Doing "Good" as a creative or company can not only attract the right people to work for you and with you but also great clients. Ultimately if you have ""good"" as part of your internal DNA and it leads how you treat your team, your collaborators, your clients and how you genuinely market yourself it is something to be proud of. Utilizing authentic goodness (not simply leading with a cause, but truly owning the driving force behind your decision to align with this perspective) is a strong advantage for your business. By speaking of yourself in terms of goodness, your aligning yourself with consumers and clients who want to work with you and vice versa.
All that to say: do you consider yourself a good company? Well, it's time to start talking about it and we believe you will reap the benefits
3 Audience takeaways:
How to decipher what makes you and your company "good"
How to utilize authentic goodness for business
Examples of how this looks in different companies
6. Urban Dictionary states:
1.Opposite of “bad.”
2.High quality kind of bud that often
results in a near catatonic state.
3.OK with remaining the same. Content.
4.To be modesty exceptional in bed.
67. Criteria (Corporate)
1. Will it be profitable?
2. Will it be fun or align culturally?
3. Will it attract other work?
68. Criteria (Personal)
1. Will this challenge you?
2. Will it help you(r)
develop/evolve/career?
3. Will you miss anything important
with family or loved ones?