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Make Listening a Habit
“When people talk, listen completely. Most people never listen.”

- Ernest Hemingway

THINK YOU'RE CUT OUT FOR DOING

SOCIAL MEDIA MONITORING?
THE CONCEPT OF
BRAND HAS CHANGED.
BECAUSE YOU ARE NO
LONGER IN CONTROL.
YOU MIGHT NOT BE PRESENT ON SOCIAL MEDIA.
!

B U T P E O P L E A R E TA L K I N G A B O U T Y O U A N Y W AY.
THE IDEA OF YOUR EXISTENCE IS
NO LONGER IN YOUR CONTROL.
“If your brand has not been tweeted
then it doesn’t exist”
- YOU KNOW WHO.
O N AV E R A G E

400M

TWEETS WERE
S E N T E V E R Y D AY

IN 2013.
T H AT ’ S J U S T T H E T I P O F T H E I C E B E R G .
CONSIDERING THE ENTIRE SET OF
S O C I A L N E T W O R K I N G S I T E S T H AT
EXISTS OUT THERE.
SOCIAL MEDIA IS BECOMING
A REFLECTION OF OUR
S O C I E T Y.
!

A MIRROR OF OUR
G E N E R AT I O N .
L O O K I N G AT T H E M I R R O R
I S N O T A S I G N O F VA N I T Y .

?
BUT A PROCESS OF
S E L F R E A L I Z AT I O N .
I T D O E S N ’ T M AT T E R
WHO YOU ARE ?
A R T I S T,
LEADER,
I N N O V AT O R
OR
A N E D U C AT O R .
Y O U H AV E T O L I S T E N T O
THE WIND TO KNOW
THE DIRECTION OF FUTURE.
AS THE DIRECTION
NEVER REMAINS THE SAME.
“Social Media isn’t about creating a
Great Brand. It’s about acting as if
you already have one. “
–@SXSW
TO ACHIEVE THIS,
YOU NEED TO LISTEN.
LISTEN TO EVERYTHING
F R O M A N Y W H E R E T H AT
AFFECTS YOU.
M A K E L I S T E N I N G A H A B I T.
EMBED IT IN YOUR
# C U LT U R E C O D E
D O N ’ T J U S T C O N TA I N W H AT Y O U L I S T E N .
A C T O N I T.
O N C E Y O U A R E I N T H E F L O W.
YOU WILL EXPERIENCE THE
I M PA C T O F L I S T E N I N G .
T H E T R U E I M PA C T C A N N O T

BE MEASURED THROUGH NUMBERS.

2
9
1
5
BUT IT IS EXPERIENCED,
WHEN YOU FEEL, YOU ARE IN CONTROL OF YOUR BRAND.
S TA R T L I S T E N I N G .
www.simplify360.com
SOCIAL BUSINESS INTELLIGENCE
Make Listening a Habit
“When people talk, listen completely. Most people never listen.”

- Ernest Hemingway

KNOW MORE ABOUT
SIMPLIFY360 SOCIAL MEDIA MONITORING

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Think You're Cut Out For Doing Social Media Monitoring?

  • 1. Make Listening a Habit “When people talk, listen completely. Most people never listen.” - Ernest Hemingway THINK YOU'RE CUT OUT FOR DOING SOCIAL MEDIA MONITORING?
  • 2. THE CONCEPT OF BRAND HAS CHANGED.
  • 3. BECAUSE YOU ARE NO LONGER IN CONTROL.
  • 4. YOU MIGHT NOT BE PRESENT ON SOCIAL MEDIA. ! B U T P E O P L E A R E TA L K I N G A B O U T Y O U A N Y W AY.
  • 5. THE IDEA OF YOUR EXISTENCE IS NO LONGER IN YOUR CONTROL.
  • 6. “If your brand has not been tweeted then it doesn’t exist” - YOU KNOW WHO.
  • 7. O N AV E R A G E 400M TWEETS WERE S E N T E V E R Y D AY IN 2013.
  • 8. T H AT ’ S J U S T T H E T I P O F T H E I C E B E R G .
  • 9. CONSIDERING THE ENTIRE SET OF S O C I A L N E T W O R K I N G S I T E S T H AT EXISTS OUT THERE.
  • 10. SOCIAL MEDIA IS BECOMING A REFLECTION OF OUR S O C I E T Y. ! A MIRROR OF OUR G E N E R AT I O N .
  • 11. L O O K I N G AT T H E M I R R O R I S N O T A S I G N O F VA N I T Y . ?
  • 12. BUT A PROCESS OF S E L F R E A L I Z AT I O N .
  • 13. I T D O E S N ’ T M AT T E R WHO YOU ARE ?
  • 14. A R T I S T, LEADER, I N N O V AT O R OR A N E D U C AT O R .
  • 15. Y O U H AV E T O L I S T E N T O THE WIND TO KNOW THE DIRECTION OF FUTURE.
  • 16. AS THE DIRECTION NEVER REMAINS THE SAME.
  • 17. “Social Media isn’t about creating a Great Brand. It’s about acting as if you already have one. “ –@SXSW
  • 18. TO ACHIEVE THIS, YOU NEED TO LISTEN.
  • 19. LISTEN TO EVERYTHING F R O M A N Y W H E R E T H AT AFFECTS YOU.
  • 20. M A K E L I S T E N I N G A H A B I T.
  • 21. EMBED IT IN YOUR # C U LT U R E C O D E
  • 22. D O N ’ T J U S T C O N TA I N W H AT Y O U L I S T E N .
  • 23. A C T O N I T.
  • 24. O N C E Y O U A R E I N T H E F L O W. YOU WILL EXPERIENCE THE I M PA C T O F L I S T E N I N G .
  • 25. T H E T R U E I M PA C T C A N N O T BE MEASURED THROUGH NUMBERS. 2 9 1 5
  • 26. BUT IT IS EXPERIENCED, WHEN YOU FEEL, YOU ARE IN CONTROL OF YOUR BRAND.
  • 27. S TA R T L I S T E N I N G .
  • 29. Make Listening a Habit “When people talk, listen completely. Most people never listen.” - Ernest Hemingway KNOW MORE ABOUT SIMPLIFY360 SOCIAL MEDIA MONITORING