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Social Media Disovery

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Ged Carroll

Some slides I pulled together on discovering social media content with an international rather than North American slant

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SOCIAL MEDIA RESEARCH DIGITAL Waggener Edstrom Worldwide I Ged Carroll I 29 01 2008
IN THIS PRESENTATION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SOCIAL MEDIA DISCOVERY
THE BRIEF ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SOCIAL MEDIA DISCOVERY Increasing complexity and granularity Baseline Search B2B B2C Global Google Yahoo! Site Explorer Google search-based keyword tool Google keyword tool Google Blog Search Quarkbase Icerocket Google video search Facebook search Quarkbase Twitter search Icerocket Flickr search UK Google Yahoo! Site Explorer Google search-based keyword tool Google keyword tool Britishblogs Quarkbase Google Blog Search Google video search Britishblogs Quarkbase Google Blog Search Facebook search Twitter search Google video search Flickr search Europe Google Yahoo! Site Explorer Google search-based keyword tool Google keyword tool Twingly Quarkbase Google Blog Search Google video search Twingly Microblog search Quarkbase Google blog search Google video search Flickr search
GOOGLE ,[object Object],[object Object],[object Object]
GOOGLE SHORT CUTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
GOOGLE SHORT CUTS CONTINUED ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SEARCH ,[object Object],[object Object],[object Object],[object Object],[object Object]
QUARKBASE ,[object Object],[object Object]
BRITISH & EUROPEAN SEARCH ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SOCIAL MEDIA MONITORING
SOCIAL MEDIA MONITORING ,[object Object],[object Object],[object Object]
PREMIUM SOCIAL MONITORING ,[object Object]
GED CARROLL Waggener Edstrom Tower House 10 Southampton Street London, WC2E 7AH, UK [email_address] +44 (0)20 7632 3800 www.waggeneredstrom.com WAGGENER EDSTROM WORLDWIDE OFFICES Europe: Brussels . London . Munich . Paris Asia: Beijing . Hong Kong . Singapore North America: Austin . Boston . Dallas . New York . Portland . San Francisco . Seattle . Washington Dc
© Waggener Edstrom Worldwide 2008

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Social Media Disovery

  • 1. SOCIAL MEDIA RESEARCH DIGITAL Waggener Edstrom Worldwide I Ged Carroll I 29 01 2008
  • 2.
  • 4.
  • 5. SOCIAL MEDIA DISCOVERY Increasing complexity and granularity Baseline Search B2B B2C Global Google Yahoo! Site Explorer Google search-based keyword tool Google keyword tool Google Blog Search Quarkbase Icerocket Google video search Facebook search Quarkbase Twitter search Icerocket Flickr search UK Google Yahoo! Site Explorer Google search-based keyword tool Google keyword tool Britishblogs Quarkbase Google Blog Search Google video search Britishblogs Quarkbase Google Blog Search Facebook search Twitter search Google video search Flickr search Europe Google Yahoo! Site Explorer Google search-based keyword tool Google keyword tool Twingly Quarkbase Google Blog Search Google video search Twingly Microblog search Quarkbase Google blog search Google video search Flickr search
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 13.
  • 14.
  • 15. GED CARROLL Waggener Edstrom Tower House 10 Southampton Street London, WC2E 7AH, UK [email_address] +44 (0)20 7632 3800 www.waggeneredstrom.com WAGGENER EDSTROM WORLDWIDE OFFICES Europe: Brussels . London . Munich . Paris Asia: Beijing . Hong Kong . Singapore North America: Austin . Boston . Dallas . New York . Portland . San Francisco . Seattle . Washington Dc
  • 16. © Waggener Edstrom Worldwide 2008