Digital media is evolving to provide more personalized and engaging experiences for customers. New technologies like big data analytics, voice commands, and the Internet of Things allow companies to tailor messages and services specifically for each individual. Immersive virtual reality experiences and on-demand virtual services through location-based apps are also enhancing customer convenience and entertainment options across various digital platforms and on-the-go lifestyles.

1. Digital Media
Applicable for
2017

2. Content is still king and
but Engagement is queen

3. Increasing acceptance of Video ads

4. Big data analytics

5. PERSONALIZATION OFFERS
TAILOR EXPERIENCE
Nowadays, an email / message that greets you as
“Sir” or “Madam” is more likely to be treated
anymore. Personalized message can make the
audience feel that the message is tailored &
relevant for them. They will feel that they are the
valued customers.

6. Future of Voice Command

7. Internet of Things

8. Conversion rate optimization

9. CUSTOMER
ANYWHERE
COMMERCE
EVERYWHERE

10. VIRTUAL EXPERIENCE IS
THE REAL WORLD
EXCITEMENT
With the new digital innovation such as 360 degree VDO
/ VR, people can get the excitement experience through
the virtual world as same as the real world

11. VIRTUAL SERVANT
MAKES LIFE COMFY
Location based app and technologies brings
more comfy sense to consumer in just one
click. There are may types of virtual servant
such as food deliverer / messenger /
Housemaid / Technician

12. MORE TYPES OF PORTABLE ENTERTAINMENT TO SERVE
MORE LIFESTYLE
Due to the speed of 4G and trend of mobile first, watching TV program and listen to music is not limited
only on TV, Laptop, or desktop anymore.
Today, there are many mobile applications that have been launched to make entertainment becomes
portable and people can access it anytime and anywhere.