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ONLINE RESOURCES 
TO IMPROVE 
YOUR MARKETING & YOUR LIFE 
Kendra Wright| Saffire Events
NO NEED FOR NOTES 
Share your card. 
I will send you slides.
BUT 
SOMETHING 
WAS MISSING
We wanted to 
HELP MORE PEOPLE!
ASSOCIATION PARTNERS
WE CALL IT THE SAFFIRE MULLET
AGENDA 
• Social media 
• Communication 
• Productivity 
• Graphic design 
• General life enhancement 
• Fitness 
• Entertainment 
• Travel 
IT’S GOING TO BE A WILD RIDE!
WATCH FOR THIS 
KENDRA FAVE!
LET’S BE INTERACTIVE!
SOCIAL BUTTERFLY 
1
WHERE TO POST
CONNECT PLATFORMS 
OPTION A: 
If Instagram, use IFTTT.COM. 
IF you post to Instagram, THEN it posts to Facebook, Twitter, 
Google+ & LinkedIn. 
PRO: Includes Instagram 
CON: Can’t schedule posts
Or
AUTOMATE YOUR DIGITAL LIFE 
Email or text me when: 
• Craigslist item goes on sale 
• Etsy shop adds new item 
• I send a selfie 
• Turn off WiFi when I leave 
home 
• Mute/vibrate phone when 
I get to office 
• Save Facebook photos on 
Dropbox (when I post or 
when I’m tagged)
CONNECTING PLATFORMS 
OPTION B: 
If NO Instagram, use BUFFERAPP.COM. 
Posts to Facebook, Twitter, Google+ & LinkedIn 
PRO: Can schedule posts 
CON: Doesn’t include Instagram
MANAGE MULTIPLE 
SOCIAL MEDIA ACCOUNTS 
• Schedule content 
• Analyze statistics 
• Collaborate with team 
BufferApp
FOR NON-IMAGE 
POSTS
TWERIOD
SEARCH & ALERT PROGRAM 
Compiles mentions from 
websites, Facebook, 
Twitter, blogs, forums & 
more 
Mention
COMMUNICATOR 
2
VIDEO CALL OR CHAT WITH OTHER USERS
AUTOMATE THE THINGS YOU 
DO MOST OFTEN IN OUTLOOK 
Save time every day! 
Outlook Quick Steps
OUTLOOK SIGNATURES
YOU HAVE 3 GMAIL TABS. YOU 
CAN ADD MORE 
Drag emails into other tabs, then 
select whether for future emails. 
Gmail Tabs
MORE EMAIL TOOLS 
Bananatag Email tracking for Gmail or Outlook (see 
whether opened, links clicked, etc.) 
Boomerang Schedule emails to be sent later in Gmail 
Rapportive Get LinkedIn profiles right in Gmail 
Canned Responses Great for repeated emails in Gmail
SET UP EMAIL ADDRESS 
WITH MOST BLOGGING 
TOOLS 
Then just email your blog 
entries from your phone! 
Email to Blog
FIND A GROUP WITH 
YOUR INTERESTS 
• Learn something 
• Do something 
• Share something 
Meetup
PERSONAL ASSISTANT 
4
HIRE ANYONE TO GET JUST 
ABOUT ANYTHING DONE 
For $5! 
Fiverr
RESUMES
VIDEOS
COMPILE ALL SUBSCRIPTIONS 
INTO ONE DAILY EMAIL 
Unroll Me 
Unsubscribe instantly from 
what you don’t want.
SAVE PASSWORD OR, 
CREDIT CARD INFO FOR 
ANY WEB FORM 
LastPass 
You just have ONE password 
for your “vault.”
OPEN FILES FROM 
DROPBOX, EMAIL OR 
CAMERA 
Then place your signature. 
SignNow
How do you keep your to-do list?
SIMPLE LIST MAKER 
Syncs across your devices 
Any.Do
LIKE EVERNOTE 
Boards with Cards – Can share, 
add comments, upload files, 
add checklists, due dates, etc. 
Trello
OR MY PERSONAL FAVORITE…
How many of you have files 
all over the place?
Dropbox 
STORE YOUR FILES IN 
“THE CLOUD” 
Access them from anywhere!
DESIGNER 
5
These are great, allow lots 
of tweaking and port to 
social networks. 
SnapSeed 
ALL FILTERS ARE NOT 
CREATED EQUALLY
Simple interface, 
good for a quick fix 
AfterLight 
WIDE RANGE OF PRETTY 
COLOR FILTERS
Pic Stitch 
CREATE PHOTO COLLAGES 
ALSO TRY: MOLDIV & PHOTOGRID FOR ANDROID
Canva 
www.canva. 
com
Wi-Fi SD (Camera) Card
RENAISSANCE (WO)MAN 
6
Microsoft Office 365
Google Apps
LIFE HACKER 
7
QUICK & EASY MEDITATION 
One-time fee. 
Simply Being
IMPROVE WORK FOCUS 
Curated music for 
increased attention 
Focus@Will
GREAT FOR GROCERY 
LISTS & MORE 
Syncs with your spouse’s phone 
ShopperApp
JUST ABOUT ANYTHING 
SHIPPED TO YOUR DOOR IN 
TWO DAYS 
Also instant video, music, lending 
library, all for $99/year 
Amazon Prime
RetailMeNot 
Never buy online without it.
PERSONAL TRAINER 
8
Keep track of daily exercise, 
calories and more. 
MyFitnessPal 
TRYING TO REACH YOUR 
FITNESS GOALS?
Share with friends. 
fitbit 
TRACK YOUR STEPS
Keep track of daily exercises, 
calories and more. 
Couch25k 
8-WEEK PROGRAM TO GO 
FROM NO ACTIVITY TO A 5K
Shows you how your habits 
affect sleep quality. 
Sleep Cycle 
TRACK YOUR SLEEP, 
WAKES YOU UP GENTLY
ENTERTAINER 
9
Kindle Nook Overdrive
EVER HEARD A SONG AND 
WONDERED WHAT IT WAS? 
Identify the song in seconds 
Shazam
LISTEN TO YOUR FAVORITE 
MUSIC AD-FREE 
Play any song instantly! 
Rhapsody
UNIQUE MUSIC STATIONS 
CUSTOMIZED FOR YOUR TASTE 
Start with favorite artists, then 
fine-tune over time 
Pandora
WIRELESS, BLUETOOTH 
SPEAKER 
Amazing sound for the size 
from any device 
Mini Jawbone Jambox
ON-DEMAND, RADIO 
PROGRAMS 
The best way to not 
text and drive 
Podcasts
Like Padora, but for news 
News360 
SMART NEWS READER
TRAVEL AGENT 
10
Sorts by Agony in 
addition to price! 
Hipmunk 
QUICK HOTEL AND 
FLIGHT BOOKING
TURN-BY-TURN DIRECTIONS 
BY FOOT, CAR, OR PUBLIC 
TRANSPORTATION 
More accurate than Apple Maps 
Google Maps
PLAN & HAVE YOUR 
PERFECT TRIP! 
Reviews and advice on all 
things travel-related 
TripAdvisor
TripIt 
FORWARD TRIP CONFIRMATIONS TO CREATE AN INSTANT ITNERARY
FIND BUSINESSES NEARBY 
Read or write reviews 
Yelp
Don’t forget to drop off your 
business cards.
FREE ONLINE MARKETING TIPS 
Website www.saffireevents.com 
The Amplifier www.saffireevents.com/podcast 
Facebook Saffire Events 
Twitter @SaffireEvents 
Instagram saffireevents 
Pinterest saffireevents 
YouTube saffirestudio 
Questions?

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IFEA 2014 Online Resources To Improve Your Marketing & Your Life

Editor's Notes

  1. We are going to give you lots of great info today you’ll be able to use to immediately increase revenue. But you don’t need to take notes. Just come up afterwards and give us your business card, and we’ll send you a link to the slides right after the conference.
  2. Good substitute if you don’t have facetime , skype essentially does the same thing. Also great for sharing screens—which is great for remote meetings
  3. Wifi video calls
  4. You can also communicate – are you ready? – in person
  5. Let your tablet act as your personal assistant and youd be amazed how much easier it can make your life. It’s a huge time saver which will help you to be more productive in both your professional and personal life
  6. We are going to give you lots of great info today you’ll be able to use to immediately increase revenue for your event. But you don’t need to take notes. Just come up afterwards and give us your business card, and we’ll send you a link to the slides right after the conference.
  7. Create, edit, and print Office documents on your iPad® with touch-friendly Word, Excel, and PowerPoint apps. In Word, add comments or track changes while you work together with others. Review and update Excel spreadsheets and add formulas or charts. Change PowerPoint presentations and project them on a big screen. Editing and creating documents with Office for iPad requires an eligible Office 365 subscription ($5-10/month depending on number of devices and need)
  8. Storage with Drive, Hangouts, Gmail, Calendar, Microsoft Office type
  9. Calm is good but ongoing fee.
  10. Example of when Marie was here, and I had her install it too. My assistant also has it.
  11. While you’re out there making sure you’re sticking to your budget on mint, you might as well have a coupon app to help you save money
  12. Of course you can’t really travel without knowing how to get to where you’re going. It may seem obvious because it was once included with all iPhones, but now you have to download this separately. It’s proven way more accurate than apple’s map app
  13. PANDORA RHAPSODY
  14. • Forward hotel, airline, car rental, and restaurant confirmation emails to plans@tripit.com to create an instant itinerary • Get directions, maps and weather for each destination • Sync trip plans with your Google Calendar or Outlook 
  15. Once you get to where you’re going, yelp is a really convenient app to have. You can search for any type of business you might be looking for and then read reviews from people who have been there. It kind of takes the guess work out of new restaurants and things of that nature. But keep in mind that if you’re a business owner, you should be monitoring your reputation on yelp, because chances are that people are definitely writing about you and you want to make sure they’re writing positive things