A content analysis of roadmaps available online.

1. 10 Mega Trends on Software Roadmaps www.pragmaticmarketing.com www.spatiallyrelevant.org

2. The Method Analyzed Themes, Capabilities and Features of 50 Product Roadmaps Publically Available Google, Slideshare& Scribd Must include at least full year 2012 in Roadmap timeline 30 Different vendors represented across all roadmaps Any single roadmap can have multiple category participation Limited to B2B Software Vendors

3. HONORABLE MENTIONS

4. 10 Collaboration 18%

5. 9 Social 20%

6. 8 Mobile 22%

7. 7 101101101101011011011010110110101101101011011010110110101101101011011010110110101101101011011010110110101101101011011010110110101101101011011010110110101101101011011010110110101101101011011010110110101101101011011011010110110110 10110110110110110110110011011011011011011011011011011011011011011010101101101101101101101101101101101101101101101101101101100110110110110110110110110110110110110110110110110110110110011011011011011011011011011011011011011011011011011011001101101101101101101101101101101101101101101101101101101101101101101101101101101111011011011011010101101101101101101011011011010110110111101111011110111100111101101011011011011011011110111101111011110111101111001011101111011110111101111011110111101111011110111101111010111011110111101111011110111101111011110111101111011110110110111101111011110111101111011110111101111011110111101101010111101111011110111101111011110111100111101111011110111010111101111011110111101111011110111101111011110111101111001111011110111101111011110111101111011110111101111011110101110111101111011110111101111011110111101110101111011110111101111011110111101111011110111101111011011011110011110111100111101111011110111101111011110111101101101111011110111101111011110111101111011110111101111011110110110111101101101111011110111101111011110111101111011110111101111011110110110011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110111101111011110110110 Data Management 24%

8. 6 Analytics 26%

9. 5 Compliance 28%

10. 4 Cloud 30%

11. 3 Process & Workflow – 32% 32%

12. 2 User Experience & UI 36%

13. 1 Integration 38%

14. 10 Mega Trends on Software Roadmaps www.pragmaticmarketing.com www.spatiallyrelevant.org