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Social media prelim strategy

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Sharon Kunkel
Sharon Kunkel

An introduction to social media ... and why we need to use it!

Technology
1 of 35
New Adventures in Social Media Sharon Kunkel
What is Social Media? ,[object Object],[object Object],[object Object],[object Object]
Facebook Advertising
Google AdWords
Why Do We Need to Use It? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media as a News Source
Social Media and Social Change
Social Media and Social Commentary
Social Media by the Numbers ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Sites ,[object Object]
Formulating Our Strategy ,[object Object]
Starting Point: What We Stand For ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Our Broad Goals ,[object Object],[object Object],[object Object],[object Object]
Our SMART Objectives ,[object Object],[object Object],[object Object],[object Object]
Our Target Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Where Our Audience is Online ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Where Our Audience is Offline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What They Need ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What We Can Provide Online ,[object Object],[object Object],[object Object],[object Object],[object Object]
Challenges to Social Media Success ,[object Object],[object Object],[object Object],[object Object]
Initial Tools for Implementation ,[object Object],[object Object],[object Object]
Facebook
Facebook
Facebook Demographics
How PPSWCF Compares on FB
Twitter
LinkedIn
YouTube
Flickr
Steps to Success ,[object Object],[object Object],[object Object],[object Object],[object Object]
Roles to Fill ,[object Object],[object Object],[object Object],[object Object]
Engagement of Staff ,[object Object],[object Object],[object Object],[object Object],[object Object]
Presentation Models ,[object Object],[object Object],[object Object],[object Object],[object Object]
What Success Looks Like ,[object Object],[object Object],[object Object],[object Object],[object Object]
New Adventures in Social Media Sharon Kunkel 941.365.3913 x1105 [email_address]

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Social media prelim strategy