2. INTRODUCTION
Wacky enterprises is being formulated with its own recipe home made waffle
and ice candy with the official tagline “WACKY a day keeps your HUNGER
away”. Our waffle is freshly baked, before we start to sell. We can assure to
our valued customer that our waffle is fresh because as early as four o-clock
in the morning we started to prepare our kitchen utensils that we are going to
use for the production of our waffles. Right after the production we sell it
immediately to the target customers.
To make sure that our product is sold out an earn more profit we visit most of
the room in the university as well as the faculty room offering them to buy
our products. We used a promo that is three pieces of waffle for only 20
pesos.
3. EXECUTIVE SUMMARY
WACKY enterprises is a business venture aiming to provide its customers with
delicious waffles and ice candy at an affordable prices. The starting capital
for the enterprises is Php. 900.00 (Php. 150.00 contribution of each
entrepreneur) Furthermore, WACKY Enterprises aims to start the business
with more or less 60 pcs. Waffles and 250 pcs. Ice candy. The business
enterprises will necessitate the following raw materials and equipment to
successfully initiate the business:
4. ACKNOWLEDGEMENT
The subject "ENTREPRENEURSHIP" has truly provided us the opportunity to
venture into the world of business. It has reinforced our knowledge, provider
us efficient insights and concepts, granted us the ability to solve problems in
a creative and/or logical way, and sharpened our skills and competences
which will then serve as essential assets that we can utilize in solving
problems/conflicts and facing situations in the near future. But most of all,
this subject has bestowed us the privilege to undertake a real business
venture using all of our learnings in this subject. In line with this, the
entrepreneurs of the TEAM ASTEGS would like to express their sincerest
gratitude to the following.
5. ACKNOWLEDGEMENT
To our Almighty GOD, who have given us the strength, Knowledge, and
patience in undertaking this business venture and served as our guiding his in
every business related endeavor that we have undertaken.
* To our ever dynamic entrepreneurship instructor, MS. Miramar M. Serrion, for
continously guiding us in this subject as we journeyed into the world of
business and sharing your knowledge, insights, skills, and talents to us.
6. ACKNOWLEDGEMENT
To Jun Rey's elder sister who have tought us how to make waffle.
To Jun Rey's auntie who have served as our guide in creating ice candy.
To Cane janssenn's mother for the electricity expenditure.
9. FOR ICE CANDY
Angel Condensada (3pcs.)
Angel Evaporada(3pcs.)
Fruit Cocktail(2pcs.)
Constarch (1/2 kilo)
White sugar (1 ½ kilo)
Pandan powder
Ice wrapper
10. THE BUSINESS PROPONENTS
Resource mobilizers and financial backers
This refers to the persons who are responsible for securing and managing the
resources needed (e.g. raw materials, financial undertakings, man power and
methods that will be utilized in the production of the product of the enterprise).
The business proponents are as follows:
JUNREY SUPREMO FEJAYCALLA
CANE JANSSENN TIBON RALPH AMISTOSO
11. Technology Providers and Applicators
This refers to the entrepreneurs who are responsible for providing the
equipment’s, testing area, gadgets and other technological devices. In addition this
also includes the manufacturing area of the business venture. The business
proponents are as follows.
CANE JANSSENN TIBON
JUNREY SUPREMO
THE BUSINESS PROPONENTS
12. THE BUSINESS PROPONENTS
Governance and Top Management
This also refers to the entrepreneurs who are also responsible for the governing
and managing the business operations. Furthermore, they have also the liability to
develop strategies for the enterprise to gain more profit.
JUNREY SUPREMO FEJAY ECALLA
CANE JANSSENN TIBON RALPH AMISTOSO
13. THE BUSINESS PROPONENTS
Operating and Supporting
This are the entrepreneurs who are responsible in formulating progress, activities
and task that will they undertaking to maintain the expected mechanism of the
enterprise.
JUNREY SUPREMO FEJAY ECALLA
CANE JANSSENN TIBON RALPH AMISTOSO
MILES GARRIDO KENNON SEVILLANO
14. Market Demand and Supply, Industry
Dynamics, Macro- Environmental Factors
The Entrepreneurs have determined the market demand and supply trends of
the business venture via comparison and analysis of the resources utilized and
profits generated during the selling of the products of offered by the
enterprise, which is waffle and ice candy. Specifically , the entrepreneurs
formulated the following inferences.
* Waffle and Ice Candy generated more income when sold during "Snack Time"
preferably from 9:00 AM to 4:00 PM.
* Ice Candy has less demand when the weather is cold and rainy.
15. Market Demand and Supply, Industry
Dynamics, Macro- Environmental Factors
Waffle acquired a greater demand when the entrepreneurs offered "3pcs for
20.00".
* The product have less demand during Wednesday because the college
students have no classes. Based on the analysis of the industry dynamics their
entrepreneurs determined that there are competitors in the industry each
having its own unique production and selling strategies. To address this, the
entrepreneurs create modification/ enhancements to our products to
maintain and/or improve the demand and supply treads of our products in the
industry
* Addition of raisins and double cheese for waffle
16. Market Demand and Supply, Industry
Dynamics, Macro- Environmental Factors
Use of bigger hotdogs.
*Salestalk/Approach to customers.
*Offering of " 3pcs of waffle for only 20.00".
Essentially, the entrepreneurs have determined the major trends and patterns
in the macro - environment, which would likely create significant impacts on
the relevant industry and behavior of consumers specifically this involves
Social Environment - our target population is the NSU community, specifically
the students and teachers which are the main target costumers of the
enterprise. Our products will be of significant interest to our target customers
because this will satistfy their hunger at affordable price.
17. Product and Service Offering
Wacky Enterprises provide foods that will surely bring delight to everyone
who taste it. Our product are delicious and are in the most affordable prices.
It is available for everyone and very healthy. We offer.