1. Apparel Manufacturing Merchandising Calendar Activities-Tasks-Timing/Relationship/Department Responsible
by Carla Buchanan
Apparel Manufacturing
Merchandising Calendar
Activities-Tasks-Timing/Relationship/Department Responsible
Activity Task Timing Relationships Department Responsible
Establish Key
Dates
Department heads work as a
team to establish key dates,
such as start dates and ship
dates. Other important dates,
directed by management, will
be established at this time.
Timing for key dates are
determined by merchandise
arrival times, trade show dates,
and holidays. All departments
confer and relate to each other
regarding key dates. This takes
one day to complete.
All
Review Last
Season’s Best
Sellers
Department heads work as a
team to establish last seasons
best sellers. This information
will be used to bring back
those styles and/or to create
new styles similar to the best
sellers.
All departments confer and
relate to each other regarding
reviewing last season’s best
sellers. This task is done after
key dates are established and
before the market research for
line direction is done. This
takes three weeks to complete,
but market research is going on
at the same time.
All
Market Research
Line Direction
Merchandising and
Design department heads work
as a team to gather market
research, for trends and target
market, etc. They also plan the
style assortment for the line at
this time.
Merchandising and
Design confer and relate to
each other regarding market
research and line development.
The merchandising department
will gather and present
marketing results and the
design department will respond
by creating a line. This takes
three weeks to complete, but
reviewing the best sellers is
going on at the same time
Merchandising and Design
Shop Major
Retail and Fabric
Markets
Merchandising and
Design department heads work
as a team to shop major retail
and fabric markets. The team
will be analyzing new trends,
seeing what is available,
talking to store employees to
determine what customers are
buying. At this time,
discussions and decisions will
be made on fabrics, trims and
merchandising directions.
Merchandising and
Design department heads work
as a team to shop major retail
and fabric markets after the
line assortment has been
planned and
before fabric yardage is
ordered. This takes two weeks.
Merchandising and Design
Order prototype
yardage
Merchandising and
Design department heads work
as a team to order prototype
fabric that will be used to make
the first samples.
Merchandising and
Design department heads work
as a team to order prototype
fabric that will be used to make
the first samples, after they
have shopped the retail and
fabric markets and before the
Merchandising and Design
2. yardage is tested. This takes
one week to order. Delivery
depends on where the fabric is
sourced from.
Test Prototype
yardage
Merchandising and
Design department heads work
as a team to test prototype
yardage. This is done to
determine if the fabric is liking
to suit the purpose of making
the styles for the line. Fabric
will be washed, stretched, and
tested for shrinkage.
Merchandising and
Design department heads work
as a team to test prototype
yardage after the yardage
arrives at their office while the
concept boards are being
created. This takes up to three
weeks.
Merchandising and Design
Plan Concept
Boards
Merchandising and
Design department heads work
as a team to plan concept
boards. At this time,
considering the proposed
fabric, styles, and line, the
concept of this line is recorded
on a concept board to be used
while this line is being
developed.
Merchandising and
Design department heads work
as a team to plan concept
boards while the prototype
fabric is tested and before the
line is adopted. It takes three
weeks.
Merchandising and Design
Line Adoption Merchandising and
Design department heads work
as a team to adopt the line.
Considering the fabric that is
chosen, the styles and the
assortment, the departments
adopt the line that will be
featured that season.
Merchandising and
Design department heads work
as a team to adopt the line after
the concept boards are planned
and before the advertising
concepts are finalized. This
takes three weeks.
Merchandising and Design
Establish
Advertising
Concepts
Merchandising and
Design department heads work
as a team to establish
advertising concepts. At this
time, an advertising may, or
may not, be called in to see the
new line and develop a plan.
The company may have an in
house advertising department.
Merchandising and
Design department heads work
as a team to establish
advertising concepts after the
line is adopted and before the
initial fabric selection. This
takes two weeks.
Merchandising and Design
Initial Fabric
Selection
Merchandising and
Design department heads work
as a team to department heads
work as a team select the
fabric. Using the information
from the fabric testing, and
taking into consideration the
mood board and the advertising
plans, the departments select
the fabric that will be used in
the line.
Merchandising and
Design department heads work
as a team to department heads
work as a team select the fabric
after the advertising concepts
have been determined and
before the colors are finalized.
This takes two weeks.
Merchandising and Design
3. Finalize Colors Merchandising and
Design department heads work
as a team to finalize the colors
for the line. Taking in
consideration the mood,
advertising, fabric selection
and availability, the
departments finalize the colors
for the line.
Merchandising and
Design department heads work
as a team to finalize the colors
for the line while the initial
fabric selection takes place and
before the fabrics and trims are
ordered. This takes two weeks.
Merchandising and Design
Order fabric and
trims sample
cuts
Merchandising and
Design department heads work
as a team to order the fabric
and trims needed to produce
the first samples.
Merchandising and
Design department heads work
as a team to order the fabric
and trims needed to produce
the first samples while the
colors are finalized and before
the style development is
finalized.This takes two weeks
and, depending on where the
goods are ordered from, the
time varies for delivery.
Merchandising and Design
Style
Development
Merchandising and
Design department heads work
as a team to put the finishing
touches on the style, and
develop the styles into
garments.
Merchandising and
Design department heads work
as a team to put the finishing
touches on the style, and
develop the styles into
garments after fabric is ordered
for the samples and before the
spec sheets and engineering
occur. This takes four weeks.
Merchandising and Design
Spec Sheets and
Engineering
Evaluations
Merchandising,Spec and
Designdepartment heads work
as a team to produce the spec
sheets and engineering
evaluations on each style in the
line. The garments are
measured and the construction
is planned.
Merchandising,Spec and
Designdepartment heads work
as a team to produce the spec
sheets and engineering
evaluations on each style in the
line after the styles are
developed and before pre-
costing. This takes two weeks.
Merchandising,Spec and
Design
Pre-costing Merchandising,Costing, and
Design department heads work
as a team to pre-cost the
garments in the line. At this
time, adjustments can be made
in the styling to respond to the
costing.
Merchandising,Costing and
Design department heads work
as a team to pre-cost the
garments in the line after the
spec sheets and engineering
evaluations are completed and
before the final line adoption.
This takes three weeks.
Merchandising,Costing and
Design
Final Line
Adoption
Merchandising,
Management and
Design department heads work
as a team to finalize the line.
Management approves the final
line.
Merchandising,Management an
d Design department heads
work as a team to finalize the
line after pre-costing and
before advance breakdown to
manufacturing. This takes one
week.
Merchandising,Management an
d Design
Advance
Breakdown to
Manufacturing.
The Productiondepartment now
breaks down the production
details, and instructions , for
each garment in the line.
The Productiondepartment
performs the advance
breakdown to manufacturing
after the final line adoption and
Production
4. before the advertising agency
review. This takes two weeks.
Advertising
Agency Review
Merchandising,Advertising, Sa
les, and Designdepartment
heads work as a team to
present the line to the
advertising agency to review
and plan for advertising the
line.
Merchandising,Advertising, Sa
les, and Designdepartment
heads work as a team to
present the line to the
advertising agency to review
and plan for advertising the
line after the advance
breakdown to manufacturing
and before the complete
advertising garments plan is
put into action. This takes one
week.
Merchandising,Advertising, Sal
es, and Design
Complete
advertising
garments
Merchandising,Advertising, Sa
les, and Design
department heads work as a
team to complete the
advertising plans for the
garments. Many times the plan
begins at this time.
Merchandising,Advertising, Sa
les, and Designdepartment
heads work as a team to
complete the advertising plans
for the garments after the
advertising agency review and
before the complete final
costing.This takes two weeks.
Merchandising,Advertising, Sal
es, and Design
Complete Final
Costing
Merchandising, Production,
Costing and Design department
heads work as a team to
complete final costing for each
garment in the line. Sometimes
adjustments are made at this
time.
Merchandising, Production,
Costing and Design department
heads work as a team to
complete final costing for each
garment in the line during the
time the advertising is
complete and before the sales
plan is
complete.This takes three
weeks.
Merchandising,Production,
Costing and Design
Sales Plan Merchandising
andSales department heads
work as a team to
complete a sales plan. Stores
and markets are targeted for
sales.
Merchandising
andSales department heads
work as a team to
complete a sales plan after the
complete final costing and
before the samples are shipped
to the sales reps. This takes one
week, and it sales can start to
ship after some of the plan is
put into place.
Merchandising andSales
Samples are
Shipped to the
Sales Reps
Sample Room
andShipping department heads
work as a team to ship the
samples to the sales reps in
preparation for selling the line
to the buyers.
Sample Room
andShipping department heads
work as a team to ship the
samples to the sales reps in
preparation for selling the line
to the buyers during, or, after
the sales plan is finalized and
before the merchandising sales
meeting. This takes three
weeks.
Sample Room andShipping
5. Merchandising
Sales Meeting
Merchandising
andSales departments meet and
discuss sales strategies and
progress.
Merchandising
andSales departments meet and
discuss sales strategies and
progress after the samples are
shipped to sales reps and
before the review of top
accounts. This takes one week.
Merchandising andSales
Review with Top
Accounts/Prospe
cts
Merchandising
andSales departments present
the line to top accounts and top
prospects.
Merchandising
andSales departments present
the line to top accounts and top
prospects after the
merchandising sales meeting
and before the initial sales
forecast. This takes two
weeks.
Merchandising andSales
Initial Sales
Forecast
Merchandising
andSales departments
determine the initial sales
forecast based on past sales,
meeting with top accounts, and
meeting with sales reps.
Merchandising
andSales departments
determine the initial sales
forecast based on past sales,
meeting with top accounts, and
meeting with sales reps after
the review with top accounts
and before, or during,
establishing the manufacturing
schedule. This takes one week.
Merchandising andSales
Establishing the
Manufacturing
Schedule
Productiondepartment will
establish the manufacturing
schedule according to the sales
forecast and the key dates.
Productiondepartment will
establish the manufacturing
schedule according to the sales
forecast and the key dates after,
or during, the initial sales
forecast and before finalizing
the advertising schedule. This
takes two weeks.
Production
Finalize
Advertising
Schedule
Merchandisingdepartment will
finalize the advertising
schedule and make any
adjustments based on the sales
forecast and the manufacturing
schedule.
Merchandisingdepartment will
finalize the advertising
schedule and make any
adjustments based on the sales
forecast and the manufacturing
schedule after, or during, the
manufacturing schedule has
been established and before the
line review. This takes one
week.
Merchandising
Line Review Merchandising
andSales departments will
look at the sales figures and
determine which styles will go
into production. Some may not
have enough orders and will be
dropped from the line.
Merchandising
andSales departments will
look at the sales figures and
determine which styles will go
into production after, or
during, the advertising
schedule is finalized and before
the garments are marked and
graded. This takes one week.
Merchandising andSales
Grade
Production
Markers
Marking and
Gradingdepartments will mark
and grade the garments that are
to go into production.
Marking and
Gradingdepartments will mark
and grade the garments that are
to go into production after the
Marking and Grading
6. line review and before the
production fabric is ordered.
This takes one week.
Order
Production
Fabric
Production
andSourcingdepartments will
order the fabric for production,
based on the sales projections.
Production
andSourcingdepartments will
order the fabric for production,
based on the sales projections
after the garments are graded
and marked, and, before, or
during, ordering the trims and
sundries. This takes three
weeks.
Production andSourcing
Order Trims and
Sundries
Production
andSourcingdepartments will
order the trims and sundries for
the garments, based on sales
projections.
Production
andSourcingdepartments will
order the trims and sundries for
the garments, based on sales
projections after, or during, the
fabric is ordered and before the
garments are sent for cutting
and sewing. This takes three
weeks.
Production andSourcing
Cut and Sew
Production Plant
Loading
Productiondepartment will
send the garments out for cut
and sew, and load them for
distribution.
Productiondepartment will
send the garments out for cut
and sew, and load them for
distribution after the trims are
ordered and before the sales
forecast is adjusted. This takes
five weeks.
Production
Sales Forecast
Adjustment
Sales department will analyze
sales and determine if
production will continue as
planned, and, if any additional
production is needed.
Sales department will analyze
sales and determine if
production will continue as
planned, and, if any additional
production is needed after
cut,sew and production loading
and before ordering additional
fabric. This takes one week.
Sales
Order Additional
Fabric
Sales andSourcing
departments will determine if
needed, and order if necessary,
additional fabric.
Sales andSourcing
departments will determine if
needed, and order if necessary,
additional fabric after the sales
forecast adjustment. This takes
one week.
Sales andSourcing
7. line review and before the
production fabric is ordered.
This takes one week.
Order
Production
Fabric
Production
andSourcingdepartments will
order the fabric for production,
based on the sales projections.
Production
andSourcingdepartments will
order the fabric for production,
based on the sales projections
after the garments are graded
and marked, and, before, or
during, ordering the trims and
sundries. This takes three
weeks.
Production andSourcing
Order Trims and
Sundries
Production
andSourcingdepartments will
order the trims and sundries for
the garments, based on sales
projections.
Production
andSourcingdepartments will
order the trims and sundries for
the garments, based on sales
projections after, or during, the
fabric is ordered and before the
garments are sent for cutting
and sewing. This takes three
weeks.
Production andSourcing
Cut and Sew
Production Plant
Loading
Productiondepartment will
send the garments out for cut
and sew, and load them for
distribution.
Productiondepartment will
send the garments out for cut
and sew, and load them for
distribution after the trims are
ordered and before the sales
forecast is adjusted. This takes
five weeks.
Production
Sales Forecast
Adjustment
Sales department will analyze
sales and determine if
production will continue as
planned, and, if any additional
production is needed.
Sales department will analyze
sales and determine if
production will continue as
planned, and, if any additional
production is needed after
cut,sew and production loading
and before ordering additional
fabric. This takes one week.
Sales
Order Additional
Fabric
Sales andSourcing
departments will determine if
needed, and order if necessary,
additional fabric.
Sales andSourcing
departments will determine if
needed, and order if necessary,
additional fabric after the sales
forecast adjustment. This takes
one week.
Sales andSourcing