28. Have authentic, followed social accounts

29. Display obvious, robust contact information

30. Register with government/civic organizations

31. Receive traffic from diverse sources

32. Generate branded search query volume

33. Run offline marketing/advertising campaigns

34. Often exist only online

35. Rarely have significant social accounts

36. Frequently use email forms only

37. Stay “under the radar”

38. Search is often 90%+ of traffic

39. Have little-no branded search demand

47. Social Data is perceived to be a significant player

48. Page-Level Link Metrics Fell the Most (43% - 22%)

49. Keyword-Level Domain Metrics, Brand Data + Social Rose

66. Have authentic, followed social accounts

67. Display obvious, robust contact information

68. Register with government/civic organizations

69. Receive traffic from diverse sources

70. Generate branded search query volume

71. Run offline marketing/advertising campaigns

72. Often exist only online

73. Rarely have significant social accounts

74. Frequently use email forms only

75. Stay “under the radar”

76. Search is often 90%+ of traffic

77. Have little-no branded search demand

87. Blog: www.seomoz.org/blog

90. New Signals in Google: Social Media, User Data & Brand Signals

91. The Evolution of the Search Engine Results Interface

92. What Marketers Must Do to Keep Up with Google’s Evolution