This is a presentation I gave to aspiring high school entrepreneurs this summer at a camp about how I turned the idea of Rapchat into reality. Rapchat has been live since June 2014 and has amassed over 500,000 downloads with users sending over 5MM raps.

1. Turning Ideas Into Reality
Seth Miller
Co-Founder / CEO @ Rapchat

3. While in college I started a company called
Rapchat

4. How it all began….

5. How can we get rich quick?
Winter break 2013 - Road trip to Florida

6. Snapchat seems to be doing well…

7. So simple yet worth a billion!

8. Screw it, let’s just freestyle

9. DUDE!
2 hours of terrible rapping later….

10. Let’s do snapchat for rap

13. Now what….

14. First, find someone who knows how to code

15. Then, form a company

16. Time to get ready for LAUNCH
“we should be testing in 4 weeks”
marketing plans
press
rappers
launch party
t-shirts
making millions

17. 1 year later…..
“we should be testing in 4 weeks”

18. FINALLY

19. Now what….

21. Time to learn how to code to build new features

22. How to find users
How to build a team
How to get people to work for equity
How to raise money
etc, etc, etc, etc, etc
AND LEARN…..

23. Meanwhile…

24. May 2014

25. Then, out of nowhere…

26. Adding 100k users a mo.
People are sharing raps like crazy
Team is fired up

28. Adios

29. How can you turn an
idea into reality?

30. Start with an idea

31. Research that idea

32. Find a business partner

33. Start building

34. If it’s an app or website…
learn how to code

35. Talk to users

36. Continue to update product to meet their needs

37. Tips for ballin

38. Read a LOT

39. Follow smart people
Chris Sacca
Kevin Rose
Tim Ferriss
Ryan Holiday
Josh Elman
Brad Feld
Kevin Systrom
Alexis Ohanian
Evan Williams
Ben Horowitz Andrew Chen

40. Podcasts

41. Build relationships
Hey (someone way smarter than me),
My name is Seth and I’m a 16 year old entrepreneur. I started x which does y.
I just got done reading your book and was curious what you meant by “viral growth”.
Do you think searching twitter for mentions and reaching out is a good strategy
to try and kickstart viral growth?
-Seth

42. In conclusion

43. Understand starting a company is like a

44. It’s time consuming
school + work + friends + homework + soccer + basketball
+ my own company??

45. But is AWESOME
and totally worth all the BS you deal with

46. seth@rapchat.me
614-634-2357