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Adventures in Silicon Valley 
(from a Brazilian’s perspective) 
- my key learnings 
Set/2014
THE JOCKEY X THE HORSE
JOCKEYS = FOUNDERS 
• Coachable 
• Credible (domain 
expertise) 
• Know how to pitch 
• Likeable person
FEATURES X BENEFITS 
OR
FEATURES X BENEFITS
BIG X SMALL
BIG AND SMALL 
Vision Go-to-market
BRA X USA 
Individualism. 
Me against the world. 
Let’s help each other. 
Together we grow more.
Adventures in Silicon Valley 
• @rudileismann 
• http://rudi.co 
https://www.facebook.com/groups/brasileirosnovale/ 
http:...
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Adventures in Silicon Valley (from a Brazilians perspective) - my key learnings

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This is the deck I used to share with startup accelerator Ventiur and Brazilian entrepreneurs the most important topics I've learned during my journey in Silicon Valley.

Veröffentlicht in: Kleinunternehmen & Unternehmertum

Adventures in Silicon Valley (from a Brazilians perspective) - my key learnings

  1. 1. Adventures in Silicon Valley (from a Brazilian’s perspective) - my key learnings Set/2014
  2. 2. THE JOCKEY X THE HORSE
  3. 3. JOCKEYS = FOUNDERS • Coachable • Credible (domain expertise) • Know how to pitch • Likeable person
  4. 4. FEATURES X BENEFITS OR
  5. 5. FEATURES X BENEFITS
  6. 6. BIG X SMALL
  7. 7. BIG AND SMALL Vision Go-to-market
  8. 8. BRA X USA Individualism. Me against the world. Let’s help each other. Together we grow more.
  9. 9. Adventures in Silicon Valley • @rudileismann • http://rudi.co https://www.facebook.com/groups/brasileirosnovale/ http://www.bothsidesofthetable.com/ https://news.ycombinator.com/ Follow the experts of your industry!

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