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  The hyperlocal space ;  or  is it   hype about local? Sarah Hartley   |  Oct 2009  | Digital Editors’ Network
Context Big players Small players Future Introduction Today’s talk ,[object Object],[object Object],[object Object],Hyperlocal space
Context Big players Small players Future Introduction The hyperlocal space – why now? ,[object Object],[object Object],[object Object],[object Object],[object Object],Hyperlocal space
Context Big players Small players Future Introduction Two major trends ,[object Object],[object Object],Hyperlocal space
Designs Small players Future The big players What’s happening elsewhere? ,[object Object],[object Object],[object Object],[object Object],Hyperlocal space
Small players Future The big players Different approaches to the question ,[object Object],[object Object],[object Object],Hyperlocal space
Small players Big players Future Introduction Seeking to expand through partnership ,[object Object],[object Object],Hyperlocal space
Small players Big players Future Introduction Seeking financial return ,[object Object],[object Object],Hyperlocal space
Forward together Emerging   Introduction  The Guardian signalling beatblogging move Future of journalism
Designs Research Next steps Update Second big trend ,[object Object],[object Object],[object Object],Local
Forward together Emerging  Introduction  Checks on power: Parliamentary Future of journalism
Checks on power: Welsh assembly Designs Research Next steps Update  Local
Checks on power: Live from the council Small players Future Big players Hyperlocal space
Future Small players  Big players  Checks on power: Political activism Hyperlocal space
Future Small players Big players Carrying out investigations Hyperlocal space
Future Small players Big players  Re-defining old formats “Lustings not listings” Hyperlocal space
Small players Future Big players Providing live events coverage ,[object Object],[object Object],Hyperlocal space
Future Small players  Big players  Taking it to TV: Hyperlocal web TV Hyperlocal space
Small players Future Where does that leave us Big players Hyperlocal space
[object Object],Small Players Future Where does that leave us? Big players Hyperlocal space
Future Small players   Big players Response 1 Hyperlocal space
Future Small players   Big players  Response 2 Hyperlocal space
Future Small   players  Big players What use a journalist? 1. add capacity - phone wrangling during office hours. 2. bit more bite – have someone at arms length to tackle more difficult stuff. 3. court and crime reporting – in general any specialist reporting where contempt and special rules apply. 4. town hall stuff – a well trained journo will have understanding the budget, declarations of interest, expenses, procurement etc 5. skills transfer – basic tips for writing to get attention without being sensationalist and the basics of libel etc 6. build links – is there a bigger picture from sticking the blogs together?  And in general just network things together a bit. 7. broker relationships to syndicate local content – I don’t kid myself that they make any money from my stuff so i don’t expect to be paid.  Might be nice though if the local rag makes a donation to a local charity say for young people every time they lift a piece. Hyperlocal space
Future Small players   Big players Collaboration Hyperlocal space
Future Small   players   Big players  Is this the future? “ A future no longer controlled by a single newspaper but instead by an ecosystem made up of many players with varying motives, means and models, working collaboratively in networks.” Jeff Jarvis. Hyperlocal space
Future Small   players   Big players  And finally………..that request for help ,[object Object],[object Object],[object Object],Hyperlocal space
Future Small players   Big players  Thank you! @foodiesarah |  [email_address]  | www.sarahhartley.wordpress.com Hyperlocal space
Sources, credits and links ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],* Slide 13: Ventnor Blog. http://ventnorblog.com/ * Slide 14: Pits 'n' Pots. www.pitsnpots.com. * Slide 15: Help Me Investigate. www.helpmeinvestigate.com. * Slide 16 : The Culture Vulture. http://theculturevulture.co.uk/blog * Slide 17: People's Voice Media. peoplesvoicemedia.co.uk Community reporters image from Smarter Cities, Salford 2009. Copyright Sarah Hartley. * Slide 18. East Salford Direct.www.eastsalforddirect.co.uk Slide 21: Ostrich with head in the sand image: Copyright  http://englishpod.com/lessons/thats-funny * Slide 22: Child listening image: Copyright customersrock.wordpress.com/2008/07 * Slide 23: Talk About Local. http://talkaboutlocal.org/2009/07/29/journalists * Slide 24: Wordle of MPs expenses.  http://www.guardian.co.uk/news/datablog/2009/may/08/mps-expenses-houseofcommons * Slide 25: Jeff Jarvis in The Guardian.  http://www.guardian.co.uk/media/2009/sep/14/ecosystem-hyperlocal-bloggers

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Hyperlocal space

  • 1. The hyperlocal space ; or is it hype about local? Sarah Hartley | Oct 2009 | Digital Editors’ Network
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  • 9. Forward together Emerging Introduction The Guardian signalling beatblogging move Future of journalism
  • 10.
  • 11. Forward together Emerging Introduction Checks on power: Parliamentary Future of journalism
  • 12. Checks on power: Welsh assembly Designs Research Next steps Update Local
  • 13. Checks on power: Live from the council Small players Future Big players Hyperlocal space
  • 14. Future Small players Big players Checks on power: Political activism Hyperlocal space
  • 15. Future Small players Big players Carrying out investigations Hyperlocal space
  • 16. Future Small players Big players Re-defining old formats “Lustings not listings” Hyperlocal space
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  • 18. Future Small players Big players Taking it to TV: Hyperlocal web TV Hyperlocal space
  • 19. Small players Future Where does that leave us Big players Hyperlocal space
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  • 21. Future Small players Big players Response 1 Hyperlocal space
  • 22. Future Small players Big players Response 2 Hyperlocal space
  • 23. Future Small players Big players What use a journalist? 1. add capacity - phone wrangling during office hours. 2. bit more bite – have someone at arms length to tackle more difficult stuff. 3. court and crime reporting – in general any specialist reporting where contempt and special rules apply. 4. town hall stuff – a well trained journo will have understanding the budget, declarations of interest, expenses, procurement etc 5. skills transfer – basic tips for writing to get attention without being sensationalist and the basics of libel etc 6. build links – is there a bigger picture from sticking the blogs together?  And in general just network things together a bit. 7. broker relationships to syndicate local content – I don’t kid myself that they make any money from my stuff so i don’t expect to be paid.  Might be nice though if the local rag makes a donation to a local charity say for young people every time they lift a piece. Hyperlocal space
  • 24. Future Small players Big players Collaboration Hyperlocal space
  • 25. Future Small players Big players Is this the future? “ A future no longer controlled by a single newspaper but instead by an ecosystem made up of many players with varying motives, means and models, working collaboratively in networks.” Jeff Jarvis. Hyperlocal space
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  • 27. Future Small players Big players Thank you! @foodiesarah | [email_address] | www.sarahhartley.wordpress.com Hyperlocal space
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