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VALIDACIÓN DE IDEAS 
Cómo probar ideas de productos y lanzar nuevas startups 
utilizando el Tablero de Experimentos de Jav...
EL ENFOQUE MÁS COMÚN PARA 
DESARROLLAR LAS IDEAS 
1 
Creo que mi idea es buenísima. 
2 
3 
4 
Creo que tengo la mejor idea...
“9 de cada 10 
nuevos 
productos 
fracasan” 
STEVE BLANK 
The Startup Owner's Manual
Muchos emprendedores dedican tiempo y dinero en 
desarrollar el producto; y luego de lanzarlo; 
descubren que la gente no ...
CÓMO DOCUMENTO MI 
IDEA DE NEGOCIO ?
¿Que es Lean Canvas?
“Lean Canvas es un 
formato rápido, 
conciso y portable 
para crear y 
comunicar modelos 
de negocio para 
startups.” 
ASH...
Lean 
Canvas 
Te ayuda a 
descomponer el 
modelo de negocio 
en nueve partes 
que luego son 
sistemáticamente 
sometidas a...
BLOQUES DE LEAN CANVAS 
Se 
recomienda 
seguir el 
siguiente 
orden para 
crear el 
modelo de 
negocio.
CÓMO PRUEBO UNA IDEA 
DE PRODUCTO ?
Es una herramienta para 
validar rápidamente las 
ideas de una startup 
mediante la realización de 
pruebas y experimentos...
FORMULACIÓN DE HIPOTESIS 
Una hipótesis es una idea redactada de manera 
simple y fácil de comprobar. Existen tres tipos: ...
TABLERO DE EXPERIMENTOS 
TORMENTA 
DE 
IDEAS EJECUCIÓN
RECETAS PARA CREAR LAS HIPOTESIS 
Hipótesis de Cliente o Problema: 
Creo que mi cliente tiene un problema para 
lograr est...
RECETAS PARA CREAR EXPERIMENTOS 
Identificar el Supuesto Más Riesgoso: 
El supuesto que requiere menor cantidad de 
datos ...
REFERENCIAS 
Running Lean: 
Iterate from Plan A to a Plan That Works 
Ash Maurya 
Founder Spark59 & Author of Running Lean...
Gracias. 
Ricardo Yorky 
@RicardoYorky 
José Méndez 
@JoseMendez44
Lean Paraguay. 
Lean Paraguay está dedicada a aplicar el 
pensamiento lean en startups. 
La mejor manera de aprender lean ...
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Validacion de Ideas con el Tablero de Experimentos de Javelin

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El Tablero de Experimentos de Javelin (Javelin Experiment Board) es una herramienta para validar rápidamente las ideas de una startup mediante la creación y ejecución de ciclos de experimentación y pruebas. Este tablero se utiliza para evitar desarrollar un producto y descubrir que ninguna persona quiere usarlo. Evita despilfarro en tiempo y dinero.

Veröffentlicht in: Kleinunternehmen & Unternehmertum
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Validacion de Ideas con el Tablero de Experimentos de Javelin

  1. 1. VALIDACIÓN DE IDEAS Cómo probar ideas de productos y lanzar nuevas startups utilizando el Tablero de Experimentos de Javelin. Ricardo Yorky @RicardoYorky En colaboración con José Méndez @JoseMendez44
  2. 2. EL ENFOQUE MÁS COMÚN PARA DESARROLLAR LAS IDEAS 1 Creo que mi idea es buenísima. 2 3 4 Creo que tengo la mejor idea. Voy a desarrollar el producto. Y después veré lo que ocurre.
  3. 3. “9 de cada 10 nuevos productos fracasan” STEVE BLANK The Startup Owner's Manual
  4. 4. Muchos emprendedores dedican tiempo y dinero en desarrollar el producto; y luego de lanzarlo; descubren que la gente no quiere usarlo.
  5. 5. CÓMO DOCUMENTO MI IDEA DE NEGOCIO ?
  6. 6. ¿Que es Lean Canvas?
  7. 7. “Lean Canvas es un formato rápido, conciso y portable para crear y comunicar modelos de negocio para startups.” ASH MAURYA Running Lean
  8. 8. Lean Canvas Te ayuda a descomponer el modelo de negocio en nueve partes que luego son sistemáticamente sometidas a pruebas en orden de mayor a menor riesgo.
  9. 9. BLOQUES DE LEAN CANVAS Se recomienda seguir el siguiente orden para crear el modelo de negocio.
  10. 10. CÓMO PRUEBO UNA IDEA DE PRODUCTO ?
  11. 11. Es una herramienta para validar rápidamente las ideas de una startup mediante la realización de pruebas y experimentos. El objetivo de utilizar este tipo de herramientas es evitar desarrollar un producto que nadie usa. QUÉ ES EL TABLERO DE EXPERIMENTOS
  12. 12. FORMULACIÓN DE HIPOTESIS Una hipótesis es una idea redactada de manera simple y fácil de comprobar. Existen tres tipos: Cliente: Quién es tu cliente ? Problema: Cuál es el problema específico ? Solución: Definir la solución después de comprobar que vale la pena resolver el problema.
  13. 13. TABLERO DE EXPERIMENTOS TORMENTA DE IDEAS EJECUCIÓN
  14. 14. RECETAS PARA CREAR LAS HIPOTESIS Hipótesis de Cliente o Problema: Creo que mi cliente tiene un problema para lograr este objetivo. Hipótesis de Solución: Creo que esta solución tendrá un resultado cuantificable. Supuestos de una Hipótesis: Para que la hipótesis sea considerada como verdadera, el supuesto tiene que ser verdadero.
  15. 15. RECETAS PARA CREAR EXPERIMENTOS Identificar el Supuesto Más Riesgoso: El supuesto que requiere menor cantidad de datos para validar, y que pone en juego la viabilidad de la hipótesis es... Determinar cómo probar: La forma más económica de probar el supuesto es... Determinar cómo medir el éxito: Voy a correr el experimento con # nro de clientes y espero que % de los clientes respondan de esta manera...
  16. 16. REFERENCIAS Running Lean: Iterate from Plan A to a Plan That Works Ash Maurya Founder Spark59 & Author of Running Lean Experiment Board Tutorial: Test Your Startup Idea Grace Ng Creator of Experiment Board Co-Founder at Javelin.com
  17. 17. Gracias. Ricardo Yorky @RicardoYorky José Méndez @JoseMendez44
  18. 18. Lean Paraguay. Lean Paraguay está dedicada a aplicar el pensamiento lean en startups. La mejor manera de aprender lean es colaborando y compartiendo el conocimiento. Unite a la comunidad www.LeanParaguay.com

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