Here's what tour and activity operators need to know in order to attract more Chinese travellers.

1. How to Target
Chinese Travellers
for Tours & Activities
sales@rezdy.com
www.rezdy.com

2. Chinese travellers are a HOT
topic for tour and activity
operators

3. So why should you
care about Chinese
travellers?

4. Because Chinese travellers are
travelling & spending more
than ever before

5. IN FACT...

6. 1.
Chinese travellers spent $114 billion
overseas in 2012, making them the
world’s biggest spenders
Source: Traveller.com.au

7. 2.
China will overtake the US, UK, and
Germany to become the largest market
for long-haul travellers by 2020
Source: The Future of Chinese Travel Report

8. 3.
By 2015, 100 million Chinese will
become global travellers
Source: ABC

9. 4.
90 million Chinese households
will be able to take long haul
trips by 2023
Source: The Future of Chinese Travel Report

10. 5.
Nearly two thirds of total
Chinese outbound travel will be
leisure driven (a major shift
away from business) by 2023
Source: The Future of Chinese Travel Report

11. What do Chinese
travellers like?

12. 1. Health & Wellness

13. 1. Health & Wellness
(yoga, fitness, nutrition)

14. 2. Eco Tourism

15. 2. Eco Tourism
(clean air, natural settings)

16. 3. Indulgences

17. 3. Indulgences
(food, souvenirs, experiences)

18. What can you do to
attract Chinese
travellers?

19. 1.
Have tours tailored to specific
interests of Chinese travellers

20. 1.
Have tours tailored to specific
interests of Chinese travellers
- Luxury

21. 1.
Have tours tailored to specific
interests of Chinese travellers
- Luxury
- Adventure

22. 1.
Have tours tailored to specific
interests of Chinese travellers
- Luxury
- Adventure
- Shopping

23. 2.
Hire tour guides who
can speak Chinese

24. 2.
Hire tour guides who
can speak Chinese
+
Consider running specific tour groups
if you notice you have a large Chinese
customer base.

25. 3.
Consider having Chinese
meal options.

26. 3.
Consider having Chinese
meal options.

27. 4.
Partner with travel agents & OTAs in
China to send you customers and
advise you on recent trends.

28. 4.
Partner with travel agents & OTAs in
China to send you customers and
advise you on recent trends.
Hint:

29. 5.
An online booking form that supports
Chinese translation.

30. 5.
An online booking form that supports
Chinese translation.
Hint:

31. ABOUT REZDY

32. ABOUT REZDY
Rezdy helps you start capturing your share of
the lucrative Chinese travel market

33. ABOUT REZDY
Rezdy helps you start capturing your share of
the lucrative Chinese travel market
You can use it to sell your products through
thousands of Agents, including Tours4Fun.

34. ABOUT REZDY
Rezdy helps you start capturing your share of
the lucrative Chinese travel market
You can use it to sell your products through
thousands of Agents, including Tours4Fun.
It also supports the Chinese language
(traditional and simplified)

35. Want to learn
more?

36. Get in touch!

37. Get in touch!
sales@rezdy.com
www.rezdy.com
Aus: +61 (0) 2 8244 3060
USA: +1 415 655 1633