Pieter S Verasdonck

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"Traditional “disruptive” marketing methods are declining in their effectiveness due to constant technological advancements. Modern day consumers are highly informed and are empowered to pick ‘n choose the type of marketing messaging they are exposed to. An effective marketing strategy supports and works in synergy with multichannel strategies to deliver the perfect “pulling force”. By using lead nurturing and personalised content marketing strategies companies can vastly improve the quality of their leads and leading them further along the conversion funnel. Closing the loop, by tracking and analysing the effectiveness of your marketing efforts, is as important as closing the sale." ...

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Pieter S Verasdonck

TechSEO Boost - Apps script for SEOs

Australian Digital Marketing Landscape 2016

10 Ridiculous Hacks to 5X Click-Through Rates

The Underused Power of Segmentation and CRM Retargeting

The High Cost of Free Traffic