Key note for study group of Science Park Jönköping, Sweden, during their visit to Amsterdam, Netherlands on the Society30 Roadmap. August 2016.

1. ROADMAP TO
Science Park Jönköping, Amsterdam, August 29th.

2. FOTO CREDIT: HENK JAN WINKELDERMAAT
RONALD VAN DEN HOFF
AUTHOR
PUBLISHER
TRENDWATCHER
ENTREPRENEUR
COACH
INVESTOR
CHAIRMAN OF
SOCIETY30
FOUNDATION

3. FUNCTIONAL ASPIRATIONAL MEANINGFULL
INDUSTRIAL
REVOLUTION
DIGITAL
REVOLUTION
AGRICULTURAL
SOCIETY
INDUSTRIAL
SOCIETY
DATA
SOCIETY
FABRICATION
REVOLUTION
1850 1990 20302015BEFORE 1800
A CHAORDIC SOCIETY ON THE RISE

4. Interdependent Economy:
networked value creation, based on
solidarity,
sustainability
&
reciprocity.

5. takeaway home cooked meals
COLLABORATIVE ECONOMY: STUFF, FOOD & MORE

6. “We’re living in a world where people can
become businesses in 60 seconds.”
Brian Chesky, Airbnb
THE AIRBNB ‘EFFECT’

7. COLLABORATIVE SERVICE ECONOMY
NEIGHBOURHOOD BECOMES ONE BIG-GIG ECONOMY,
WITH THE PLATFORMS AS ENABLERS.
MATE Hotels creates their own Hub &
Spoke platform

8. COLLABORATIVE SERVICE ECONOMY
NEIGHBOURHOOD BECOMES ONE BIG-GIG ECONOMY,
WITH THE PLATFORMS AS ENABLERS.

9. COMMUNITY INTEGRATED CO-WORKING & CO-LIVING

10. ENHANCING THE EXPERIENCE…

11. A TRANSFORMATION*
is a tailor-made experience
with an educational element
and a changed individual as result.
VALUE CREATION: THE NEXT STEP
SERENDIPITY:
the moment of an unexpected meeting of
unknown, but relevant people
at an unexpected location
triggers TRANSFORMATIONS.

12. spaces, services
and products
monetary capital
shared co-working &
open collaboration
social capital
ECO SYSTEM BASED ON A-SYNCHRONOUS RECIPROCITY,
offering SERENDIPITOUSLY UNEXPECTED REAL TIME CONNECTIONS
with RELEVANT people you DIDN’T KNOW BEFORE….

13. SERENDIPITOUSLY MATCHMAKING BY USING
ARTIFICIAL INTELLIGENCE.
Seat Reservation
System

14. WHOIS INDA HOUSE?

15. WHOIS INDA HOUSE?

16. unexpected
encounters
learned
unexpected
things
great
encounters
%
80
60
40
20
0
experienced
serendipity 2013
2015
** 2013-2015 Survey by the Erasmus University of Rotterdam.
RESULTS.

17. a new job,
invitation for a new project
or
started a new company:
2013 1 out of 8
2015 1 out of 6
** 2013-2015 Survey by the Erasmus University of Rotterdam.
RESULTS: BEING PART OF THE ECOSYSTEM MEANS
-sales
-marketing
-pr.
-research
-innovation
…the network
assist us in
activities like:

18. “By facilitating serendipitous
encounters we enrich the ongoing
education of staff and students.”
Guido van Dijk, coach and developer SOM
“We want to create a platform where
employees and coworkers come
together and reinforce each other. ”
Silvia Onos, Program-manager, Centraal Beheer.
SCHOOLS, LIBRARIES, CORPORATE OFFICES, MALLS
THEATERS, HOSPITALS, HOTELS, COFFEE SHOPS…
…BUT ALSO IN
PRIVATE HOUSES
AND RURAL AREAS

19. 500.000 SEATS PER YEAR
100.000 SOCIAL SEATS PER YEAR
150+ LOCATIONS
25 COUNTRIES.
OUR FUTURE?
FREE MEETING ROOMS
EVENT PRODUCTION
S2M PASSPORT
IT IS ALL ABOUT