Rowan Norrie

Motherwell, United Kingdom United Kingdom

Founder at True North Innovation

Apparel / Fashion

Rowan is an Innovation and Marketing Consultant, with over 25 years’ experience assisting companies with all aspects of product or service development – carrying out market research, identifying and evaluating new concepts and market testing of prototypes. Market Research Practical experience of market research throughout the product development process and experience in main market research tools (secondary investigation, focus groups, surveys and interviews). Particular experience in Proof of Concept research reports to identify/confirm market need or identify potential applications for new technology; Innovation Developed systematic innovation tools and methodologies for front-e...