Does your project combine solutions for commerce, marketing, sales, or services? Join the SAP Hybris Expert Services team to learn how to align the different application life cycles of tools involved in a program. Learn from experiences regarding best practices and tips and tricks to run a successful cross-portfolio projects. For more from SAP Hybris, please visit: https://hybris.com/en/products/expert-services

1. Holger Stiller, SAP Hybris (SAP)
October2017
Learn from Combining Multiple SAP Hybris Solutions:
Cross-Portfolio Best Practices

2. 2© 2017 SAP SE or an SAP affiliate company. All rights reserved.
SAP Hybris solution portfolio
Experiencemanagement
Commerce ServiceMarketing Sales Revenue
SharedCore Services
Extensions
SAPCLOUDPLATFORM
Data management(for example,product,customer)/ analytics
DIGITAL CORE
Process management(quote,orderorchestration)
Machinelearning / artificial intelligence/ Internetof Things

3. 3© 2017 SAP SE or an SAP affiliate company. All rights reserved.
Leverage the full power of SAP Hybris solutions by integration
Commerce Marketing
Service Sales
• Abandoned shopping carts
• Saved shopping cart
• Reviews
• Orders
• Clickstream events
• Offers
• Productrecommendations
• Leads
• Tickets
• Service requests
• Tickets
• Activities
• Orders

4. 4© 2017 SAP SE or an SAP affiliate company. All rights reserved.
Keeping the bigger picture in mind?
Commerce Service MarketingSales
Multiple projects with different project lifecycles in different departments
E-commerce
department
Sales
department
Marketing
department
Support/service
department

5. How can this issue be addressed?

6. 6© 2017 SAP SE or an SAP affiliate company. All rights reserved.
Introduce a centralized governance
COMMERCE SERVICE MarketingSALES
E-commerce
department
Sales
department
Marketing
department
Support/service
department
Centralized governance
Commerce ServiceSales

7. 7© 2017 SAP SE or an SAP affiliate company. All rights reserved.
One partner or multiple partners?
How to manage requirements and scope?
How to manage the end-to-end business processes?
How to manage overall system architecture and integrations?
How to manage dependencies?
How to manage the organizational change?
Make the centralized governance work

8. 8© 2017 SAP SE or an SAP affiliate company. All rights reserved.
Program managementoffice:
• Follows the vision and defines the road map
• Coordinates the projects: scope, priority,
dependencies, business process, system architecture
• Is the first point of contact for the entire organization in
regards to all SAP Hybris solution topics
• Creates boards and committees to manage the topics
A possible approach to centralized governance is program management.
Project A
Steering committee
Project management office
Project B Project …
More details can be found in the SAP Hybris Application Lifecycle Framework.

9. 9© 2017 SAP SE or an SAP affiliate company. All rights reserved.
Create a vision of the final release
Define a road map with phases to implement the vision
Define a central place to coordinate all projects or treat them as a strategic program
Think about the organizational change as part of the overall engagement
Our recommendations are:

10. 10© 2017 SAP SE or an SAP affiliate company. All rights reserved.
Further support is available from SAP Hybris Expert Services.
Coaching
We help your employees
develop within the topic
area of the SAP Hybris
solution.
Recommended practices
We provide proven approaches
from a multitude of projects as
well as links to other
implementations.
Review
We review your implementation
with regards to scalability, future
potential, and the best possible
use of SAP Hybris standard
features.

11. 11© 2017 SAP SE or an SAP affiliate company. All rights reserved.
EXPERIENCE MANAGEMENT
COMMERCE SERVICEMARKETING SALES REVENUE
Shared Core Services
EXTENSIONS
S AP CLOUDPLATFORM
DATA MANAGEMENT (E.G. PRODUCT, CUSTOMER) / ANALYTICS
DIGITAL CORE
PROCESS MANAGEMENT(QUOTE, ORDER ORCHESTRATION)
MACHINE LEARNING / ARTIFICIAL INTELLIGENCE / INTERNETOF THINGS
Project A
Steering Committee
Project Management Office
Project B Project …
Coaching
We help your
employees to develop
w ithin the topic area of
SAP Hybris.
Recommended Practices
We provide proven
approaches of a multitude
of projects as w ellas links
to other implementations.
Review
We review your
implementation w ith
regards to scalability, future
potentials and the best
possible use of SAP Hybris
standard features.
Any questions?
COMMERCE SERVICE MARKETINGSALES
E-Commerce
Department
Sales
Department
Marketing
Department
Support/Service
Department
Centralized Governance
Commerce Marketing
Service Sales

12. Thank you.
Contact information:
Holger Stiller, PMP
Engagement Manager
SAP Hybris Expert Services
E-mail: holger.stiller@sap.com