'Digital Transformation' could radically change the way business is done today. Presently, Enterprises get just 43% value from existing technologies despite having the latest communication systems, enterprise applications and business processes.The Enterprise today is a farrago of applications & software which does not contribute much to make people productive & efficient. Embracing 'Digital Transformation' could often be a daunting task. Use disruptive technologies in 8 key areas of business to build an enterprise of high value.

1. Pursuing the enterprise
excellence utopia
SANJAY ABRAHAM
Linkedin:in.linkedin.com/in/sanjayabraham. Twitter: @asanjay100 email: abraham@ctprd.com
Use disruptive technologies in 8 key areas of business to
build an enterprise of high value.
Pursuing the enterprise excellence utopia
© 2013 CTPRD. All rights reserved.

2. Pursuing the enterprise excellence utopia
'Digital
Transformation'
could radically
change the way
business is done
today.
Presently,
Enterprises get
just 43% value
from existing
technologies
despite having the
latest
communication
systems,
enterprise
applications and
business
processes.
Pursuing the enterprise excellence utopia
The Enterprise today is
a farrago of
applications &
software which does
not contribute much to
make people
productive & efficient.
Embracing 'Digital
Transformation' could
often be a daunting
task.
Use disruptive
technologies in 8 key
areas of business to
build an enterprise of
high value.
© 2013 CTPRD. All rights reserved.

3. Want to build an enterprise of high value?
Use disruptive technologies in following 8 areas of
business.
People Excellence
Innovation
Content Collaboration
Engagement Loyalty
Analytics & Business
Insights
Task, Work & Project
Management
Mobility & BYOD
Social, Collaboration & Sharing
Pursuing the enterprise excellence utopia
© 2013 CTPRD. All rights reserved.

4. Innovation
61% of CEOs worldwide say that Innovation is a primary concern within their business
according to PWC.
44% SMEs believe innovation is the most important factor 4 achieving growth according to
new insight report.
EIM (Enterprise Innovation Management) is a platform and methodology to actively capture,
share, and rate new ideas. It helps in using Ideas for actionable innovation and measurable
business outcomes.
Crowdsourcing ideas from authorized participants (employees, external partners, customers,
and consumers) in an open social environment could add a lot of value to the organization.
It covers the entire journey- From inception to implementation.
Read more… Are we HINDERING or HARNESSING Innovation?
People Excellence
People are the most valuable asset of any organization. There could be buildings, machines,
assets worth millions of dollars but if the right talent is not available, organizations could
never scale the pinnacle of success.
“Talent shortages” takes priority over “operational execution” reveals a recent survey
involving 780 CEOs. Today, any initiative around people excellence is no more a cost item, its
survival. IDC estimates that the average worker spends up to 35% of their time just looking for
information.
89% of new hires say they don’t have the optimal level of knowledge to do their job. In order to
engage people better enterprises could use Social onboarding, Enterprise innovation
management, social learning etc. Businesses could improve employee productivity & reduce
churn through better collaboration, sharing & communication.
Read more… Driving “People Excellence” through Social Onboarding.
Pursuing the enterprise excellence utopia
© 2013 CTPRD. All rights reserved.

5. Content Collaboration
Today's workplace is facing the problem of Content Overload. As per various researches
50% are overwhelmed by content, 65% still share large files on email, 31% face email file
size restrictions, 28% face problems searching for docs, 24% have to wait for coworkers to
share docs, 21% face problems finding new version of docs, 70% companies suspect their
employees use unsanctioned file sharing methods.
EFSS (Enterprise File Sync & Sharing) could help in having better security, compliance and
ease for employees. It also enables productivity and collaboration for mobile workers who use
multiple devices, such as Smartphones and tablets, in addition to PCs.
Read more… EFSS- Building a successful content collaboration strategy
Analytics & Business Insights
World Economic Forum says that ‘Data is an economic asset like currency & gold’.
The Enterprise data would grow 650% over next years and 80% of it would be unstructured.
90% of data we have today is created during last 2 years. This avalanche of data across types &
channels could be used for improved decision making.
It could be used in following areas-- Enhance customer focus through customer analytics.
Enterprise Risk Management, Optimize cross sell & upsell, Streamline Operations, Fraud , waste
and abuse analytics, Better product development, pricing & Marketing, Lower customer churn
and improve loyalty.
Read more… How to increase Subrogation yield using Big Data analytics
Analytics- the game changer for Telcos (CSP)
Retail should be dataSmart
Big Data in India
Why enterprises need a CDO (Chief Data Officer)
Pursuing the enterprise excellence utopia
© 2013 CTPRD. All rights reserved.

6. Mobility & BYOD
With the advent of new business imperatives like BYOD (Bring Your Own Device), BYOA (Bring
Your Own Application), Consumerization of IT and the need for flexibility and mobility at
workplace, Enterprise Mobility has become a top priority for businesses. Enterprise Mobility is
a strategic decision for any enterprise as it involves buy-ins for the top management because a
lot of company’s efforts would go into it to make it successful.
Making Enterprise applications available on mobile devices that too diverse platforms like
Symbian, Windows embedded, Blackberry, Android etc is a tough task. The applications
available currently are the watered-down versions of the software and are of very less
functionality. Mobile Device Management (MDM), Mobile Content Management (MCM),
Containerization, Risk Mitigation etc are key to Enterprise Mobility success.
Read more… The key business drivers for Enterprise Mobility
Social, Collaboration & Sharing
Any company trying to compete must figure out a way to engage the mind of every
employee- Jack Welch
According to Gartner by 2015, 50% of large organizations will implement some form of FB
like system. Social media is usually used to- better engage & retain customers,
to attract prospects, make sales, help customers solve problems.
But it still seems to be much harder for organizations to understand social 'on the inside'
and why it matters. Social Outside isn't effective without Social Inside! Social Business could
improve on all business metrics of an enterprise.
Read more… Social Enterprise- Creating value at all interfaces.
Social Business: Engaging for Success!
What Social Business isn't
Pursuing the enterprise excellence utopia
© 2013 CTPRD. All rights reserved.

7. Task, Work & Project Management
Only 2.5% of the companies successfully completed 100% of their projects- PWC survey on
10640 projects in 200 companies in 30 countries.
Business is all about different people doing their assigned tasks- efficiently & timely.
Productivity at work is not possible if there is no delegation of authority and proper
tracking of tasks assigned.
Companies follow best practices, use PMBOK- A Guide to the Project Management Body of
Knowledge, have an array of techniques for controlling quality, risk, budget, schedule, and
scope, use techniques like Critical Path Analysis, Planning & Scheduling methods but still
projects fail. Once people are given procedures to follow, compliance replaces results.
The key reason being 'Stakeholders' disengagement'.
Social Project Management helps in keeping all in context:
Conversations, Key deliverables, important documents, Major milestones and help to
Identify issues, Solve problems, update the status of deadlines and deliverables.
Read more… Social Project Management- Engaging for success.
Social Business: Engaging for Success!
What Social Business isn't
Engagement Loyalty
Engagement Loyalty is necessary to ensure the success of any project or business activity.
People’s sustained engagement is key to productivity and growth. 63% of American adults
agree that making everyday activities more like a game would make them more fun and
rewarding (JW Intelligence).
Gamification is about using game mechanics into non gaming contexts like business
processes- to enhance employee productivity, customer retention, partner engagement etc.
Gamification is about using game elements & techniques for better engagement. It could
help to motivate participation, engagement, and loyalty of any website, social community
enterprise application etc.
Read more… Driving engagement loyalty through Gamification
Pursuing the enterprise excellence utopia
© 2013 CTPRD. All rights reserved.

8. About the Author
Sanjay Abraham is an ‘Enterprise Solutions Consulting, Product Marketing & Business
Development’ professional. He staunchly believes, 'Digital Transformation' could
radically change the way business is done today and that presently Enterprises get just
43% value from existing technologies. His areas of expertise & interest include
Enterprise Collaboration & Mobility, EFSS, Analytics, Enterprise Social- Social Business,
Social Intranet, Social Onboarding, Social Communities, Enterprise Innovation
Management, Social Product Life Cycle Management PLM, Social Project
Management, Gamification & Engagement Loyalty.
Sanjay holds a Bachelors in Engineering (Computer Science) and a PG Diploma in Business Management. He has
worked with top names in the IT sector like Avaya GCL & Mahindra Satyam. His client list includes top bracket
names across Banking, Insurance, Retail, Telecom, BPO/ITeS, Public Services and other verticals. His contact
coordinates are:
Linkedin:in.linkedin.com/in/sanjayabraham. Twitter: @asanjay100 email: abraham@ctprd.com
Pursuing the enterprise excellence utopia
© 2013 CTPRD. All rights reserved.