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Photography for Web/Social Media

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Photography for the Web 101.
Basics of photography as well as the most affordable ways to take/edit photographs, whether it's for Instagram or your website.

Veröffentlicht in: Kunst & Fotos, Technologie, Business
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Photography for Web/Social Media

  1. 1. Photography for Web/Social media By Doug Garland
  2. 2. Topics of the day Content Gear Apps Lighting Composition Technique Editing
  3. 3. The Rule of Thirds
  4. 4. Dont do this… or this.
  5. 5. ed it! Nail
  6. 6. Same rule applies for vertical images.
  7. 7. Leave room for text
  8. 8. Edit your photos
  9. 9. Edit your photos
  10. 10. Horizon leveled Brightened faces Increase of contrast and saturation Camera phones overexpose
  11. 11. Simplify your photos
  12. 12. Aperture Comparison Wide apertures isolate the subject and offer better low light performance. Common Apertures run from f1.4-f22
  13. 13. Using (DOF) Depth of Field to isolate your subject
  14. 14. Find a new perspective
  15. 15. Have the subject face the light Use hand to find light source
  16. 16. Top three portrait locations on campus 4th floor of PC building
  17. 17. #2 College of Business Complex
  18. 18. #3 U.S. Century Bank Arena
  19. 19. Focal Length Distortion 85mm is the portrait lens of choice.
  20. 20. Q: Photoshop or Lightroom? $20 per month $79
  21. 21. Lightroom
  22. 22. My spare no expense kit Canon 5d mark 3 Canon 16-35mm f2.8 Canon 70-200mm f2.8
  23. 23. My “budget” kit Sony RX100 Canon S100
  24. 24. The smart phone
  25. 25. The Pros ● ● ● ● ● ● ● ● ● Connected to Social Media It is always with you Photo apps Built in HDR Small HD Video Its automatic! Eye-Fi card streaming Built-in panoramic
  26. 26. The Cons ● ● ● ● ● ● ● ● Lower image quality Poor ergonomics Lack of RAW file format Poor Low Light One focal length Lower Dynamic range No manual controls Hard to be taken seriously
  27. 27. How to get the most out of your camera phone ● ● ● ● ● ● ● ● ● ● ● ● Don't use the digital zoom Hold steady and don’t walk Use volume button as shutter Keep the lens clean Get close to subject Touch the subject on the screen for focus and exposure Horizontal is better for the web (especially for video) Stitch multiple photos for higher resolution and focal length Edit your photos for exposure and white balance Enable HDR mode for more dynamic range Use Eye-Fi card for DSLR photo streaming Take many photos
  28. 28. How to get the most out of your camera phone Stitch in post for wall sized resolution 14 iphone images at 8 megapixels = 112mp photo
  29. 29. Iphone HDR
  30. 30. Instagram Tips -Do not take photos from within the app -Import from camera roll -Preserve full detail of photo
  31. 31. Instagram Tips - Content that creates a reaction - Tell a story
  32. 32. Great computer apps that I recommend Toycamera Analogcolor $10
  33. 33. Hugin Free!
  34. 34. Photosynth ● ● ● ● Make virtual tours Extremely wide photos For Iphone and Computer Free
  35. 35. ● ● ● ● ● Flickr is still great for many reasons: Easily Accessible to public Generates many file sizes Easy to organize and tag Backup storage
  36. 36. end the

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