NASPA FR Conf 7-16 Dollars for Dreams

S
Dollars for Dreams Student
Affairs Staff as Fundraisers
Lessons Learned
Sophie W. Penney, PhD
Program Coordinator/Lecturer
Penn State University
President
SW Coaching & Consulting
All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means,
including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the
author.
Increase in the Number of
Charitable Organizations in US
Approximately 1.41 million nonprofits
were registered with the Internal
Revenue Service (IRS) in 2013, an
increase of 2.8 percent from 2003.
The Nonprofit Sector in Brief 2015: Public Charities,
Giving, and Volunteering. Brian McGeever, October
2015, Urban Institute.
http://www.urban.org/research/publication/nonprofit-sector-brief-2015-
public-charities-giving-and-volunteering
Increase in Charitable Giving
More Diverse,
Sophisticated
Donors with
Greater Wealth
Oprah Winfrey
Giving by High Net Worth Donors
 Eighty-five percent of wealthy donors gave to
education in 2013 – making it the charitable
subsector supported by the largest percentage
of high net worth households.
 Education received the largest share of dollars
(27 percent) among all charitable subsectors
The 2014 U.S. Trust® Study of High Net Worth Philanthropy
Conducted in partnership with the Indiana University Lilly Family
School of Philanthropy
More Diverse Donors & More
Interest in Their Giving Patterns
The effects of race, gender, and survey
methodologies on giving in the US
Patrick M. Rooney*, Debra J. Mesch, William
Chin, Kathryn S. Steinberg
The Center on Philanthropy, Indiana
University, 550 West North Street, Suite 301,
Indianapolis, IN 46202-3272, United States
Received 16 May 2003; received in revised
form 12 May 2004; accepted
Global Giving
 Giving Beyond Borders: A Study of
Global Giving by U.S. Corporations,
Lilly Family School of Philanthropy
 Global Fundraising: How the World is
Changing the Rules of Philanthropy.
Cagney & Ross, AFP Fund
Development Series, John Wiley &
Sons, 2013
Passing of
Generations
WWII to
Boomers to
Millennials
Priscilla Chan & Mark Zukerberg
The Times They Are a Changing
Millennials and Giving
 80 million Millennials
 Desire more “investment in a cause”
as per forecaster Amy Webb
 Scott Harrison, Founder of Charity
Water an example
Source: How Millenials are Shaping Online Giving, NPR, 2014
http://www.npr.org/sections/alltechconsidered/2014/10/13/3382953
67/how-millennials-are-reshaping-charity-and-online-giving
Fundraising
 Campaign goals in the billions/time
between campaigns shorter
 Involvement of financial and legal
advisers increasing
 Greater number of Donor Advised
Funds and family foundations
 Rise of online giving/giving days
Specialization within fundraising
 Specialization within the
profession
 Specialization within student
affairs fundraising
Fundraising
for Student
Affairs
What has changed in your world?
1 von 12

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NASPA FR Conf 7-16 Dollars for Dreams

  • 1. Dollars for Dreams Student Affairs Staff as Fundraisers Lessons Learned Sophie W. Penney, PhD Program Coordinator/Lecturer Penn State University President SW Coaching & Consulting All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the author.
  • 2. Increase in the Number of Charitable Organizations in US Approximately 1.41 million nonprofits were registered with the Internal Revenue Service (IRS) in 2013, an increase of 2.8 percent from 2003. The Nonprofit Sector in Brief 2015: Public Charities, Giving, and Volunteering. Brian McGeever, October 2015, Urban Institute. http://www.urban.org/research/publication/nonprofit-sector-brief-2015- public-charities-giving-and-volunteering
  • 5. Giving by High Net Worth Donors  Eighty-five percent of wealthy donors gave to education in 2013 – making it the charitable subsector supported by the largest percentage of high net worth households.  Education received the largest share of dollars (27 percent) among all charitable subsectors The 2014 U.S. Trust® Study of High Net Worth Philanthropy Conducted in partnership with the Indiana University Lilly Family School of Philanthropy
  • 6. More Diverse Donors & More Interest in Their Giving Patterns The effects of race, gender, and survey methodologies on giving in the US Patrick M. Rooney*, Debra J. Mesch, William Chin, Kathryn S. Steinberg The Center on Philanthropy, Indiana University, 550 West North Street, Suite 301, Indianapolis, IN 46202-3272, United States Received 16 May 2003; received in revised form 12 May 2004; accepted
  • 7. Global Giving  Giving Beyond Borders: A Study of Global Giving by U.S. Corporations, Lilly Family School of Philanthropy  Global Fundraising: How the World is Changing the Rules of Philanthropy. Cagney & Ross, AFP Fund Development Series, John Wiley & Sons, 2013
  • 8. Passing of Generations WWII to Boomers to Millennials Priscilla Chan & Mark Zukerberg
  • 9. The Times They Are a Changing Millennials and Giving  80 million Millennials  Desire more “investment in a cause” as per forecaster Amy Webb  Scott Harrison, Founder of Charity Water an example Source: How Millenials are Shaping Online Giving, NPR, 2014 http://www.npr.org/sections/alltechconsidered/2014/10/13/3382953 67/how-millennials-are-reshaping-charity-and-online-giving
  • 10. Fundraising  Campaign goals in the billions/time between campaigns shorter  Involvement of financial and legal advisers increasing  Greater number of Donor Advised Funds and family foundations  Rise of online giving/giving days
  • 11. Specialization within fundraising  Specialization within the profession  Specialization within student affairs fundraising

Hinweis der Redaktion

  1. Global Fundraising – Seven Megatrends