As a sales person our first job is to help customers find the product they are looking for. the presentation includes the need of the customer, different ways of helping the customer and the benefits of helping the customer.
2. GREET ME……………
VALUE ME…………..
INVITE ME……………
LISTEN ME…………..
SUGGEST ME………
INVITE ME BACK………
WHAT CUSTOMER WANTS ?
3. ACCORDING TO CUSTOMER WANTS
SATISFIED HIS NEED
ACCORDING TO CUSTOMER POCKET
SUSTAINABLE
IN TREND
ORIGINAL
GOOD QUALITY
WHAT IS RIGHT PRODUCT ?
4. To choose between options the customer needs
to know why to buy a product and why not to
buy a product. For instance, a car website may
say, ‘buy a truck if you need to required for
large loads, but don’t buy a truck if you need
high fuel efficiency.’ This helps a customer
narrow down his options depending on what is
more important, fuel efficiency or large loading
efficiency.
NOT ONLY EXPLAIN WHY TO BUY A PRODUCT
BUT ALSO EXPLAIN WHY NOT TO
PURCHASE
5. 6 METHODS IN HELPING PEOPLE
CHOOSE THE RIGHT PRODUCT
1) Recommendations:- Recommendations are a good way to help
customer and can easily discover the interest or their needs.
Take eBay as an example. I lost out on a dress I had bid on and straight
away eBay acknowledged that I hadn’t won the auction and provided
with me with some alternatives. It’s managed to ascertain my size, the
colour (mostly) and even the beading detail. As a customer, I found this
very impressive.
2) Quiz :- By addressing and eliminating indecision about the style or
fit, two of the largest problem to a purchase decision, quizzes can help
increase conversion and sales.
For Example :- Check out this quiz to help you decide if you should
have a tea or coffee before you read on: Coffee-or-Tea Quiz
6. 3) Being a good Advisors :- Another way to make sure you’re only
recommending relevant products is to actually ask the customer what they
need.
For Example :- When you offer a wide selection of products with different,
the customer potentially confusing, If asking simple, need-oriented
questions can help you to determine the best solution for the shopper.
4) Online Reviews :- On many websites you can rank items by reviews or
disregard items below a certain star rating.
Take Amazon, for example. Best Reviews looked at 360,000 user ratings for over
488 products and found that over 65% were five star. That doesn’t seem very
likely. As review spamming and posting fraudulent reviews are common, shoppers
become more sceptical of reviews.
6 METHODS IN HELPING PEOPLE
CHOOSE THE RIGHT PRODUCT
7. 5) Live Chat :- Creating an authentic and helpful live chat experience will
not only help your customer find the right product or service, but it will inspire
confidence in your brand.
Example:- Despite advertising a 9.30am – 6pm live chat service, the service was
unavailable when I tried to access it at 10.30am. Instead I was prompted to email
them. This is far from ideal, as a customer wanting to live chat is looking for
instant assistance.
6) Social Media :- 67% of consumers use social media channels for
customer service and they want fast results; 42% expect a reply within the
hour.
As experience, social media is a great platform for resolving qualms such as lost
orders or faulty goods. But customers are less likely to actually use it to ask
questions about products.
6 METHODS IN HELPING PEOPLE
CHOOSE THE RIGHT PRODUCT
8. 1. Helpful in build customer
relationship
2. Can maintain the customer loyalty
3. Time saving of customer
4. Increase the company goodwill
5. Better use of manpower
6. Create the good experience for
customer
7. Maximising the sales
8. Enhancment of the knowledge
BENEFIT TO HELP THE
CUSTOMER FOR CHOOSING THE
RIGHT PRODUCT
