Sevenval Device Trends Oktober 2014

1. SEVENVAL DEVICE TRENDS September 2014

2. Top 10 Mobile Devices
by mobile web traffic
iPhone 5
iPhone 4(S)
other Android-Smartphones
iPhone
Samsung Galaxy S3
Samsung Galaxy 2
Samsung Galaxy S4 mini
Samsung Galaxy S4
~5.220 Devices
Samsung Galaxy S3 mini
5.2%
Samsung Galaxy S4
6.4%
Samsung Galaxy S4 mini
4.0%
Samsung
Galaxy SI!I
Samsung Galaxy 2
4.2%
Samsung
Galaxy SIV
Samsung
Samsung Galaxy SII
Galaxy SIII
Mini
iPhone 4(S)
6.4%
other Android-Smartphones
5.5%
*figures in percent
Samsung Galaxy Ace
iPhone 5
10.1%
iPhone
3.3%
Samsung Galaxy S3
7.5%
1.2%
Samsung Galaxy S3 mini
Samsung Galaxy Ace
Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 2

3. Top 2 Mobile Devices
Traffic: iPhone in comparison to Samsung
Monthly comparison August - September
Monthly comparison August - September
Monthly comparison August - September
23.3%
34.0%
23.3%
23.3%
19.8%
35.5%
40.0%
40.0%
40.0%
35.0%
35.0%
35.0%
30.0%
30.0%
30.0%
25.0%
25.0%
25.0%
20.0%
20.0%
20.0%
15.0%
15.0%
15.0%
10.0%
10.0%
10.0%
5.0%
5.0%
5.0%
0.0%
34.0%
34.0%
19.8%
19.8%
iPhone Samsung
August
September
35.5%
35.5%
0.0%
0.0%
iPhone Samsung
iPhone Samsung
August
September
August
September
*figures in percent
Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 3

4. Top 10 Browser
by mobile web traffic
Opera Mobile
0.38%
Opera Mobile for Android
0.22%
Sonstige
1.51%
Open Handset Alliance (Android)
*figures in percent
Built-In
45.37%
Research In Motion Browser
BlackBerry Browser
Open Handset Alliance (Android) Built-In
Google Chrome for Android
Apple Mobile Safari
Microsoft Mobile Internet Explorer
Mozilla Firefox Mobile
Opera Mini
BlackBerry Browser
Research In Motion Browser
Opera Mobile
Opera Mobile for Android
Sonstige
Mozilla Firefox Mobile
0.74%
0.64%
3.46% Opera Mini
Microsoft Mobile Internet Explorer
1.22%
Apple Mobile Safari
Google Chrome for Android
21.06%
20.76%
4.65%
Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 4

5. Top 10 Operating System
by mobile web traffic
Sony Ericsson
0.03%
Sonstige
0.09%
*figures in percent
Nokia
0.14%
Unspecified
0.06%
Open Handset Alliance (Android)
71.73%
Research In Motion
Symbian
0.37%
BlackBerry
0.74%
iOS
21.32%
Samsung
0.17%
Microsoft
4.69%
0.67%
Open Handset Alliance (Android)
iOS
Microsoft
BlackBerry
Research In Motion
Symbian
Samsung
Nokia
Unspecified
Sony Ericsson
Sonstige
Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 5

6. Not one but 5.849+different devices
access mobile websites worldwide today.
Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 6

7. The few top 5 devices dominate 32,80% of the
worldwide market, but the longtail counts for
67,20%.
Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 7

8. iOS Version – Adoption Trend
All Platforms October 2014
iOS 8.X
40.52%
Sevenval Device Trends | September 2014 Source: 09/2014 Source: Sevenval http://Database; david-smith.Evaluation org/iosversionstats/
period: 09/14 8
iOS 7.X
46.44%
iOS 6.X
11.03%
iOS 5.X
2.01%
iOS 8.X
iOS 7.X
iOS 6.X
iOS 5.X
*figures in percent

9. Android Version Statistic
All Platforms
Froyo 2.2
1%
Gingerbread 2.3.3 - 2.3.7
11%
IceCream Sandwich 4.0.3 - 4.0.4
10%
Jelly Bean 4.1.x
25%
Jelly Bean 4.2.x
21%
Sevenval Device Trends | September 2014 Source: Source: http://09/developer.2014 Sevenval android.Database; com/about/Evaluation dashboards/period: index.09/html
14 9
Jelly Bean 4.3
8%
KitKat 4.4
24%
Froyo 2.2
Gingerbread 2.3.3 - 2.3.7
IceCream Sandwich 4.0.3 - 4.0.4
Jelly Bean 4.1.x
Jelly Bean 4.2.x
Jelly Bean 4.3
KitKat 4.4
*figures in percent

10. Device + Browser + Operating System =
Unique Client
Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 10

11. More than 69.450+ unique clients
are in the market right now.
Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 11

12. In mobile fragmentation is forever.
Deal with it.
Richard Wong
Investor in AdMob and Getjar
Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 12

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