-Understanding the basics of Platforms & APIs - What to keep in mind when building from scratch - How to successfully launch

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5 Things to Remember When Managing
API Platforms by eBay Sr PM

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6. T O N I G H T ’ S S P E A K E R
Debarati Goswami

7. 5 Things to Remember
When Managing Platforms & APIs

8. What are we going to cover?
1.Introduction to Technical Product Management
2.What to keep in mind when building Platforms & APIs
3.Recipe for success

9. Who is a Technical Product Manager?
“A technical product manager often describes a business role
that is mainly focused on technology as opposed to a technology
role that has no responsibility for a product’s market success.”
Specifically, it describes a Product Manager who has a technical
background and/or works on a technology product. It does not
describe a Product Manager who needs to actually perform
technical tasks, such as software architecting and coding.

10. What is a Platform?
“A platform is more like an electrical outlet with the potential to
easily plug in as many tools as you need.”
Products require integrations, sometimes custom and complex
ones, to connect different tools, but platforms are designed from
the start to help different tools work together and share
information more easily.

11. What are APIs?
API stands for Application Programming Interface.
An API is a software intermediary that allows two applications to
talk to each other. In other words, an API is the messenger that
delivers your request to the provider that you’re requesting it from
and then delivers the response back to you.

12. Remember these 5 things when
building a platform...

13. Lesson 1
Platforms & APIs are sticky!
Think that is awesome? Think again.

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Lesson 2
Don’t think about next year
Think about the next decade

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Lesson 3
Plan your go-to-market
Like you would for any other product launch

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Lesson 4
Partnerships are everything
Always keep you partner ecosystem in mind

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Lesson 5
Documentation is king
Don’t skimp. Don’t overdo.

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Bonus Tip
Don’t crash and burn!
Always plan for a pilot/beta/ramp

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Secret Sauce
Time it right
Account for the time and effort other teams
have to put in for integration

20. What we covered...
1.Introduction to Technical Product Management
2.What to keep in mind when building Platforms & APIs
3.Recipe for success

21. Photo Credits
Photos by Aron Visuals, Perry Grone, Thomas Le, Elias Maurer, Maarten van den
Heuvel, Nick Fewings on Unsplash

22. Questions

23. Thank You

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