Ecommerce Business - Brutal Realities in Pakistan
Intensive Ecommerce Talk abour Brutal Realities that Ecommerce businesses face in Pakistan. Straight from the heart and right on spot.
Talk on Ecom Connect 2018 - Islamabad
Super amuzing for Ecommerce Business Starters and Transformers
How to run your ecommerce in Pakistan
Pakistan Ecommerce Problems and Challenges
8. Transformers
Starters
10 – 40 Million PKR
0.1 – 2 Million PKR
Facebook Ads, SEO
Boosted posts, Community
Website and Social Media
Facebook Pages
3 to 30 people team
1 to 5 people team
9.
10. Ecommerce – Problems and Challenges
28%
25%
9%
6%
6%
5%
3%
3%
3%
3%
3% 2%1%1%1%1%1%0%
Sales
Late Payments from COD providers
Fraud and Fake Orders
Pricing & Margins
Customer behavior / support
Lack of two way trust
Payment Gateways
Dropshipping Stockout issues
Branding
Product Hunt
Big Stores Competition
Cost of E-commerce business issues
Investors issues and Investment Risks
Cost of E-commerce business issues
Investors issues and Investment Risks
Govt Issues
Vendor Issues
Infrastructures / Facilities issues
Comparatively More Work
11. TransformersStarters
• COD Late Payments
• Fraud and Fake Orders
• Pricing and Margins
• Capital for Cash Flow & Investment
• Scaling Up Issues
• Product Hunt
• Fear of Unknown
• Team up Issues
• Expectation Issues
• Ecommerce as a Career / Motivation
• Tech Knowledge and Uncertainty
• COD Late Payments
• Fraud and Fake Orders
• Pricing and Margins
• Cash Flow Issues
• Scaling and Management Issues
• Payment Gateways
• Drop-shipping / Stock-out Issues
• Corporate Competition
• Investor Issues and Investment Risks
• Cost of E-Commerce Business
• Vendor / Supplier Issues
• Infrastructure / Facilities Issues
13. Ecommerce Growth
• Keep Learning
• Engage in Ecommerce Community
• Get Equipped with Digital Marketing
• Partnerships are not bad
• Organize yourself and Processes
• Vision and Planning
• Value Hired Skills
• A/B Test
• Keep Selling
14. Ecom Connect – Bonus - SKILLS
• Product and Supplier – Research
and Identification
• Financial Planning
• Team Management
• Process Improvement Skills
• Digital Marketing
• SEO – On-page / Off-Page
• PPC – Facebook Ads / Google Ads /
Instagram Ads
• Content Marketing – Youtube / Blogs /
• Social Media Marketing – Community
Development / Pages management
• Customer Support
• Design & Development – Website Design
Dev / Maintenance
• Store Management
• Graphic Design – Photoshoot