Business Plan Development

Gayathri Radhakrishnan
Gayathri RadhakrishnanFounder um Sapling Consulting
Business Plan Development,[object Object],Gayathri (G) Radhakrishnan,[object Object]
For Whom?	,[object Object],First & foremost for the FOUNDER!,[object Object],Potential co-founder and future employees,[object Object],Investors,[object Object],Potential Customer,[object Object],Does a well written business plan imply a great company? ,[object Object],@g_tweets,[object Object],1,[object Object]
ç,[object Object],Components of a Business Plan,[object Object],Problem,[object Object],What problem is your company trying to solve?,[object Object],How is it addressed in the market now?,[object Object],Solution,[object Object],How do you plan to solve the problem?,[object Object],What makes it unique?,[object Object],Why now? ,[object Object],2,[object Object],@g_tweets,[object Object]
ç,[object Object],Components of a Business Plan,[object Object],Market,[object Object],Who is the customer?,[object Object],How big is the addressable market?,[object Object],Competition,[object Object],Who is your competition?,[object Object],Are there any indirect competitors?,[object Object],What is your competitive advantage? ,[object Object],3,[object Object],@g_tweets,[object Object]
ç,[object Object],Components of a Business Plan,[object Object],Product & Technology,[object Object],What is the product/ service?,[object Object],What are the product features?,[object Object],Roadmap  or evolution of the product,[object Object],If it’s a technical product,[object Object],Architecture,[object Object],Intellectual Property such as Patents,[object Object],Technical roadmap,[object Object],4,[object Object],@g_tweets,[object Object]
ç,[object Object],Components of a Business Plan,[object Object],Go to Market,[object Object],How are you going to sell the product?,[object Object],Sales & distribution channels,[object Object],Reasoning behind the strategy,[object Object],Team,[object Object],Who are the current members of the team?,[object Object],Background of the team,[object Object],Are there any gaps in your team?,[object Object],If yes, who? How & when do you plan to fill it?,[object Object],5,[object Object],@g_tweets,[object Object]
ç,[object Object],Components of a Business Plan,[object Object],Business Model ,[object Object],Revenue Model/ Show me the $$,[object Object],One time fee / Subscription / Freemium,[object Object],What are the revenue drivers?,[object Object],Pricing,[object Object],Scalability,[object Object],Actual customers, leads & prospects,[object Object],6,[object Object],@g_tweets,[object Object]
ç,[object Object],Components of a Business Plan,[object Object],Financials,[object Object],Profit & Loss projections for atleast 3 years,[object Object],Cash flow statement,[object Object],Balance Sheet,[object Object],Funding Needs & Exit Strategy,[object Object],How much?,[object Object],How will it be used? ,[object Object],How will your investors get their money back?,[object Object],7,[object Object],@g_tweets,[object Object]
ç,[object Object],Elevator Pitch,[object Object],What is an elevator pitch?,[object Object],When do you get to use one?,[object Object],Things to remember,[object Object],Keep it simple ,[object Object],Keep it engaging,[object Object],It is to pique interest and not close a deal,[object Object],Problem + Solution + $$ = BIG opportunity,[object Object],8,[object Object],@g_tweets,[object Object]
ç,[object Object],Investor Pitch,[object Object],Know your audience,[object Object],Remember it is not philanthropy,[object Object],Why should they invest? ,[object Object],Don’t forget investor returns,[object Object],Customer validation & Pipeline  ,[object Object],Exit Potential,[object Object],Comparables,[object Object],9,[object Object],@g_tweets,[object Object]
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Business Plan Development

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