Style starts from the inside out so you must start with your underwear! Understand why quality underwear is important, and what to look for. You will be glad you did! Enjoy this guide from Purple Eagle, Dress Sense Agency for Men. www.purpleeagle.net

1. Underwear: Dress Well From the
Inside Out
By Purple Eagle, Dress Sense Agency
for Men

2. Dress Rule Number One
According to the ‘Purple
Eagle Ten Platinum Dress
Rules for a Man’, socks and
underwear are the
foundation of your style.
But usually they are the
underdog in a man’s
wardrobe.
By starting with the right foundation, you set yourself up for
dressing success. You will be particularly happy you invested into
good underwear when you are undressing in front of a woman!
Smurfs are a no-no!

3. Why Bother?
Underwear can be forgotten about because it is only ever
seen by a few select people.
Ill-fitting underwear can cause:
Visible pant lines.
Riding up hems.
Cutting-in elastics.
Discomfort for you!
The goals of fantastic underwear should be: masculine,
good looking, comfortable, secure, supportive and a
touch of sexy!
Above: Hanro

4. Styles
There are many styles of underwear.
OK NOT OK
Y-fronts. Hipsters.
Boxer briefs. Thongs.
Boxer shorts. Mesh.
Sunspel

5. Considerations
Think about good basics and stick to them.
Your go-to colours will be black, white, navy and grey.
Avoid branding.
Choose blind branding or
none at all.
Your waistband should hug
you but not be too loose.
Make sure the pouch and
seat covers you nicely and is
not skimpy.
Jockey

6. Purple Eagle Recommends
Once again, do not go near
anything too baggy, or anything
too skimpy or high-cut. Florals,
prints, smurfs, joke or satin boxers
are a definite no.
Also invest into quality undershirts
or singlets.
Zimmerli, Hanro, Jockey, Sunspel,
Hom, Equemen are excellent
brands.
Zimmerli

7. Purple Eagle Recommends
If your underwear becomes old,
baggy, tired, discoloured or
worn, definitely throw them
away and invest into new, good
quality items.
Suit your underwear colour to
the colour of your trousers (for
example, never wear black
underwear under white trousers)
Remember, style starts from the
inside out!
Hom

8. www.purpleeagle.net