1. Innovation @ MobStac
“Can startups innovate?”
Ravi Pratap M
Co-founder & CTO
Cisco iSpark - July 10, 2014

2. About Me
Hyderabadi by birth
Lived in 6 world cities over the
last 10 years
Open-source hacker:
GNOME, curl, Mono
Startup guy

3. to introduce changes or
new ideas
innovate (verb).

4. to execute new ideas
rapidly until you achieve
product-market fit
innovate (verb).
(startup dictionary definition)

5. Startups have to innovate because survival
depends on it!

6. Axes Of Innovation
Market
Product People

7. Market Innovation
How do you acquire
customers rapidly?
Do you apply the
methods that have been
working for company X?
Freemium! 0"
100"
200"
300"
400"
500"
600"
700"
1*Oct" 8*Oct" 15*Oct" 22*Oct" 29*Oct" 5*Nov" 12*Nov"

8. Product Innovation
Focus on solving a
problem and nothing
else. Obsess over the
tiniest details.
Repeatable, if you create a
process around it.
Expect failure.

9. People Innovation
Start with the hiring
process!
How do you get people
to join a company that no
one has heard of?
What makes them come
back each day?

10. Lessons Learned

11. Take the long-term view.

12. It’s a long journey. Prepare to fail a lot.

13. Take chances.Ask the question,“What if?”

14. Then
Text

15. Now

16. 25 people.
3 products, 11 patents pending.

17. Thank you!
@ravipratap
ravi@mobstac.com