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INFLUENCER TIERS: REVOLVE Revolve has What's Next: Social Media Trends 2020

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INFLUENCER TIERS: REVOLVE
Revolve has remained authentic, relatable and influential
to Millennials and Gen Z’s by carefully selecting the right
influencers since 2003.
An early adopter in the influencer marketing space, they
are a perfect example of how-to successful blend
influencer strategy across campaign objectives.
Revolve carefully selects a range of influencers from
celebrities to a large mix of micro and mid-tier influencers
allow them to gain both reach as well as authentic
endorsement and engagement.
They’ve now accrued a roster of over 3,500 influencers
who collectively drive an estimated 70% of sales for the
company despite only making up 25% of their annual
marketing budget.

Veröffentlicht in: Marketing
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