Problems with censorship, extremely costly service and the lowest cellphone and Internet penetration rates in the Western Hemisphere cripple communication in Cuba. Do we think there is an app for that? Inspired by Cuban blogger Yoani Sanchez’s call to action and fueled by caffeine and carbs, about 50 computer programmers formed teams and spent the day building solutions and then presented them to judges at The LAB Miami, a coworking campus in Wynwood. The event was produced by the nonprofit Roots of Hope, a network of college students and young professionals that help empower Cuban youth through technology and entrepreneurial support.

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ROBERTO KOLTUN / EL NUEVO HERALD STAFF
Natalia Martinez, Director of Technology and Innovation of
Roots of Hope, left, and Raul Moas, Executive Director of
Roots of Hope, speak during the Hackathon for Cuba event
on Feb. 1, 2014 in Miami. The hackathon brought together
experts and programmers to devise innovative technology
solutions aimed at strengthening communications and
information access in Cuba. The event is organized by
Roots of Hope with support from the John S. and James L.
Knight Foundation.
Posted on Sun, Feb. 02, 2014
Hackathon goers create apps for getting the information out
— in Cuba
By Nancy Dahlberg
ndahlberg@miamiherald.com
Problems with censorship, extremely costly service
and the lowest cellphone and Internet penetration
rates in the Western Hemisphere cripple
communication in Cuba. Do we think there is an
app for that?
At South Florida’s first Hackathon for Cuba on
Saturday, there were plenty of ideas for tech
solutions to help Cubans disseminate information
under the harshest of conditions — and three
winners.
Inspired by Cuban blogger Yoani Sanchez’s call to
action and fueled by caffeine and carbs, about 50
computer programmers formed teams and spent
the day building solutions and then presented them
to judges at The LAB Miami, a coworking campus
in Wynwood. The event was produced by the
nonprofit Roots of Hope, a network of college
students and young professionals that help
empower Cuban youth through technology and
entrepreneurial support. Three $1,000 cash prizes
provided by Roots of Hope, Pop.co, The LAB
Miami and MIA Collective were awarded.
Two of the three winning teams based their solutions on using email to disseminate the
information, which obviously seems quite primitive for this group. “You have to challenge yourself
to think outside the box,” explained Raul Moas, Roots of Hope’s executive director. “We’re taking
a step back in time to move forward.”
For hackathon participants Daniel Arzuaga, Felix Diaz and Salvador Pascual, using email just
made sense, as 70 percent of Cubans have access to email but just 3 percent have access to the
Internet.
“Our app creates the Internet without the Internet,” said Arzuaga, who moved here from Cuba 14

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years ago. He explained that a person could access marketplace information, such as who is
selling iPhones, or a condensed version of a Wikipedia entry, for instance. They plan to continue
developing the applications.
Developers Jose Pimienta and Osniel Gonzalez also won for an email application. Called Cuba
Direct, their application helps Cubans browse the web through email, allowing ways to search
Google, Wikipedia or recent Twitter updates, for instance. Will they continue developing it? With a
good start on the development on Saturday, “we are going to put it on a server and let our
[developer] friends in Cuba play with it,” said Pimienta, who moved here from Cuba and 2009.
Gonzalez arrived in 2012.
The third winner, Ronny Rodriguez, envisions a $50-$75 kit that would include a mini computer
called Raspberry Pi that can store information and essentially create a web access point for
sharing the information with others. “I want to share something with the Cuban people because I
know how difficult it is. I was there,” said Rodriguez, who moved from Cuba about five years ago.
Nine other projects competed, including one for sending Cuban blogs from the inside to the
outside world. Other ones addressed maximizing the benefits of expensive Internet cafe sessions
or essentially creating the cafe at home. The overall goal of the hackathon was to bring together
people who are passionate about helping Cuba with those who live and breathe technology to
devise solutions and continue working on them, said Natalia Martinez, chief technology officer for
Roots of Hope. A hackathon ground rule: The solutions being developed could not violate U.S. or
Cuban laws.
The hackathon, sponsored by the Knight Foundation, kicked off Friday night with an opening party
attended by more than 100 people. It included a few remarks from Sanchez, via video because
she had to leave unexpectedly Friday morning. Sanchez said Cubans desperately need
innovative apps to disseminate information. She also said she hopes to soon see the next
hackathon — not in Miami but in Cuba.
Typically one- or two-day contests where programmers form teams to build apps and compete for
prizes, hackathons are fairly common in South Florida now and are also becoming more
specialized. In recent months, events have addressed immigration reform and education. And it’s
hackathon high season in South Florida. The PayPal BattleHack is returning to The LAB Miami
Feb. 22-23. One winner will be selected to compete in the global finals for a $100,000 prize. Then
on March 22-23, again at The LAB, there will be a Music Hack Day to kick off the MIA Music
Summit. And in May, eMerge Americas is planning a hackathon.
Roots of Hope wants to hold Hackathon for Cuba events in San Francisco and New York later in
the year.
Follow Nancy Dahlberg on Twitter @ndahlberg
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