2. Shari Finger Design L LC
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
Minds that Stretch Great design goes far beyond organizing text and images on paper.
It means creating a special environment from which to express
important concepts and ideas – an environment that reflects each
individual organization, each unique set of circumstances, each
audience you are trying to capture.
That’s why distinctive designs require creative minds. Minds that
stretch to achieve the perfect balance between content and design
necessary for effective and impactful communications. For Shari
Finger Design, form and function go hand in hand and are, together,
at the heart of the creative process.
3. Shari Finger Design L LC
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
Minds that Innovate When you engage Shari Finger Design, you are engaging more than a
designer. You are engaging a strategic partner. You are engaging designers
who care about the goals and objectives of your communication and
who you can rely on to create inspired design solutions to your most
complex communications challenges.
Whether it’s an annual report, a corporate identity system, a product
launch package, special event collateral or Web design, Shari brings a
unique approach and a distinctive touch to each and every project
she produces. In addition to bringing her own design experience to bear
on your projects, Shari aligns herself with other leading designers and
specialists to form a virtual atelier. In this setting, this chosen team of
talented professionals – each of whom share the same high standards
Shari sets for herself and her business – work seamlessly together to
meet your individual project needs.
4. Shari Finger Design L LC
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
Minds that Understand Beyond creating brilliant and distinguished designs, you can rely on
Shari Finger Design to understand your needs, work cost-effectively and
within your budget, and see your project through to completion.
From initial planning meetings to proofing color on press, Shari is there to
ensure that the quality of your finished product is the best it can be.
From concept through creation, the results are extraordinary.
5. Shari Finger Design L LC
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
About Shari Shari Finger brings more than 20 years of experience to her work. She is committed to
creating designs of the highest quality and integrity for her clients and has developed
inspiring and award-winning designs for some of the world’s most respected brands.
Shari has done work for clients ranging from The New York Times Company and Boston
Globe Media to the The Reader’s Digest Association and the Emerging Markets Traders
Association. She has also done work for a number of healthcare clients, including Ortho
Biotech, Inc. (a Johnson & Johnson Company), Pfizer and SmithKline Beecham. Whether
it’s an annual report, a corporate identity system, a product launch package, special
event collateral, or Web design, Shari brings a unique approach and a distinctive touch
to each and every project she produces.
Prior to starting Shari Finger Design in 1994, Shari spent eight years as a senior design-
er at Burson-Marsteller. During that time, she worked on a variety of national and
international design programs for Andersen Consulting, Cushman & Wakefield, DuPont,
FGIC, Genentech, Johnson & Johnson, Merrill Lynch, Mtel, Sandoz Corporation, The
Drucker Foundation and The Kennedy Center for Performing Arts, among others. In
addition, she gained invaluable experience in project management, which she continues
to apply to her work today. continued.....
6. Shari Finger Design L LC
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
About Shari AWA R D S
Shari’s work has been recognized by the International ARC Awards Design
Competition, The League of American Communications Professionals, Creativity,
HOW and Graphic Design: USA DESI Awards, to name a few.
E D U C AT I O N
Shari earned her Bachelor of Fine Arts degree in Graphic Design from the
Rhode Island School of Design in 1985.
7. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
Boston Globe Media
Corporate Identity:
New Logotype, Tag line and Color
Palette for launch of their new
identity system and the existing
Boston Globe brands.
Strategy/Theme
Delivering advertisers the precise
audiences they need in the greater
Boston market. Boston Globe Media
is seven of Boston’s most powerful
print, online, broadcast, and direct
media. Boston Globe Media offers
advertisers an unmatched assortment
of potential customers.
http://bostonglobe.com/advertiser
Audience
Advertisers
8. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
Women’s Wear Daily
Re-design of Web Site
Strategy/Theme
Delivering fashion industry news
and information daily - when you
need it. Instant access to the stories
and information you need to be
successful!
www.wwd.com
Audience
Fashion, Retail and Beauty Industries
Industry Top-level Executives
Advertisers
“As the definitive voice of the fashion, retail and beauty industries, WWD is a trusted source for
its insider perspective, spirited coverage, and long-standing reputation for getting the stories and
getting them first. Every day, WWD is committed to providing a lively mix of breaking news,
trend reporting and in-depth analyses for an audience of top-level executives. With a global reach
that connects the worlds of fashion, media, finance and celebrity; WWD is where style starts.”
9. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
ChemoComfort
A N N E M A R I E PA O L U C C I 81 Bedford Street 1a Corporate Identity & Collateral:
Founder & President New York, NY 10014 New logotype, tag line and color
t 212.675.3744 palette for launch of their new
f 212.675.3786
ampaolucci @chemocomfort.org
identity system, brochures and
www.chemocomfort.org fund-raising materials.
C omfort
CHEMO TM
E M P O W E R I N G PAT I E N T S
Strategy/Theme
Chemo Comfort provides resources
that enable cancer patients to take
positive, comforting measures for
themselves, thereby empowering
patients at a time when so much
feels out of their control. Chemo
Comfort makes life easier and more
comfortable for the cancer patient
undergoing chemotherapy.
Audience
Patients/Care Centers
Doctors/Hospitals
10. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
The New York Times Company
2002 Annual Report
Strategy/Theme
Reaching Our Audiences Locally,
Nationally and Beyond
Audience
Shareholders
Institutional Investors
Employees
Web Address
http://www.nytco.com/investors-
reports-archive.html
11. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
The New York Times Company
2001 Annual Report
Strategy/Theme
Enhancing Society by creating,
collecting and distributing
high-quality news, information
and entertainment
Audience
Shareholders
Institutional Investors
Employees
Web Address
http://www.nytco.com/investors-
reports-archive.html
12. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
The New York Times Company
2000 Annual Report
Strategy/Theme
Enhancing the Knowledge Age
Audience
Shareholders
Institutional Investors
Employees
Web Address
http://www.nytco.com/investors-
reports-archive.html
13. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
The New York Times Company
1998 Annual Report
Strategy/Theme
Sustainable Growth through
People, Products, Performance
and Preparation.
Audience
Shareholders
Institutional Investors
Employees
Web Address
http://www.nytco.com/investors-
reports-archive.html
14. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
The New York Times Company
1997 Annual Report
Strategy/Theme
Strategies in Action
Audience
Shareholders
Institutional Investors
Employees
Web Address
http://www.nytco.com/investors-
reports-archive.html
15. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
The New York Times Company
1996 Annual Report
Strategy/Theme
“1996 & Beyond”
Celebrating 100 Years
of Adolph S. Ochs and
the launch of the College
Point Printing Plant
Audience
Shareholders
Institutional Investors
Employees
16. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
King Pharmaceutical, Inc.
1999 Annual Report
Strategy/Theme
The Value of Strategic Thinking
Audience
Shareholders
Institutional Investors
Employees
17. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
New York Times Digital
Web site Design and Media Kit
Strategy/Theme
Enhancing Society by creating the
premier quality network for everyone
seeking the best news, information
and interaction through digital media.
Audience
Media
Analysts
Advertisers
Prospective Employees
Business Partners
18. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
PRNewsWire
Original Web site Design and Media Kit
Strategy/Theme
PR Newswire, the world’s leading distributor
of full-text corporate and financial news,
brings you PRNewsphotos, a complete photo
service which enhances your news and infor-
mation with pictures. PRNewsphotos offers
comprehensive electronic photo distribution
to the media as well as archival solutions and
photographic assistance.
Audience
Public Relations Professionals
Investor Relations Professionals
Journalists
19. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
Emerging Markets
Traders Association
1997 Annual Report
Strategy/Theme
Integrating the Emerging
Markets into the Global
Financial Marketplace
Audience
Institutional investors
Media
Emerging Markets Associations
20. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
Emerging Markets
Traders Association
1995 Annual Report
Strategy/Theme
Integrating the Emerging
Markets into the Global
Financial Marketplace
Audience
Institutional investors
Media
Emerging Markets Associations
21. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
Emerging Markets
Traders Association
1994 Annual Report
Strategy/Theme
Reflecting the diversity, complexity
and global significance of today’s
Emerging Markets.
Audience
Institutional investors
Media
Emerging Markets Associations
22. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
The New York Times Company
Media/Analysts’ Kit
Audience
Media, Analysts,
Institutional Investors
23. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
The New York Times Company
Shareholder Value Added Brochure
Strategy
Shared Goals,
Shared Focus,
Shared Value
Audience
Employee Communications
24. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
Johnson & Johnson
Corporate Internal
Communications Package and Exhibit
Theme
Balancing Work and Family
Audience
Johnson & Johnson Employees
25. Portfolio Overview
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
Manning, Selvage & Lee
Identity Package: Brochure, Media Kit
and Press Release Stationary
Strategy/Theme
Your Pet Guide: The ABC’s of
Responsible Pet Ownership
Create an awareness campaign for the .
Proctor & Gamble Product, Febreze.
26. Shari Finger Design L LC
S T R AT E G I C C O M M U N I C AT I O N S DESIGN
For more information about Shari Finger Design LLC,
please contact Shari Finger at:
T 203.322.0075
F 203.322.3489
E shafinger @ aol.com
E finger @ optonline.net
www.sharifingerdesign.com
