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Awareness Interest Consideration Adoption Keep Seacurity Hacking for Defense 2017

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Awareness
Interest
Consideration
Adoption
Keep
Referrals
Cross-sell
Up-Sell
Un-Bundle
Get Keep Grow
● Awareness: Problem sponsor LTC Leard @
USTRANSCOM recognizes need for better characterization
of cyber-risk at US Seaports
● Interest: Discussed problem/proposed MVPs with various
possible beneficiaries including ports, shipping lines, coast
guard, etc.
● Consideration: Iteratively improving the MVP and
validating features of the product through discussions with
beneficiaries
● Adoption: Put standards into use at various strategic ports
○ Requires buy-in from TCCC-X officers and TCJ6
officers
○ SDDC officers must be able to seamlessly integrate
framework into existing assessment pipeline

Veröffentlicht in: Bildung
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