The document discusses the culture of sharing within organizations and groups. It defines culture as the shared attitudes, values, goals and practices of a group. Culture originally comes from the Latin word "colere" meaning to cultivate, inhabit and admire. The document uses the example of Francis Galton's experiment where 800 people estimated the weight of a bull, with the average guess being very close to the actual weight, to illustrate the concept of crowdsourcing and swarm intelligence within groups. It promotes sharing and encourages following the author on social media.