2. Mexico DF 1972 Diseño Industrial, UAM 1991-5 Medalla al Mérito Universitario 1996 Diseño freelance: Tetrapak, Papalote Museo 1994-7 Research Assistant NUS, Singapore 1998-9 Doctor in Design (PhD) USYD, Sydney 2000-5 Profesor de planta ITESM 2005-7 Director Departamento Diseño, ITESM 2007-2011 Sistema Nacional de Investigadores 2008-2011 Profesor de Generación y profesor “Estrella” 05/2009 Profesor de Generación (posgrados) 05/2010 Evaluador de Convocatorias Conacyt 2010-actual Singapore University of Technology and Design 2012- Journal of Engineering Design, Journal of Innovation: Management, Policy & Practice, Rapid Prototyping Journal Univ Cuenca Ecuador, Univ Intercultural Indígena Michoacán, Univ Azuay Ecuador, Univ Isthmus Panamá

5. http://www.dangerousideas.co.uk/

6. http://mostinnovativeideas.blogspot.com http://www.slideshare.net/rsm

11. Donde cualquiera hubiera visto la solución en reglamentos más duros y multas más altas para los infractores, Mockus vislumbró una salida mucho más ingeniosa, cuyo éxito inmediato aún causa admiración en el mundo entero. La receta, tremendamente sencilla, fue lanzar 500 mimos a las calles, quienes tenían como misión señalar a todos aquellos cuya conducta vial se apartara de las buenas costumbres de tránsito.

12. toolstop @flickr.com rednut @flickr.com honestamente: ¿qué imagen relacionas más con creatividad?

13. hollyclark @flickr.com kayusa @flickr.com honestamente: ¿qué imagen relacionas más con creatividad?

14. jegomezr @flickr.com denemilles @flickr.com honestamente: ¿qué imagen relacionas más con creatividad?

15. illumiquest @flickr.com brittanyculver @flickr.com honestamente: ¿qué imagen relacionas más con creatividad?

16. coda2 @flickr.com photokupi @flickr.com honestamente: ¿qué imagen relacionas más con creatividad?

18. gcfairch @flickr.com

19. mindaugasdanys @flickr.com la rebelión no es linda

22. ¿una cámara de video de peor calidad y sin ninguna función extra?

24. “ pocket video camera”

26. No es que las ideas creativas sean "especiales" y no estén al alcance de la mayoría el problema es que la mayoría no ve las ideas creativas disponibles

27. No es que las ideas creativas sean "especiales" y no estén al alcance de la mayoría el problema también es que normalmente quienes tienen ideas nuevas no las ejecutan

28. Irónicamente… Es muy fácil tener ideas nuevas (El problema es entender qué necesitamos cambiar)

29. El mayor reto de la creatividad no es la generación de ideas, es más importante aprender a evaluar y comprender el potencial de las nuevas ideas

30. … ¿entonces porqué casi todos los libros y sitios web sobre creatividad se centran en la generación de ideas?

31. (o más bien ejercicios mentales triviales que solo hacen sentir bien al que los conoce)

32. ¿dónde están todas las revistas para ejercitar la creatividad?

33. lo más cercano son "pasatiempos", inclusive perjudiciales a la creatividad ya que ejercitamos la "lógica"

34. ¿ rutinas creativas?

35. “ In 1999, I was a gold medalist at the Sanshou (Chinese kickboxing) national championships. I arrived the on-site at 84 kg, weighed in at 74 kg, and stepped on the platform to compete the next morning weighing 87 kg. There was a technicality in the fine print: If one combatant fell off the elevated platform three times in a single round, his opponent won by default. I decided to use this technicality as my single technique and just push people off. As you might imagine, this did not make the judges the happiest Chinese I’ve ever seen." - Tim Ferriss Tim Ferriss

36. Fosbury se hizo famoso por utilizar una nueva técnica para pasar encima del listón, que posteriormente han aplicado todos los saltadores y que se conoce como "Fosbury Flop" . empezó a experimentar con la nueva técnica, luego llamada Fosbury Flop, cuando tenía 16 años, pues encontraba demasiado difíciles los estilos que entonces se utilizaban para ejecutar el salto. "El salto de espaldas ya lo practicaba en el instituto y todos se reían de mí, considerándome un chiflado y algunos como un snob por salirme de las normas conocidas. Hasta que gané (el oro) en México 1968 pasando a la categoría de héroe" Richard Fosbury

41. http://www.e-mancipate.net http://comfort4men.com

42. http://www.ecolunas.com

43. http://www.vibramfivefingers.com

44. Bicicleta Commuter Pro R20 7V Plegable $5,150 Bicicleta Crucero De Luxe R26 1V. Hombre $1,995 Bicicleta Crucero De Luxe R26 1V. Hombre $1,995

48. Misión: Satisfacer las necesidades de los consumidores, elaborando productos innovadores de alta calidad, que brinden un estilo de vida saludable, proporcionando la mejor nutrición y confianza. Visión: Ser la empresa número uno, en calidad e innovación de productos lácteos y bebidas nutricionales.

49. http://www.soyfoods.com/soyfoodsdescriptions/soymilk.html

53. "When you think about a new paradigm, it's very hard to do so without putting it in the context of the existing mindset" -- Microsoft corporate strategy man Rolf Harms

54. "From those moments on, I recognized that I had attained the transmission of human words by means of a wire conductor with a battery of electrical cells, and so named it the Speaking Telegraph" (1847)

76. creativity creatividad souzouryoku http://a-small-lab.com/japanese-creativity/

77. Cultural Dimensions of Innovation http://files.gereports.com/wp-content/uploads/2011/01/GIB-results.pdf http://www.eiu.com/site_info.asp?info_name=cisco_innov_09&page=noads&rf=0 http://images.businessweek.com/ss/09/03/0312_innovative_countries/1.htm http://www.geert-hofstede.com/geert_hofstede_resources.shtml

84. • Power Distance the degree of equality/inequality between people in a particular society • Individualism the degree to which a society reinforces individual or collective achievement and interpersonal relationships • Masculinity the degree societies reinforce, or do not reinforce, the traditional masculine work role model of male achievement, control, and power • Uncertainty Avoidance the level of acceptance for uncertainty and ambiguity within a society • Long-Term Orientation

85. There are only seven (7) countries in the Geert Hofstede research that have Individualism (IDV) as their highest Dimension: USA (91), Australia (90), United Kingdom (89), Netherlands and Canada (80), and Italy (76). The high Individualism (IDV) ranking for the United States indicates a society with a more individualistic attitude and relatively loose bonds with others. The populace is more self-reliant and looks out for themselves and their close family members.

86. The low Individualism ranking is manifest in a close and committed member 'group', be that a family, extended family, or extended relationships. Loyalty in a collectivist culture is paramount. The society fosters strong relationships where everyone takes responsibility for fellow members of their group. South Korea displays Hofstede Dimensions similar to Latin American countries.

87. The Hofstede Dimensions for the Netherlands are very similar to that of other Scandinavian countries. A low Masculinity (MAS) may be indicative of a low level of differentiation and discrimination between genders. In this culture, females are treated more equally to males in all aspects of society. This low Masculinity ranking may also be displayed as a more openly nurturing society.

88. The Hofstede Dimensions for the Netherlands are very similar to that of other Scandinavian countries. A low Masculinity (MAS) may be indicative of a low level of differentiation and discrimination between genders. In this culture, females are treated more equally to males in all aspects of society. This low Masculinity ranking may also be displayed as a more openly nurturing society.

89. Mexico is similar to many Latin countries when Hofstede's Dimensions are compared and analyzed. Mexico's highest Hofstede Dimension is Uncertainty Avoidance (UAI) (82), indicating the society’s low level of tolerance for uncertainty. In an effort to minimize or reduce this level of uncertainty, strict rules, laws, policies, and regulations are adopted and implemented. The ultimate goal of this population is to control everything in order to eliminate or avoid the unexpected. As a result of this high Uncertainty Avoidance characteristic, the society does not readily accept change and is very risk adverse.

90. http://www.mindtools.com/pages/article/newLDR_66.htm

91. http://www.mindtools.com/pages/article/newLDR_66.htm

92. http://www.mindtools.com/pages/article/newLDR_66.htm

93. http://www.mindtools.com/pages/article/newLDR_66.htm

94. http://www.mindtools.com/pages/article/newLDR_66.htm

95. ¿"explorador" o "explotador" de ideas?

96. “ The Decca audition” “ Guitar groups are on the way out, the Beatles have no future in show business"

97. Grover Cleveland “ Sensible and responsible women do not want to vote” US President Grover Cleveland, 1905

98. Scientific American “ That the automobile has practically reached the limit of its development is suggested by the fact that during the past year no improvements of a radical nature have been introduced” Scientific American, January 1909

99. aquellos que se oponen a nuevas ideas no son estúpidos, de hecho son totalmente razonables

100. entonces... evita ser razonable! practica el pensamiento contra-intuitivo

101. la resistencia al cambio es muy necesaria y puede ser muy útil

102. un "si" puede ser la peor respuesta posible al cambio…

103. Creative destruction needs constructive criticism Constructive criticism focuses on ideas, not people!

104. ¿Como matar la creatividad? Ver presentación en: http://www.slideshare.net/rsm/como-matar-la-creatividad-en-10-sencillos-pasos "How to Kill Creativity" by Teresa Amabile " How To Kill An Idea " by Kermit Pattison " Ways to kill ideas" by creatingminds.com " Ways to kill and ways to help an idea " by brainstorming.co.uk " When to kill an idea" by Jeffrey Baumgartner

105. http://www.ted.com/talks/ken_robinson_says_schools_kill_creativity.html http://www.youtube.com/watch?v=iG9CE55wbtY http://www.youtube.com/watch?v=zDZFcDGpL4U

107. Brainstorm with criticism allowed… Then focus on the most criticised ideas

108. “ Most new ideas are wrong or absurd”

109. “ Most new ideas are wrong or absurd” The promising ones are those that are wrong or absurd in an interesting way

110. Do we all need to be creative?

111. Who invented the light bulb?

112. Creativity isn’t enough. Innovation happens on top of someone else’s “first” idea

113. Stop pondering. Start “poking” systems (and never stop thinking)

115. Thomas Kuhn "Los paradigmas son logros reconocidos y seleccionados como ejemplos a seguir por una comunidad en particular" GRiD Compass, first laptop 1979 by Bill Moggridge ($8150)

116. Thomas Kuhn "Los paradigmas son también la constelación de ideas, valores y creencias que comparte una comunidad (y la define)"

118. http://www.thereifixedit.com/

119. Congressional testimony (2008 ): Greenspan acknowledged that he was "partially" wrong in opposing regulation and stated " Those of us who have looked to the self-interest of lending institutions to protect shareholder's equity are in a state of shocked disbelief." Referring to his free-market ideology , Greenspan said: “I have found a flaw. I don’t know how significant or permanent it is. But I have been very distressed by that fact.” Rep. Henry Waxman (D-CA) then pressed him to clarify his words. “In other words, you found that your view of the world, your ideology, was not right, it was not working,” Waxman said. “Absolutely, precisely,” Greenspan replied. “You know, that’s precisely the reason I was shocked, because I have been going for 40 years or more with very considerable evidence that it was working exceptionally well .”

120. Benjamin Franklin http://upload.wikimedia.org “ The way to be safe is never to be secure... each one of us requires the spur of insecurity to force us to do our best“ Benjamin Franklin

122. ¿Cómo serán las engrapadoras en el futuro?

123. Stapless Stapler Make Magazine http://www.koziol.de/ ¿Cómo son las propuestas actuales de engrapadoras?

125. ?

127. Del velocípedo a la 'safety bicycle': componentes

128. De la 'safety bicycle' a la VW e-bike: conceptos

130. http://www.uliwestphal.110mb.com/mutatoes.html

133. wonderlane @flickr.com