SlideShare ist ein Scribd-Unternehmen logo
1 von 31
Great
are
Presentations
likeAds
Great
are likeAds
Presentations
in 3Rs
There
are
A gnisitrevd
These can be
Applied to
Presenta stion
too.
Grab Their Attention
REACTION
1
AdsareBrief
Just enough to cover
what’s important.
Muchlike
how Preso Slides should be
TheCreativeBrief:
But they still
Intrigue
&Interest.
Ads are glance media.
Applies to Slides too.
Keep it simple.
Seconds
3
AVisualshould convey
themessagein:
Inject
Dramato capture attention
It should also:
That’s where
come in
Images&Type
a
Type
Image
Ad/Slide
Impact
RELEVANT
Knowing the Audience
2
Advertsusually target a specific group
& their needs.
Yum!
Hook
To find your
First, understandthefish.
Yuck!
Choose your
OneKey
Message
to bring across
BuildEmotional
Connection
through humanstories
- Nielsen Research
Nothing helps consumers
feel connected to an ad
like a Good Laugh
& tugging at the
Heart Strings
or presentation
RESPONSE
Make Things Happen
3
Influencetheirbehavior
Aim to
Changetheirattitudes
Think
What do you
want them to:
Think Act
What do you
want them to:
Think
What do you
want them to:
Act Feel
React
Relate
Respond
Cover Slide
Content
Call to Action
Adverts Presos
React
Relate
Respond
Cover Slide
Content
Call to Action
Adverts Presos
Don’t forget this!
That’s It!Thanks for Viewing!
Some symbols from the Noun Project
Inspirations:
Here’s Some Credits
Ethos3
Emiland De Cubber
Nancy Duarte
Finding Nemo
Burger King
Click the Fish
To Download Deck
Click me!
Sizzle up your next preso
Like this pair of nice briefs
Let us help you
Different name. Same awesome team.
We’re now HighSpark.
Visit New Site

Weitere ähnliche Inhalte

Andere mochten auch

2012 demr-bgu-iae-09-ofimatica-notas-orador2
2012 demr-bgu-iae-09-ofimatica-notas-orador22012 demr-bgu-iae-09-ofimatica-notas-orador2
2012 demr-bgu-iae-09-ofimatica-notas-orador2Docente Informático
 
2014 demr-bgu-iae-10-prueba.sumativa
2014 demr-bgu-iae-10-prueba.sumativa2014 demr-bgu-iae-10-prueba.sumativa
2014 demr-bgu-iae-10-prueba.sumativaDocente Informático
 
Eduardo Moreira Costa - Innovación es más
Eduardo Moreira Costa - Innovación es másEduardo Moreira Costa - Innovación es más
Eduardo Moreira Costa - Innovación es másinnovaec
 
2012 demr-bgu-iae-06-ofimatica-google.docs
2012 demr-bgu-iae-06-ofimatica-google.docs2012 demr-bgu-iae-06-ofimatica-google.docs
2012 demr-bgu-iae-06-ofimatica-google.docsDocente Informático
 
2012 demr-bgu-iae-07-ofimatica-presentacion-efectiva
2012 demr-bgu-iae-07-ofimatica-presentacion-efectiva2012 demr-bgu-iae-07-ofimatica-presentacion-efectiva
2012 demr-bgu-iae-07-ofimatica-presentacion-efectivaDocente Informático
 
2012 demr-bgu-iae-02-inducción.materiales
2012 demr-bgu-iae-02-inducción.materiales2012 demr-bgu-iae-02-inducción.materiales
2012 demr-bgu-iae-02-inducción.materialesDocente Informático
 
Thirstier - Time is short. We are running out. #drought #California #SaoPaulo...
Thirstier - Time is short. We are running out. #drought #California #SaoPaulo...Thirstier - Time is short. We are running out. #drought #California #SaoPaulo...
Thirstier - Time is short. We are running out. #drought #California #SaoPaulo...Empowered Presentations
 
Why Design Matters
Why Design MattersWhy Design Matters
Why Design MattersGroup 8A
 
Visual Design Basics: The Building Blocks of a Great Slide
Visual Design Basics: The Building Blocks of a Great SlideVisual Design Basics: The Building Blocks of a Great Slide
Visual Design Basics: The Building Blocks of a Great SlideChiara Ojeda
 
Be a social CEO. Share your stories on Linkedin.
Be a social CEO. Share your stories on Linkedin.Be a social CEO. Share your stories on Linkedin.
Be a social CEO. Share your stories on Linkedin.Slides That Rock
 
Your Complete Snapchat Playbook
Your Complete Snapchat PlaybookYour Complete Snapchat Playbook
Your Complete Snapchat PlaybookTodd Brison
 
The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_...
The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_...The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_...
The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_...HighSpark | Visual Storytelling Agency
 

Andere mochten auch (17)

2012 demr-bgu-iae-09-ofimatica-notas-orador2
2012 demr-bgu-iae-09-ofimatica-notas-orador22012 demr-bgu-iae-09-ofimatica-notas-orador2
2012 demr-bgu-iae-09-ofimatica-notas-orador2
 
2014 demr-bgu-iae-10-prueba.sumativa
2014 demr-bgu-iae-10-prueba.sumativa2014 demr-bgu-iae-10-prueba.sumativa
2014 demr-bgu-iae-10-prueba.sumativa
 
Wiki básica
Wiki básicaWiki básica
Wiki básica
 
Eduardo Moreira Costa - Innovación es más
Eduardo Moreira Costa - Innovación es másEduardo Moreira Costa - Innovación es más
Eduardo Moreira Costa - Innovación es más
 
2017 acoso.en.internet
2017 acoso.en.internet2017 acoso.en.internet
2017 acoso.en.internet
 
2012 demr-bgu-iae-06-ofimatica-google.docs
2012 demr-bgu-iae-06-ofimatica-google.docs2012 demr-bgu-iae-06-ofimatica-google.docs
2012 demr-bgu-iae-06-ofimatica-google.docs
 
2012 demr-bgu-iae-07-ofimatica-presentacion-efectiva
2012 demr-bgu-iae-07-ofimatica-presentacion-efectiva2012 demr-bgu-iae-07-ofimatica-presentacion-efectiva
2012 demr-bgu-iae-07-ofimatica-presentacion-efectiva
 
2012 demr-bgu-iae-02-inducción.materiales
2012 demr-bgu-iae-02-inducción.materiales2012 demr-bgu-iae-02-inducción.materiales
2012 demr-bgu-iae-02-inducción.materiales
 
Thirstier - Time is short. We are running out. #drought #California #SaoPaulo...
Thirstier - Time is short. We are running out. #drought #California #SaoPaulo...Thirstier - Time is short. We are running out. #drought #California #SaoPaulo...
Thirstier - Time is short. We are running out. #drought #California #SaoPaulo...
 
Why You Should Care About ALS @slidecomet @itseugenec
Why You Should Care About ALS @slidecomet @itseugenecWhy You Should Care About ALS @slidecomet @itseugenec
Why You Should Care About ALS @slidecomet @itseugenec
 
MCJ Edward Tufte Notes
MCJ Edward Tufte NotesMCJ Edward Tufte Notes
MCJ Edward Tufte Notes
 
Why Design Matters
Why Design MattersWhy Design Matters
Why Design Matters
 
Visual Design Basics: The Building Blocks of a Great Slide
Visual Design Basics: The Building Blocks of a Great SlideVisual Design Basics: The Building Blocks of a Great Slide
Visual Design Basics: The Building Blocks of a Great Slide
 
Be a social CEO. Share your stories on Linkedin.
Be a social CEO. Share your stories on Linkedin.Be a social CEO. Share your stories on Linkedin.
Be a social CEO. Share your stories on Linkedin.
 
Designing Presentations
Designing PresentationsDesigning Presentations
Designing Presentations
 
Your Complete Snapchat Playbook
Your Complete Snapchat PlaybookYour Complete Snapchat Playbook
Your Complete Snapchat Playbook
 
The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_...
The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_...The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_...
The Presenter Manifesto : 8 Distinctions of a World Class Presenter by @eric_...
 

Kürzlich hochgeladen

Interior Design for Office a cura di RMG Project Studio
Interior Design for Office a cura di RMG Project StudioInterior Design for Office a cura di RMG Project Studio
Interior Design for Office a cura di RMG Project StudioRMG Project Studio
 
group_15_empirya_p1projectIndustrial.pdf
group_15_empirya_p1projectIndustrial.pdfgroup_15_empirya_p1projectIndustrial.pdf
group_15_empirya_p1projectIndustrial.pdfneelspinoy
 
Niintendo Wii Presentation Template.pptx
Niintendo Wii Presentation Template.pptxNiintendo Wii Presentation Template.pptx
Niintendo Wii Presentation Template.pptxKevinYaelJimnezSanti
 
Karim apartment ideas 01 ppppppppppppppp
Karim apartment ideas 01 pppppppppppppppKarim apartment ideas 01 ppppppppppppppp
Karim apartment ideas 01 pppppppppppppppNadaMohammed714321
 
10 must-have Chrome extensions for designers
10 must-have Chrome extensions for designers10 must-have Chrome extensions for designers
10 must-have Chrome extensions for designersPixeldarts
 
Iconic Global Solution - web design, Digital Marketing services
Iconic Global Solution - web design, Digital Marketing servicesIconic Global Solution - web design, Digital Marketing services
Iconic Global Solution - web design, Digital Marketing servicesIconic global solution
 
How to Empower the future of UX Design with Gen AI
How to Empower the future of UX Design with Gen AIHow to Empower the future of UX Design with Gen AI
How to Empower the future of UX Design with Gen AIyuj
 
guest bathroom white and blue ssssssssss
guest bathroom white and blue ssssssssssguest bathroom white and blue ssssssssss
guest bathroom white and blue ssssssssssNadaMohammed714321
 
Piece by Piece Magazine
Piece by Piece Magazine                      Piece by Piece Magazine
Piece by Piece Magazine CharlottePulte
 
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.ppt
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.pptMaking and Unmaking of Chandigarh - A City of Two Plans2-4-24.ppt
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.pptJIT KUMAR GUPTA
 
Unit1_Syllbwbnwnwneneneneneneentation_Sem2.pptx
Unit1_Syllbwbnwnwneneneneneneentation_Sem2.pptxUnit1_Syllbwbnwnwneneneneneneentation_Sem2.pptx
Unit1_Syllbwbnwnwneneneneneneentation_Sem2.pptxNitish292041
 
cda.pptx critical discourse analysis ppt
cda.pptx critical discourse analysis pptcda.pptx critical discourse analysis ppt
cda.pptx critical discourse analysis pptMaryamAfzal41
 
DAKSHIN BIHAR GRAMIN BANK: REDEFINING THE DIGITAL BANKING EXPERIENCE WITH A U...
DAKSHIN BIHAR GRAMIN BANK: REDEFINING THE DIGITAL BANKING EXPERIENCE WITH A U...DAKSHIN BIHAR GRAMIN BANK: REDEFINING THE DIGITAL BANKING EXPERIENCE WITH A U...
DAKSHIN BIHAR GRAMIN BANK: REDEFINING THE DIGITAL BANKING EXPERIENCE WITH A U...Rishabh Aryan
 
The spirit of digital place - game worlds and architectural phenomenology
The spirit of digital place - game worlds and architectural phenomenologyThe spirit of digital place - game worlds and architectural phenomenology
The spirit of digital place - game worlds and architectural phenomenologyChristopher Totten
 
10 Best WordPress Plugins to make the website effective in 2024
10 Best WordPress Plugins to make the website effective in 202410 Best WordPress Plugins to make the website effective in 2024
10 Best WordPress Plugins to make the website effective in 2024digital learning point
 
Pharmaceutical Packaging for the elderly.pdf
Pharmaceutical Packaging for the elderly.pdfPharmaceutical Packaging for the elderly.pdf
Pharmaceutical Packaging for the elderly.pdfAayushChavan5
 
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...Associazione Digital Days
 
怎么办理英国Newcastle毕业证纽卡斯尔大学学位证书一手渠道
怎么办理英国Newcastle毕业证纽卡斯尔大学学位证书一手渠道怎么办理英国Newcastle毕业证纽卡斯尔大学学位证书一手渠道
怎么办理英国Newcastle毕业证纽卡斯尔大学学位证书一手渠道yrolcks
 
world health day 2024.pptxgbbvggvbhjjjbbbb
world health day 2024.pptxgbbvggvbhjjjbbbbworld health day 2024.pptxgbbvggvbhjjjbbbb
world health day 2024.pptxgbbvggvbhjjjbbbbpreetirao780
 
Color Theory Explained for Noobs- Think360 Studio
Color Theory Explained for Noobs- Think360 StudioColor Theory Explained for Noobs- Think360 Studio
Color Theory Explained for Noobs- Think360 StudioThink360 Studio
 

Kürzlich hochgeladen (20)

Interior Design for Office a cura di RMG Project Studio
Interior Design for Office a cura di RMG Project StudioInterior Design for Office a cura di RMG Project Studio
Interior Design for Office a cura di RMG Project Studio
 
group_15_empirya_p1projectIndustrial.pdf
group_15_empirya_p1projectIndustrial.pdfgroup_15_empirya_p1projectIndustrial.pdf
group_15_empirya_p1projectIndustrial.pdf
 
Niintendo Wii Presentation Template.pptx
Niintendo Wii Presentation Template.pptxNiintendo Wii Presentation Template.pptx
Niintendo Wii Presentation Template.pptx
 
Karim apartment ideas 01 ppppppppppppppp
Karim apartment ideas 01 pppppppppppppppKarim apartment ideas 01 ppppppppppppppp
Karim apartment ideas 01 ppppppppppppppp
 
10 must-have Chrome extensions for designers
10 must-have Chrome extensions for designers10 must-have Chrome extensions for designers
10 must-have Chrome extensions for designers
 
Iconic Global Solution - web design, Digital Marketing services
Iconic Global Solution - web design, Digital Marketing servicesIconic Global Solution - web design, Digital Marketing services
Iconic Global Solution - web design, Digital Marketing services
 
How to Empower the future of UX Design with Gen AI
How to Empower the future of UX Design with Gen AIHow to Empower the future of UX Design with Gen AI
How to Empower the future of UX Design with Gen AI
 
guest bathroom white and blue ssssssssss
guest bathroom white and blue ssssssssssguest bathroom white and blue ssssssssss
guest bathroom white and blue ssssssssss
 
Piece by Piece Magazine
Piece by Piece Magazine                      Piece by Piece Magazine
Piece by Piece Magazine
 
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.ppt
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.pptMaking and Unmaking of Chandigarh - A City of Two Plans2-4-24.ppt
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.ppt
 
Unit1_Syllbwbnwnwneneneneneneentation_Sem2.pptx
Unit1_Syllbwbnwnwneneneneneneentation_Sem2.pptxUnit1_Syllbwbnwnwneneneneneneentation_Sem2.pptx
Unit1_Syllbwbnwnwneneneneneneentation_Sem2.pptx
 
cda.pptx critical discourse analysis ppt
cda.pptx critical discourse analysis pptcda.pptx critical discourse analysis ppt
cda.pptx critical discourse analysis ppt
 
DAKSHIN BIHAR GRAMIN BANK: REDEFINING THE DIGITAL BANKING EXPERIENCE WITH A U...
DAKSHIN BIHAR GRAMIN BANK: REDEFINING THE DIGITAL BANKING EXPERIENCE WITH A U...DAKSHIN BIHAR GRAMIN BANK: REDEFINING THE DIGITAL BANKING EXPERIENCE WITH A U...
DAKSHIN BIHAR GRAMIN BANK: REDEFINING THE DIGITAL BANKING EXPERIENCE WITH A U...
 
The spirit of digital place - game worlds and architectural phenomenology
The spirit of digital place - game worlds and architectural phenomenologyThe spirit of digital place - game worlds and architectural phenomenology
The spirit of digital place - game worlds and architectural phenomenology
 
10 Best WordPress Plugins to make the website effective in 2024
10 Best WordPress Plugins to make the website effective in 202410 Best WordPress Plugins to make the website effective in 2024
10 Best WordPress Plugins to make the website effective in 2024
 
Pharmaceutical Packaging for the elderly.pdf
Pharmaceutical Packaging for the elderly.pdfPharmaceutical Packaging for the elderly.pdf
Pharmaceutical Packaging for the elderly.pdf
 
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...
 
怎么办理英国Newcastle毕业证纽卡斯尔大学学位证书一手渠道
怎么办理英国Newcastle毕业证纽卡斯尔大学学位证书一手渠道怎么办理英国Newcastle毕业证纽卡斯尔大学学位证书一手渠道
怎么办理英国Newcastle毕业证纽卡斯尔大学学位证书一手渠道
 
world health day 2024.pptxgbbvggvbhjjjbbbb
world health day 2024.pptxgbbvggvbhjjjbbbbworld health day 2024.pptxgbbvggvbhjjjbbbb
world health day 2024.pptxgbbvggvbhjjjbbbb
 
Color Theory Explained for Noobs- Think360 Studio
Color Theory Explained for Noobs- Think360 StudioColor Theory Explained for Noobs- Think360 Studio
Color Theory Explained for Noobs- Think360 Studio
 

Great Presentations Are Like Ads by @slidecomet @itseugenec @kaixinspeaking