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SPORT SPONSORSHIP & MEDIA
UNIT REVIEW Defining Sport Sponsorship
Advertising,  Public Relations and  Grants
Sponsorship    Fundamentals
Media       and  Media Roles
Social Media
Media Analysis
Media Conference
Community         Sport  Sponsorship
PRACTITIONER    INTERVIEWS
TAX AND LAW
WRITING  FOR  THE MEDIA
Sport Sponsorship & Media
Sport Sponsorship & Media

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