This document discusses how environmental and social justice practices are becoming standard in business. It provides statistics on carbon emissions in the US and how industries are taking a lead in sustainable practices through standards like LEED certification. The document promotes BetterWorld Telecom as a telecommunications company focused on sustainability through practices like being carbon neutral, having a green supply chain, and donating revenues to causes. It outlines how BetterWorld helps customers lower costs and reduce carbon footprints through unified communications solutions and case studies.
4. U.S. Carbon Footprint
• The U.S. emits the equivalent of about 118
pounds
of carbon dioxide per resident every day
• This includes emissions from industry. Annually,
nearly 20 metric tons per American
• About five times the number per citizen of the
world at large
Source: International Energy Agency
5. Carbon Dioxide the most prevalent GHG emitted in the U.S.,
primarily energy used in buildings and transportation
Source: Brookings Institute Study, EPA and EIA
6. Industries Taking the Lead
with Green Commitment
Leadership in Energy and Environmental
Design (LEED)
- Provides a suite of standards for
environmentally sustainable construction
- Over 14,000 projects in less than 10 years
- Transformed building industry, created standards
7. Opportunity: Leading a
$2 Trillion Global Industry
towards sustainability
“A dollar spent on telecom infrastructure produces
an outsize impact on the U.S. economy as a
whole…telecom investment plays a vital role in
stimulating economic growth and productivity--
more so than money spent on roads, electricity, or
even education.”
BusinessWeek 2007
The US Telecom Industry: Back From The Dead
8. In the $450 Billion U.S. telecom carrier market,
BetterWorld is the only triple bottom
line, nationwide carrier focused on
Sustainable Communications
9. Solutions for Businesses and Non Profits
BetterWorld Telecom is a Communications Applications Integrator and
Carrier, providing Business-Grade Services Nationwide
Switched Local, National and International Long
Distance and Toll Free
Dedicated Long Distance and Toll Free – DS3, T1
Dedicated Data/Internet – DS3, T1, DSL
Unified Communications, VoIP, IP Trunking
Disaster Recovery, MPLS, Applications
10. What is BetterWorld Carbon-neutral certification,
creating first telecom offset
Doing to Help Create
Green supply chain & partners
a CSR Standard in
3% Donation of top line revenues
the Telecoms
All employees volunteer 1.5 work
Industry? days per month
Focus on green telecom products
and education – Bainbridge Study
Certifications: B Corporation
founding member, One Percent for
the Planet™, and WorldBlu™ list
Drop Your
CSR Report at www.BetterWorldTelecom.com
Logo Here
12. Just Looking at Datacenters…
U.S. data center industry is in the midst
of major growth - 1.5% of all power used*
Demand side - driven by several factors,
including:
- Electronic transactions
- Internet communication and entertainment
- Global commerce
- Satellite navigation and electronic shipment tracking
Source: EPA Data Center Report to Congress, 2007
13. Just Looking at Datacenters…
Peak load from U.S. servers and data centers
approximately 7 gigawatts (GW)
…or about 15 baseload power plants.
If current trends continue, demand will rise to 12 GW by
2011,
an additional 10 power plants.
14. Datacenter Innovation
Supply side issue – power/cost savings a
huge driver
Sun – Eco Responsibility
Initiative, modular centers
IBM – Project “Big Green”
Google’s wave powered
data center, patent filed
in 2008
Source: 2008 Aperture Research Interviews with 100 Data Center Professionals
15. The Green Telecom Wave is Coming…
Worldwide spending on Green Communications
services expected to increase 34% between
2008-2013
By 2013, Green Communications revenues
will reach $257B
Each business sector will realize >30% cost/power
reductions, and product waste cost savings for
commercial buildings of 50-90%
16. Green Telecom Drivers
Green Telecom Solutions and
Business Practices:
Green Products – physical changes
Societal Change – 2007 first
year we drove less, local vs. global
Cost Savings, OPEX and CAPEX
Cap and Trade Legislation
3% to 5% estimated power consumption
telecom and Internet infrastructure
Supply side versus demand side changes
17. Green Communications Products
$256B Global Industry by 2013
- Web/Audio/Video Conferencing
- Unified Communications
- Virtual PBX
- Telecommuting
- Mobile Workforce
- Branch/Remote Office Capabilities
- Machine to Machine Automation
18. Telecom Enabling Societal Change
Localization versus Globalization
Worldblu – democratization of the
workplace
Sun Open Work Initiative
Best Buy Case Study - ROWE
Telework Coalition
19. BetterWorld Case Studies
Available at www.BetterWorldTelecom.com
Lowering costs, reducing carbon footprints
• Greenpeace
Converged network solution, VPBX
• Whole Foods
Reduced travel and commuting
• Bainbridge Graduate Institute
Telecom Green Paper Project 2007-2008
20. The BetterWorld Corporate
Telecom Carbon Diet
Communications audit, reactive and proactive
Physical infrastructure - less wires, less
equipment, simplified physical footprint
Commuting & travel reduction
Cost savings: opex and capex
Consider more decentralized structure
MTM automation
21. For more information
Sun Open Work Initiative
www.sun.com/aboutsun/openwork
VoIP/Unified Communications Portal
www.fiercevoip.com
Best Buy Results-only Work Environment
Google: ROWE and Best Buy
Telework Coalition - www.telcoa.org
Inspiring Futures Atlanta – www.inspiringfutures.org
BetterWorld Telecom - www.BetterWorldTelecom.com
22. Thank You – Questions
mbauer@beterworldtelecom.com