Developing a hyperlocal news site based on the unique experience of the Hedon Blog. Presentation to HumberMud on 11th Feb 2010.

1. Hyperlocal and the Hedon Blog hedonblog.wordpress.com

2. What is ‘hyperlocal’ news? – The Hedon Blog

7. HOBBY EXPERIMENT BEAT BLOGGER Benefits of living locally; Tap into passion and commitment for area; Encourage ‘civic’ volunteering and sense of ownership by contributing to site; Independent voice – hold authorities to account; Local campaigning.

8. HOBBY EXPERIMENT BEAT BLOGGER Hedon ‘community’? What’s on; Wish list; General Election; Just for fun

9. HOBBY EXPERIMENT BEAT BLOGGER Content: Hedon folk Re-cycled Self-generated Mailing lists

11. Making it pay? Being an active citizen in the area where you live need not be difficult. Simply, it requires being curious about where you live, a willingness to share your curiosity with others - and a sense of indignation when things do not seem right. Hyperlocal news gathering enterprise or Active citizenship? Any community can do hyperlocal!

12. Making it pay? i.e not at a loss! Advertising Business directory Estate agent listings Job listings Selling content – articles could be sold on Print version to be sold in shops Classifieds Eating out guide, with restaurants given opportunity to enhance their listing for a fee Entertainment guide with a similar enhancement option for venues Sponsorship T-shirt range and products, gifts and novelties Swapping services for adverts Market research Consultation

13. Other Hyperlocal Websites