Slides I use to give an overview of the digital publishing revolution and what it means to libraries.

1. e-readerpalooza
what we’re up again$t
Scott Kehoe, Technology Advisor
Massachusetts Library System (MLS)
Marlborough, MA
866-627-7228 x308
scott@masslibsystem.org
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2. Fact$ & Figure$
The Publi$hing Indu$try
2011 figures:
• Overall book industry sales = $27.2 BILLION
• 2.8 billion books of all types sold
• Consumer spent over $2 BILLION on e-books
• e-books sold = $388 million (tripled from 2010)
2012 figures:
• e-books are at least 22% of total book marketshare
• e-books sales grew 44% first 11 months of 2012
• Amazon is biggest player, 27% of the ebook market
• Self-published books 25% of Amazon's top sellers
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3. Facts & Figures
Americans & their e-readers*
0 10 20 30 40
*Data from:
Pew Research Center Internet & American Life Project
Americans 16+ who read e-books:
16% - 2011
23% - 2012
Owners of either a tablet or e-reader:
6% - 2010
18% - 2011
33% - 2012
Library e-book lending:
3% - 2011
5% - 2012
Patron awareness of e-book lending by libraries :
24% - 2011
31% - 2012
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4. Publishing is Big Media
• CBS Corp > Simon & Schuster > Atheneum, The Free Press, Scribner
CBS TV, CBS Radio, CBS Films, CBS SportsLine, Showtime, CNET
• News Corp > HarperCollins
20th Century Fox, Fox Broadcasting (TV), Wall Street Journal
• Bertelsmann (Germany) > Random House USA > Ballantine, Bantam,
Del Ray, Dell, Modern Library, Crown {Ten Speed Press}, Knopf {Doubleday,
Everyman’s Library, Pantheon}
• Pearson (U.K.) > Penguin Group > Dorling Kindersley, Viking
• Holtzbrinck (Germany) > Macmillan > Farrar, Straus & Giroux, Henry
Holt, St. Martin’s
• Lagardère (France) > Hachette Group USA> Little, Brown & Company
• Houghton Mifflin Harcourt (Boston & Dublin, Ireland)
• Scholastic > Arthur A. Levine, Grolier, Klutz
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5. THE BIG
• HarperCollins
• Little, Brown (Hachette)
• Macmillan (Holtzbrinck)
• Penguin
• Random House
• Simon & Schuster
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• HarperCollins
• Little, Brown (Hachette)
• Macmillan (Holtzbrinck)
• Penguin Random House
• Simon & Schuster
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6. DRM is software built into the individual e-book titles
DRM is software built into the e-readers like the Kindle, nook, and iPad
DRM knows where it is allowed to play & where it isn’t!
e-book formats used by Amazon.com, iTunes, Audible.com, and
OverDrive use built-in DRM components.
DRM is the norm for commercial legally purchased and licensed digital
audiobooks, ebooks, Movies & TV shows.
But NOT music. Apple iTunes & commercial digital music vendors no
longer use DRM. Current music CDs do not have DRM.
DRM
Digital Rights Management
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7. • "We value libraries for their work encouraging literacy and ... reading, but
we haven't found a business model we're comfortable with."
• Simon & Schuster spokesperson,Wall Street Journal, April 2011
• “... publishers are completely befuddled about libraries and the new world
of e-books ... publishers think librarians are sluts because they give it
away or they think we’re pirates.”
• Moderator Barbara Genco, Library Journal, Digital BookWorld Conference, New Models for
Library Sales Panel, Jan. 2012 - Publisher’sWeekly
• “In publishers’ eyes librarians are “sitting close to Satan ...””
• Phil Bradley, president Chartered Institute of Library & Information Professionals (U.K.), 2013
The Dark Side
"We have a very serious issue with librarians."
-Pat Schroder, President 1997-2008, Association of American Publishers
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8. Tip of the
e-book iceberg ...
• HarperCollins - 26 circs
• Penguin - newest titles not
available or embargoed
• Simon & Schuster and
Macmillan - NO SALE
• Random House & Little,
Brown - crazy high
pricing
• U.S. Dept. of Justice v.
Apple & Macmillan
• $$$ back offer!
ebooksagsettlements.com
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9. THE FUTURE is NOW:
Self-publishing & App-Books
Amazon Kindle Direct Publishing (KDP)
e-book sells at 99¢ to $3, author keeps up to 70%
Amanda Hocking: 2010 = 64,000 / Jan. 2011 =
450,000
J.K. Rowling & Pottermore
no DRM / Sold 7 million copies first week (April 2012)
App Books or “Enhanced” Books
Digital text incorporating audio & video & music
NOT sold thru e-book vendors, sold as an app thru
iTunes, Android Marketplace, etc.
Al Gore’s Our Choice - ourchoicethebook.com
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10. Unicorns & Rainbows
e-book revolution in it's infancy, this is just the beginning
people are reading e-books (OverDrive wait lists)
free access to e-books (American consumers like free stuff)
positive public perception of libraries, a community center
a center for community tech support (whether you like it or not)
new ways to discover authors & books - hyper-local content
national digital/e-book repositories & indexes
OpenLibrary.org / Internet Archive (archive.org)
Digital Public Library of America (dp.la)
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11. Scott’s Pinterest on things e-books & libraries
http://pinterest.com/bibliotechy/e-readers-e-books-and-libraries/
Workshop handouts, slides, links:
http://www.masslibsystem.org/continuing-education/mls-ce-handouts/
New York Times Technology
http://www.nytimes.com/pages/technology
- David Pogue’s weekly columns & reviews
Wall Street Journal All Things Digital
http://allthingsd.com/
- Walt Mossberg’s weekly Personal Technology column
NPR Technology & Popular Culture podcasts (weekly)
www.npr.org/rss/podcast
Pew Internet & American Life Project
succinct reports on all aspects internet use by Americans
www.pewinternet.org
Where to get more info!
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