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TRIZ: Теория решения изобретательских задач
Theory of Inventive Problem Solving (TIPS)
Present your self:
To be able to
develop strong solutions!!!
=
Evolution
Where inspiration
comes from?
There are Big and small problems
A writing desk that is uncomfortable,
or a noisy office
overcrowded cities, traffic roads
Houses with no room for washing machines
Piles of useless tires
Nevertheless,
life gradually
becomes more
and more
comfortable,
annoying
problems are
solved and stop
disturbing
us
Life is more comfortable than 20 years ago
Innovtion is
elegant solutions
for common
problems
Simplicity is the
Clue
Solutions must
be
Elegant to
impact
¿What is TRIZ?
Systematic Innovation
• TRIZ is a methodology, tool set, knowledge
base, and model-based technology for
generating innovative ideas and solutions for
problem solving
What is TRIZ?
TRIZ is aTRIZ is a
methodologymethodology
propoused bypropoused by
Genrich AltshullerGenrich Altshuller
Somebody somewhere had resolved
this problem Already
The mayor evolution trends
were repeated through different
applications
The mayor evolution trends were
repeated through different
Industries & Systems
You Need to be able
to see the forest & the trees
TRANSFORM THINKING
•Solve problems
•Improve products
•Redesign Operations
•Understand people
TRIZ applications:
• Principle Matrix:
• 39 Parameters
• 40 inventive principles
• Analysis field – substance (76 standard solutions)
• Separation of field and space (76 standard solutions)
• Physic Effects and laws
TRIZ structure:
Basic Steps for applying TRIZ:
1. Contradictions stated
2. Define the ideal final result
3. Translate to parameters (39 features)
4. Find the inventive principles at the Matrix
5. Analyze the principles that could help
6. Use principles to propose solutions
1 Principle: Segmentation
• Painless injection:
Japan 2003: While
injecting, it makes but a
small cut and practically
does not cause pain.
Contradiction:
Have constant flow in a
syringe needle W/O
harm to the nerves.
Solution: 200 silicon
superfine needles in a patch
Examples: 2nd Princple: Extract
Extract only the part that is
necessary:
a) iwaycard: trasmits the
photos directly to the
ipod without itunes or a
computer.
b) Mosquito Repeller:
Extract sound from a
predator and cast it.
Principle 5: Merging
• Combine TV and Mirrors:
a) Will save wall space
b) Have the image while
brushing or shaving
Principle 21: Rushing through
• Sterilizing potatoes
• A potato can rot due to naturally-occurring bacteria on its
surface. Heat kills the bacteria, but too much heat will cook the
potato as well.
• If the potatoes are exposed to a flame at 500-850 degrees C for
a short duration (4 to 8 seconds), the surface bacteria will be
destroyed while the inside of the potato is
unaffected.                                                                 
               
Principle 26: copy
• MRI: Without opening the
head we can have an
image of it. We copy the
content to an image and
we can assume that we
see inside a head
Case 1:
• Parents often encounter the following problem -
shoes bought for a child become too small for
him or her in a month or so. It is necessary
either to buy new shoes or to buy too big shoes
• Superficial Contradiction: feet grows but shoes
does not.
• Parameters:
Exercise: Find the parameters !!!
Case 1:
• Reality: parameter could be from 3, 5 or 7 vs
3-8, the matrix only allows : 3 vs 5 or 3 vs 7
5 vs 7 or 8 vs 7
Constraint: one element should be in movement
because we walk.
Translate to parameters/ ideal
• Ideal Result:
To have less shoe expenses (Count-cost), with
comfortable shoes for teenagers
• Contradiction (intensified contradiction):
Length of the moving object (feet) is not
supported by the volume of a static object
(Shoe).
tharm
benefit
Solution
cos∞+∞
∞
=
Exaggerate the problem: ideality
tharm
benefit
Solution
cos∞+∞
∞
=
αbenefit: Buy shoes only due to fashion issues not due to change of size
αcost: The shoe must have a similar manufacturing 
cost or less and reduce the frequency of purchase
αharm: Do not force the feet causing orthopedic  problems 
Inventive principles
• 3 vs 5: 15. Dynamics / 17.Another Dimension/ 4. Asymmetry
• 3 vs 7 : add 7 17 4 35
Idea Generation: Exercise
Take a principle
Give ideas
Choose ideas
Resources
Vote for the best
Make a plan for implementation
*Dynamization
So far, so Good?
• 5 min for questions and loud thinking.
Contradiction:
• I want to know everything that my kids do, but I don't know
everything that my kids do.
• I want to have any tool by hand, but I do not want to have
inventory or walk around heavy
• I want to eat as much as I want but I don't want to get fat
Type of contradictions
• 3 types of contradictions:
Physical: A and anti- A.  A-A
Technical: A but B  A+B
Human : A despite B  A
Recommended tools.
Physical: Separation of space of time +76 solutions
Technical: Matrix of contradictions
Human: Soft system methodologies
Technical A but B (Trade off)
• If a boat gaing weight, it looses the hability to
float
• Si agrego desmoldante a una pieza plástica
pierdo adherencias de un pegamento en un
proceso posterior
• If I ask for more information "the system" will be
stressed out, if I don't ask for information I
loose clarity of the problem
Physical contradiction: A anti A
I want passionate employees but I want
objective employees
Human contradiction: A despite B
I will get married with or without your
or even despite of you
Contradictions:
• Classify these contradictions: Physical, Technical or Human
*I had a rise even when my targets were not met
*I want to have free access but I don't want anyone else to enter to my home
*I want to have a healthy life & a great look but I don't want to exercise
•Improve the power of a vacuum cleaner will
increase the cleaning quality but leads to
increasing noise & weight
•We need increase communication face to face
But we do not have the same time available
during the day to hold a meeting
Excercise:
Exercise:
• My most important machine of Bangalore's
location fails continuously.
The electrical system is changed every time a
shortage appears because the supplier sells
the system as a whole spare part.
Solve this problem using TRIZ
Principle 1
Technical Contradiction : A but B
Technical contradiction:
• I want by daughter to rollerskate but I do not
want her to get hurt
34 vs 10
35 vs 30
Principle 11
Technical : A but B
Generic
 problem
My solution
My problem
Generic 
Solution
Ariz: algorithm
Algorithm of ARIZ
Using ARIZ
Ideal Final
 Result
Generic
Solution
Generic
Contradiction
Or system
ARIZ: algorithm to solve
problems 
Theory 
Real World 
Translate Translate
Recources
TRIZ applied to contradictions
Technical
Contradiction
A but B
Physical
Contradiction
A and Anti A
Human
Contradiction
A despite B
Or just to pop-up Ideas
Problem Solving:
Product Improving:
Innovation
In functionality
Industry examples
• Screwing without residuals of material
because some flashes caused a Okm failure
(23. Loss of material vs 31. Object-generated harmful factors )
Innovation Principles out of the 40 Main Group:
10 Preliminary actions
1. Segmentation
34. Discarding and recovering
29. Pneumatics and hydraulics
16 Ideas for a change 
Of How 
Solve the issue in 
45 Minutes
Technical Contradiction : A but B
Descripción del Problema: 
Contradicción: 
Contradicción en parámetros: 
Principios Sugeridos o Soluciones estándar: 
Si lo convierto en un problema genérico
¿A que se parece este problema? 
¿Quien pudo resolverlo ya? 
IFR: (resultado ideal final)
tharm
benefit
Solution
cos∞+∞
∞
=
Ideas de Solución: 
 Solución propuesta y siguientes pasos:  
ARIZ: Algoritmo de Solución de TRIZ
Usando el mínimo de recursos
Industry examples
TRIZ and Common sense (México)
Divide y venceras 1. Segmentacion
La union hace la fuerza 5. Consolidacion
Hombre precabido vale por dos 10. Accion previa
Al mal paso darle prisa 21. Rushing through
Si no puedes con el
enemigo, unetele! 22. Hurt in benefit
Mas vale una colorada
Que 100 descoloridas
3. Calidad local
Define the system (TRIZ: Field substance)
• S: Substance
• F: Filed The nail is a substance
(Subject)
The wood is a substance
(Object)
Force is needed to
Push the nail
Into the wood
(Action)
Define the system (TRIZ: Field substance)
Energy Tools
Are substance
Arm
is substance
Mechanical
Transfer
Examples of physical contradiction:
•I have a wire that is used to pass current through a roll
That wire cuts the isolating material in some of the rolls because is
too thin
nevertheless the wire can't be wider
Because is too expensive
Draw the substance field of the system: Steps
• A. Draw the substance: Subject-object
• B. Draw the fields: Actions over substance
• C. Conect both classifing the action according to the table
Substance field: Wire
S1: Wire
S3: Source of
Electric energy
S4:Wireing
Holding
device
S2:foam
F2: Mechanical
force
F1: Electrical
Current
Where we should work?
Generic solution: Separation in time & Space
Separation in time Or space:
Change where the force
Is applied
Change when the force
is applied
Ideal Final
Result
Generic
Solution
Generic
Contradiction
Or system
Theory
Real WorldTranslate Translate
Recources
S1: Wire
S2:foam
F2: Mechanical
force
Have no
Effect
Over the foam
With no additional
Cost
Space - time
• Separation in space
• Separation in time
• Separation between the whole system and its
parts
• Separation based on different conditions
Descripción del Problema o Reto inicial
Contradicción:
Contradicción en parámetros:
Principios Sugeridos o Soluciones estándar:
(Diagrama de Espacio tiempo)
Si lo convierto en un problema genérico
¿A que se parece este problema?
¿Quien pudo resolverlo ya?
IFR: (resultado ideal final)
tharm
benefit
Solution
cos∞+∞
∞
=
Ideas de Solución:
Solución propuesta y siguientes pasos:
ARIZ: Algoritmo de Solución de TRIZ
Usando el mínimo de recursos
Examples of physical contradiction:
•The holding wire must be thick in order to withstand the pulling
force and the wire must be thin to minimize the
force (that cuts the roll) and reduce material consumption
Separation in time & Space :
thin but in the begining and end
Needle eye:
• It is difficult to pass a thick thread
through the small eye of a needle.
We can formulate the following
physical contradiction to represent
this situation: A needle must have
a large eye to facilitate insertion of
the thread, and must have a small
eye for convenient sewing.
• By separating the contradiction in
time this problem can be
formulated as follows: the eye
must be large while the thread is
inserted, and must be small
during sewing,
Time & Space : Define the Initial Challenge
Element /
Function
Before Now After
Supra
System
Sub-system
Descripción del Problema:
Contradicción: Human A despite B
Contradicción en parámetros:
Principios Sugeridos o Soluciones estándar / tools:
Si lo convierto en un problema genérico
¿A que se parece este problema?
¿Quien pudo resolverlo ya?
IFR: (resultado ideal final)
tharm
benefit
Solution
cos∞+∞
∞
=
Ideas de Solución:
Solución propuesta y siguientes pasos:
Human Contradiction Case (Example)
Usando el mínimo de recursos
Los operadores toman decisiones extraordinarias
aunque les hayamos dado instrucciones precisas
•Queremos que los operadores tomen las
decisiones correctas, en el momento que se
enfrenten a una falla o falla potencial y se
encuentre una solución (Ellos o el equipo de
ingeniería) de manera sólida y rápida
No hay disciplina en piso de producción
Y cada departamento tiene su percepción
21.Feedback 30. Tensión / Stress
Princples suggested: 12 24 15 + 13
Interfaces
Andon a la linea
Ingenieros a la linea
SMS de auxilio
Etc, 76 Ideas de reaccion
Nombre
a) Reporte de Fallas
Categoria
1
Problema
¿Que? ¿Que tiene de malo? ¿Dónde está el problema? ¿Cuanto está afectado? 10/24/2008 8:11
Impacto Tiempo de paro en minutos
b) Registro de Fallas Cantidad afectada 16:22:31
Numero de parte Tiempo de respuesta:
Tipo de material
Causas
o acuerdos
notificaciones
Quien asisito?
Sistema de Reaccion
*Campo mandatorio
Envia correos
Registra el caso
*Guarda este archivo en blanco como respaldo
Cada mes haz una copia y guardala con diferente nombre
Tools: perception mapping
contradiction solving
Human Contradiction:
• En vez de pensar que no queremos que tomen
decisiones, queremos que tomen MAS
decisiones pero de manera correcta (13. 'The
other way around' )
• Solution: Gossip! Dinos todo (de acuerdo a un
catalogo) Si el equipo encuentra una
discrepancia en la solucion o modo de actuar,
retralimenta
Y-M-B-Q
Falta comunicacion
y/o
Retroamlimentacion
14
No entiendo que
hago o que me
están pidiendo
D
No se que es una
falla
E
Si es una falla me
avisarán
“Me arrisesgo”
Z
Rutina nos hace
confiarnos
C
A nadie le afecta si lo
hago de una manera u
otra mientras este
hecho
I
Falta de
capacitacion
11
Hay cambios y no
informaron a todos
No hay
consecuencias
De los actos
malos
No sabía que iba
a repercutir con el
cliente
N
Excesiva
Tolerancia a
defectos
P
Descuido del
operador
Traigo la mente en
otro lado y no me
fijoPi
Tengo Prisa
Por que necesito
cubrir el Rate
12
Cambios
repentinos en la
produccion
Hi
Las cosas
cambian y está
bien si se quiere
sacar el embarque
Me di cuenta de
una falta de un
compañero pero
no dije nada
No hay confianza
en el equipo de
trabajo
10
Decepción ante
Malas decisiones
No aviso si falla
algo
Hay seguimiento
deficiente al FPY
(Aparentes y
reales)
Validar fallas
aparentes
No se transmiten
los tips para evitar
aparentes
Me hace falta
personal para
correr
Hay problemas
entre operadores,
problemas
internos del equipo
Favoritismos del
supervisor
Falta Bono de los
operadores
Desmotivacion
Cambio de
supervisor
Improviso
No hay lo que se
necesita
No hay acciones
efectivas a
materiales con
defectos
Hacer Pokayokes
Si lo hago mal se
repara
Fue aceptado una
vez y se quedó
como opcion
No seguimos los
instructivos tal y
como se dice que
se debe de hacer
Por que tuve una
instruccion verbal
diferente y de una
figura de autoridad
Por que lo se
hacer mejor
O encontre una
manera mas facil
o mas comoda
Principles:
• 1. Segmentation
2. Taking out
3. Local Quality
4. Asymmetry
5. Merging
6. Universality
7. 'Nested doll'
8. Anti-weight
9. Preliminary anti-action
10. Preliminary action
11. Beforehand cushioning
12. Equipotentiality
13. 'The other way around'
14. Spheroidality
15. Dynamics
16. Partial or excessive actions
17. Another dimension
18. Mechanical vibration
19. Periodic action
20. Continuity of useful action
21. Skipping
22. Hurt in benefit
23. Feedback
24. 'Intermediary'
25. Self-service
26. Copying
27. Cheap short-living
28. Mechanics substitution
29. Pneumatics and hydraulics
30. Flexible shells and thin films
31. Porous materials
32. Color changes
33. Homogeneity
34. Discarding and recovering
35. Parameter changes
36. Phase transitions
37. Thermal expansion
38. Strong oxidants
39. Inert atmosphere
40. Composite material
Recources:
• Substance recources: Waste, cheap material,
avilable material
Time recources: Parallel operations, Pre-post work
Knoweledge recources: data, information
Field recources: energy in the system, environment
Space recources: Another dimension, nesting,empty spaces,
Functioanl recources: Harmful functions, primary & secondary
effects
Some ideas to keep in mind:
• Self Compensating
• Sel alining
• Self adjusting
• Self cleaning
• Self balancing
• Self heating
• Self repairing
• Self organizing
• Self assesing
• Self correcting , etc
Excercise the principles:
What are the mayor problems in your field
What principle is used?
• The fresh plant in your kitchen: UV light
Which problem is solving?
What principle is used?
DELUXE BAGLE SLICER
Which problem is solving?
What principle is used?
Quickly organize any drawer with this
expanding kitchen utensil organizer which
adjusts from 11 1/2" to 20" to fit most
drawers.
Which problem is solving?
What principle is used?
Trousser rack
Design new featured product
Using TRIZ
Objective
Procter and Gamble  clothing detergent  Clean Clothes
Brithish Encyclopedia  Books  Knowladge validation
¿What we do?
Define the objective of the product / business
What we do?
• Define your function in terms of functionality
IDEALLY WHAT YOU DO?
WHAT YOUR CUSTOMERS NEED YOU TO DO?
WHAT TRENDS ARE OBVIOUS IN THE MARKET?
What we have?
tharm
benefit
Solution
cos∞+∞
∞
=
Recources available
We want more of the good thing: what we have that is good (Keep it)
We want less of the bad things: remove bad things
Basic Steps to innovate using TRIZ:
To have in mind:
o Solution depends to the exploratory method:
o Evolution paths must be found in the product, industry
and in the environment
Guided tour Going where you want to
Toothbrush:
o Identify the function to improve: Cleaning the mouth
o Identify Constraints and variants (budget, market, etc):
All family members must be able to use it
We won't invest in new machinery
It has to look like a traditional toothbrush
Toxic or recycled materials are not allowed
o Research for evolution trends:
Allow movement
Reach other places
Trends:
Map the process using a tree
by function and trend
Info unit + Tend +Transform
• Identify information unit function unit
• Identify (what and when) a transformation took place
Cleaning tooth in the front:
(Facing out)
Cleaning tooth in the back:
(Facing in)
Cleaning Gums
Cleaning Cheeks and tongue
INFORMATION UNIT  Trend
Circular bristles
arrangement
for shine
Length of the
lateral bristle
increased
Whitening
Chemical added
To bristles
Hard bristles to
remove plaque
Top Bristles with an
angle to remove
plaque
Change of holder
To make the
movements easier
Insert a
back brush
Bristle Plastic
insertions
BOOM:
Oral B
345c
product
campaign
Buy pre
Assembled
Whitening bristles
Color band for
Worn out notice
None
TRANSFORMATION
Catalog with inventive principles
Cleaning tooth in the front:
(Facing out)
In the back:
(Facing in)
Cleaning Gums
Cleaning Cheeks
and tongue
INFORMATION UNIT  Trend
Circular bristles
arrangement
for shine
Length of the
lateral bristle
increased
Whitening
Chemical added
To bristles
Hard bristles to
remove plaque
Top Bristles with an
angle to remove
plaque
Change of holder
To make the
movements easier
Insert a
back brush
Bristle Plastic
insertions
BOOM:
Oral B
345c
product
campaign
Buy pre
Assembled
Whitening bristles
Color band for
Worn out notice
None
Example:
Analysis of trend
Tools for
cleaning
Cleaning Device
Semi-automatic
Automated
Process.
Specialization
Soft Stick that fits
The mouth
Stick with
rectangular bristles
Element /
Function
Toothbrush
Rectangular
Made from
natural fibers
Fixed Plastic bristles
Fixed Plastic
insertions
Combined
*Space Time Diagram
Past Present Future
Super system
All cleaning
devices
System
Subsystems
Vibration methods
Ultrasonic cleaning
USE The inventive
Principles
Toothbrush
BristlesMake your bristle
arrangement:
Use the Inventive
Principles
Principles:
• 1. Segmentation
2. Taking out
3. Local Quality
4. Asymmetry
5. Merging
6. Universality
7. 'Nested doll'
8. Anti-weight
9. Preliminary anti-action
10. Preliminary action
11. Beforehand cushioning
12. Equipotentiality
13. 'The other way around'
14. Spheroidality
15. Dynamics
16. Partial or excessive actions
17. Another dimension
18. Mechanical vibration
19. Periodic action
40. Composite material
20. Continuity of useful action
21. Skipping
22. 'Blessing in disguise'
23. Feedback
24. 'Intermediary'
25. Self-service
26. Copying
27. Cheap short-living
28. Mechanics substitution
29. Pneumatics and hydraulics
30. Flexible shells and thin films
31. Porous materials
32. Color changes
33. Homogeneity
34. Discarding and recovering
35. Parameter changes
36. Phase transitions
37. Thermal expansion
38. Strong oxidants
39. Inert atmosphere
40. Composite Material
Product – Material Trends
Smart Materials
space Segmentation
Object segmentation
Macro to nano
Webs and fibers
Decrising density
Asymethry
Boundary breakdown
Geometric evolution
Dynamization
Mono Poly
Damping
Sense interaction
Colour interaction
Transparency
customer purchase focus
Market evolution
Design point
Degrees of freedom
Boundary breakdown
Trimming
controllability
Human involvment
Design methodology
Reducing enery conversions
Action coordination
Rythm coordination
Non linearity
Mono Poly
Macro Nano scale
timeSpaceInterface
Dynamization :
Inmovible single point
Single joint
Multiple joint
Completely flexible
Liquid or Gas
Field
Surface segmentation :
Plain surface
Smooth surface with
prorusions in 2D
Rough surface
Rough surface with an active
component
Market trends:
• Individually vs Tribalism
• Little luxuries
• Women in to market
• Third places between home and work
• Sedentary life style
• Obesity
• Guilt
• Being alive
• Travel & Vacation
• Life long Learning
• Ubiquitous Computing
• Virtual
• Future Tense
• Security and paranoia
• Environmental awareness
• Simplicity
• More litigation
Which trend is present?
• Tribal marketing n. A marketing strategy that attempts to create social groups or communities
that are centered around a product or service. The credo of tribal marketing is that postmodern
people are looking for products and services that not only enable them to be freer, but can also
link them to others, to a community, to a tribe. Belong by choice
Which trend is present?
Which trend is present?
• Ubiquitous Computing
Ubiquitous computing – Making many computers available throughout the physical environment,
while making them effectively invisible to the user. Ubiquitous computing is held by some to be
the Third Wave of computing. The First Wave was many people per computer; the Second
Wave was one person per computer. The Third Wave will be many computers per person.
Three key technical issues are: power consumption, user interface, and wireless connectivity.
Which trend is present?
DesinfectionFloor steamer
Air cleaner
Which trend is present?
• Oldenburg calls one's "first place" the home and those that one lives
with. The "second place" is the workplace — where people may
actually spend most of their time. Third places, then, are "anchors" of
community life and facilitate and foster broader, more creative
interaction.
Find a Solution
• Save the titanic´s passangers and crew
• Organic Garbage that does not smell after days
of storage
• Organize coins at the end of the day
Example of trend opportunity Graph
Resources
Market trends:
• Individually vs Tribalism
• Little luxuries
• Women in to market
• Third places between home and work
• Sedentary life style
• Obesity
• Guilt
• Being alive
• Travel & Vacation
• Life long Learning
• Ubiquitous Computing
• Virtual
• Future Tense
• Security and paranoia
• Environmental awareness
• Simplicity
• More litigation
Principles for Managment
Contradictions:
• Classify these contradictions: Physical, Technical or Human
*I had a rise even when my targets were not met (Human)
*I want to have free access but I don't want anyone else to enter to my home (Physical)
*I want to have a healthy life & a great look but I don't want to exercise (Technical)
•Improve the power of a vacuum cleaner will
increase the cleaning quality but leads to
increasing noise & weight (Technical)
We need increase communication face to face
But we do not have the same time available
during the day to hold a meeting (Physical)
Solutions
•
Garbage can possible solution:
• If you generate a lot of organic trash during the
week, chances are your trashcan doesn’t smell
the freshest after a few days. And if you
happen to have a large family, your trashcan
can probably can get down right funky in a
short period of time. One concept designer,
however, has a solution for the problem of
stinky trash. Freeze it.

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Triz

  • 1. TRIZ: Теория решения изобретательских задач Theory of Inventive Problem Solving (TIPS)
  • 3. To be able to develop strong solutions!!! = Evolution
  • 4.
  • 5. Where inspiration comes from? There are Big and small problems
  • 6. A writing desk that is uncomfortable, or a noisy office
  • 8. Houses with no room for washing machines
  • 10. Nevertheless, life gradually becomes more and more comfortable, annoying problems are solved and stop disturbing us
  • 11. Life is more comfortable than 20 years ago
  • 16. • TRIZ is a methodology, tool set, knowledge base, and model-based technology for generating innovative ideas and solutions for problem solving
  • 17. What is TRIZ? TRIZ is aTRIZ is a methodologymethodology propoused bypropoused by Genrich AltshullerGenrich Altshuller
  • 18. Somebody somewhere had resolved this problem Already
  • 19. The mayor evolution trends were repeated through different applications
  • 20. The mayor evolution trends were repeated through different Industries & Systems
  • 21. You Need to be able to see the forest & the trees
  • 23. •Solve problems •Improve products •Redesign Operations •Understand people TRIZ applications:
  • 24. • Principle Matrix: • 39 Parameters • 40 inventive principles • Analysis field – substance (76 standard solutions) • Separation of field and space (76 standard solutions) • Physic Effects and laws TRIZ structure:
  • 25. Basic Steps for applying TRIZ: 1. Contradictions stated 2. Define the ideal final result 3. Translate to parameters (39 features) 4. Find the inventive principles at the Matrix 5. Analyze the principles that could help 6. Use principles to propose solutions
  • 26. 1 Principle: Segmentation • Painless injection: Japan 2003: While injecting, it makes but a small cut and practically does not cause pain. Contradiction: Have constant flow in a syringe needle W/O harm to the nerves. Solution: 200 silicon superfine needles in a patch
  • 27. Examples: 2nd Princple: Extract Extract only the part that is necessary: a) iwaycard: trasmits the photos directly to the ipod without itunes or a computer. b) Mosquito Repeller: Extract sound from a predator and cast it.
  • 28. Principle 5: Merging • Combine TV and Mirrors: a) Will save wall space b) Have the image while brushing or shaving
  • 29. Principle 21: Rushing through • Sterilizing potatoes • A potato can rot due to naturally-occurring bacteria on its surface. Heat kills the bacteria, but too much heat will cook the potato as well. • If the potatoes are exposed to a flame at 500-850 degrees C for a short duration (4 to 8 seconds), the surface bacteria will be destroyed while the inside of the potato is unaffected.                                                                                 
  • 30. Principle 26: copy • MRI: Without opening the head we can have an image of it. We copy the content to an image and we can assume that we see inside a head
  • 31. Case 1: • Parents often encounter the following problem - shoes bought for a child become too small for him or her in a month or so. It is necessary either to buy new shoes or to buy too big shoes • Superficial Contradiction: feet grows but shoes does not. • Parameters: Exercise: Find the parameters !!!
  • 32. Case 1: • Reality: parameter could be from 3, 5 or 7 vs 3-8, the matrix only allows : 3 vs 5 or 3 vs 7 5 vs 7 or 8 vs 7 Constraint: one element should be in movement because we walk.
  • 33. Translate to parameters/ ideal • Ideal Result: To have less shoe expenses (Count-cost), with comfortable shoes for teenagers • Contradiction (intensified contradiction): Length of the moving object (feet) is not supported by the volume of a static object (Shoe). tharm benefit Solution cos∞+∞ ∞ =
  • 34. Exaggerate the problem: ideality tharm benefit Solution cos∞+∞ ∞ = αbenefit: Buy shoes only due to fashion issues not due to change of size αcost: The shoe must have a similar manufacturing  cost or less and reduce the frequency of purchase αharm: Do not force the feet causing orthopedic  problems 
  • 35. Inventive principles • 3 vs 5: 15. Dynamics / 17.Another Dimension/ 4. Asymmetry • 3 vs 7 : add 7 17 4 35
  • 36. Idea Generation: Exercise Take a principle Give ideas Choose ideas
  • 38. Vote for the best Make a plan for implementation *Dynamization
  • 39. So far, so Good? • 5 min for questions and loud thinking.
  • 40. Contradiction: • I want to know everything that my kids do, but I don't know everything that my kids do. • I want to have any tool by hand, but I do not want to have inventory or walk around heavy • I want to eat as much as I want but I don't want to get fat
  • 41. Type of contradictions • 3 types of contradictions: Physical: A and anti- A.  A-A Technical: A but B  A+B Human : A despite B  A Recommended tools. Physical: Separation of space of time +76 solutions Technical: Matrix of contradictions Human: Soft system methodologies
  • 42. Technical A but B (Trade off) • If a boat gaing weight, it looses the hability to float • Si agrego desmoldante a una pieza plástica pierdo adherencias de un pegamento en un proceso posterior • If I ask for more information "the system" will be stressed out, if I don't ask for information I loose clarity of the problem
  • 43. Physical contradiction: A anti A I want passionate employees but I want objective employees
  • 44. Human contradiction: A despite B I will get married with or without your or even despite of you
  • 45. Contradictions: • Classify these contradictions: Physical, Technical or Human *I had a rise even when my targets were not met *I want to have free access but I don't want anyone else to enter to my home *I want to have a healthy life & a great look but I don't want to exercise •Improve the power of a vacuum cleaner will increase the cleaning quality but leads to increasing noise & weight •We need increase communication face to face But we do not have the same time available during the day to hold a meeting
  • 47. Exercise: • My most important machine of Bangalore's location fails continuously. The electrical system is changed every time a shortage appears because the supplier sells the system as a whole spare part. Solve this problem using TRIZ Principle 1 Technical Contradiction : A but B
  • 48. Technical contradiction: • I want by daughter to rollerskate but I do not want her to get hurt 34 vs 10 35 vs 30 Principle 11 Technical : A but B
  • 50. Using ARIZ Ideal Final  Result Generic Solution Generic Contradiction Or system ARIZ: algorithm to solve problems  Theory  Real World  Translate Translate Recources
  • 51. TRIZ applied to contradictions Technical Contradiction A but B Physical Contradiction A and Anti A Human Contradiction A despite B Or just to pop-up Ideas Problem Solving: Product Improving: Innovation In functionality
  • 52. Industry examples • Screwing without residuals of material because some flashes caused a Okm failure (23. Loss of material vs 31. Object-generated harmful factors ) Innovation Principles out of the 40 Main Group: 10 Preliminary actions 1. Segmentation 34. Discarding and recovering 29. Pneumatics and hydraulics 16 Ideas for a change  Of How  Solve the issue in  45 Minutes Technical Contradiction : A but B
  • 55. TRIZ and Common sense (México) Divide y venceras 1. Segmentacion La union hace la fuerza 5. Consolidacion Hombre precabido vale por dos 10. Accion previa Al mal paso darle prisa 21. Rushing through Si no puedes con el enemigo, unetele! 22. Hurt in benefit Mas vale una colorada Que 100 descoloridas 3. Calidad local
  • 56. Define the system (TRIZ: Field substance) • S: Substance • F: Filed The nail is a substance (Subject) The wood is a substance (Object) Force is needed to Push the nail Into the wood (Action)
  • 57. Define the system (TRIZ: Field substance) Energy Tools Are substance Arm is substance Mechanical Transfer
  • 58. Examples of physical contradiction: •I have a wire that is used to pass current through a roll That wire cuts the isolating material in some of the rolls because is too thin nevertheless the wire can't be wider Because is too expensive
  • 59. Draw the substance field of the system: Steps • A. Draw the substance: Subject-object • B. Draw the fields: Actions over substance • C. Conect both classifing the action according to the table
  • 60. Substance field: Wire S1: Wire S3: Source of Electric energy S4:Wireing Holding device S2:foam F2: Mechanical force F1: Electrical Current Where we should work?
  • 61. Generic solution: Separation in time & Space Separation in time Or space: Change where the force Is applied Change when the force is applied Ideal Final Result Generic Solution Generic Contradiction Or system Theory Real WorldTranslate Translate Recources S1: Wire S2:foam F2: Mechanical force Have no Effect Over the foam With no additional Cost
  • 62. Space - time • Separation in space • Separation in time • Separation between the whole system and its parts • Separation based on different conditions
  • 63. Descripción del Problema o Reto inicial Contradicción: Contradicción en parámetros: Principios Sugeridos o Soluciones estándar: (Diagrama de Espacio tiempo) Si lo convierto en un problema genérico ¿A que se parece este problema? ¿Quien pudo resolverlo ya? IFR: (resultado ideal final) tharm benefit Solution cos∞+∞ ∞ = Ideas de Solución: Solución propuesta y siguientes pasos: ARIZ: Algoritmo de Solución de TRIZ Usando el mínimo de recursos
  • 64. Examples of physical contradiction: •The holding wire must be thick in order to withstand the pulling force and the wire must be thin to minimize the force (that cuts the roll) and reduce material consumption Separation in time & Space : thin but in the begining and end
  • 65. Needle eye: • It is difficult to pass a thick thread through the small eye of a needle. We can formulate the following physical contradiction to represent this situation: A needle must have a large eye to facilitate insertion of the thread, and must have a small eye for convenient sewing. • By separating the contradiction in time this problem can be formulated as follows: the eye must be large while the thread is inserted, and must be small during sewing,
  • 66. Time & Space : Define the Initial Challenge Element / Function Before Now After Supra System Sub-system
  • 67. Descripción del Problema: Contradicción: Human A despite B Contradicción en parámetros: Principios Sugeridos o Soluciones estándar / tools: Si lo convierto en un problema genérico ¿A que se parece este problema? ¿Quien pudo resolverlo ya? IFR: (resultado ideal final) tharm benefit Solution cos∞+∞ ∞ = Ideas de Solución: Solución propuesta y siguientes pasos: Human Contradiction Case (Example) Usando el mínimo de recursos Los operadores toman decisiones extraordinarias aunque les hayamos dado instrucciones precisas •Queremos que los operadores tomen las decisiones correctas, en el momento que se enfrenten a una falla o falla potencial y se encuentre una solución (Ellos o el equipo de ingeniería) de manera sólida y rápida No hay disciplina en piso de producción Y cada departamento tiene su percepción 21.Feedback 30. Tensión / Stress Princples suggested: 12 24 15 + 13 Interfaces Andon a la linea Ingenieros a la linea SMS de auxilio Etc, 76 Ideas de reaccion Nombre a) Reporte de Fallas Categoria 1 Problema ¿Que? ¿Que tiene de malo? ¿Dónde está el problema? ¿Cuanto está afectado? 10/24/2008 8:11 Impacto Tiempo de paro en minutos b) Registro de Fallas Cantidad afectada 16:22:31 Numero de parte Tiempo de respuesta: Tipo de material Causas o acuerdos notificaciones Quien asisito? Sistema de Reaccion *Campo mandatorio Envia correos Registra el caso *Guarda este archivo en blanco como respaldo Cada mes haz una copia y guardala con diferente nombre Tools: perception mapping contradiction solving
  • 68. Human Contradiction: • En vez de pensar que no queremos que tomen decisiones, queremos que tomen MAS decisiones pero de manera correcta (13. 'The other way around' ) • Solution: Gossip! Dinos todo (de acuerdo a un catalogo) Si el equipo encuentra una discrepancia en la solucion o modo de actuar, retralimenta
  • 69. Y-M-B-Q Falta comunicacion y/o Retroamlimentacion 14 No entiendo que hago o que me están pidiendo D No se que es una falla E Si es una falla me avisarán “Me arrisesgo” Z Rutina nos hace confiarnos C A nadie le afecta si lo hago de una manera u otra mientras este hecho I Falta de capacitacion 11 Hay cambios y no informaron a todos No hay consecuencias De los actos malos No sabía que iba a repercutir con el cliente N Excesiva Tolerancia a defectos P Descuido del operador Traigo la mente en otro lado y no me fijoPi Tengo Prisa Por que necesito cubrir el Rate 12 Cambios repentinos en la produccion Hi Las cosas cambian y está bien si se quiere sacar el embarque Me di cuenta de una falta de un compañero pero no dije nada No hay confianza en el equipo de trabajo 10 Decepción ante Malas decisiones No aviso si falla algo Hay seguimiento deficiente al FPY (Aparentes y reales) Validar fallas aparentes No se transmiten los tips para evitar aparentes Me hace falta personal para correr Hay problemas entre operadores, problemas internos del equipo Favoritismos del supervisor Falta Bono de los operadores Desmotivacion Cambio de supervisor Improviso No hay lo que se necesita No hay acciones efectivas a materiales con defectos Hacer Pokayokes Si lo hago mal se repara Fue aceptado una vez y se quedó como opcion No seguimos los instructivos tal y como se dice que se debe de hacer Por que tuve una instruccion verbal diferente y de una figura de autoridad Por que lo se hacer mejor O encontre una manera mas facil o mas comoda
  • 70. Principles: • 1. Segmentation 2. Taking out 3. Local Quality 4. Asymmetry 5. Merging 6. Universality 7. 'Nested doll' 8. Anti-weight 9. Preliminary anti-action 10. Preliminary action 11. Beforehand cushioning 12. Equipotentiality 13. 'The other way around' 14. Spheroidality 15. Dynamics 16. Partial or excessive actions 17. Another dimension 18. Mechanical vibration 19. Periodic action 20. Continuity of useful action 21. Skipping 22. Hurt in benefit 23. Feedback 24. 'Intermediary' 25. Self-service 26. Copying 27. Cheap short-living 28. Mechanics substitution 29. Pneumatics and hydraulics 30. Flexible shells and thin films 31. Porous materials 32. Color changes 33. Homogeneity 34. Discarding and recovering 35. Parameter changes 36. Phase transitions 37. Thermal expansion 38. Strong oxidants 39. Inert atmosphere 40. Composite material
  • 71. Recources: • Substance recources: Waste, cheap material, avilable material Time recources: Parallel operations, Pre-post work Knoweledge recources: data, information Field recources: energy in the system, environment Space recources: Another dimension, nesting,empty spaces, Functioanl recources: Harmful functions, primary & secondary effects
  • 72. Some ideas to keep in mind: • Self Compensating • Sel alining • Self adjusting • Self cleaning • Self balancing • Self heating • Self repairing • Self organizing • Self assesing • Self correcting , etc
  • 73. Excercise the principles: What are the mayor problems in your field
  • 74. What principle is used? • The fresh plant in your kitchen: UV light Which problem is solving?
  • 75. What principle is used? DELUXE BAGLE SLICER Which problem is solving?
  • 76. What principle is used? Quickly organize any drawer with this expanding kitchen utensil organizer which adjusts from 11 1/2" to 20" to fit most drawers. Which problem is solving?
  • 77. What principle is used? Trousser rack
  • 78. Design new featured product Using TRIZ
  • 79. Objective Procter and Gamble  clothing detergent  Clean Clothes Brithish Encyclopedia  Books  Knowladge validation ¿What we do? Define the objective of the product / business
  • 80. What we do? • Define your function in terms of functionality IDEALLY WHAT YOU DO? WHAT YOUR CUSTOMERS NEED YOU TO DO? WHAT TRENDS ARE OBVIOUS IN THE MARKET?
  • 81. What we have? tharm benefit Solution cos∞+∞ ∞ = Recources available We want more of the good thing: what we have that is good (Keep it) We want less of the bad things: remove bad things
  • 82. Basic Steps to innovate using TRIZ: To have in mind: o Solution depends to the exploratory method: o Evolution paths must be found in the product, industry and in the environment Guided tour Going where you want to
  • 83. Toothbrush: o Identify the function to improve: Cleaning the mouth o Identify Constraints and variants (budget, market, etc): All family members must be able to use it We won't invest in new machinery It has to look like a traditional toothbrush Toxic or recycled materials are not allowed o Research for evolution trends: Allow movement Reach other places Trends:
  • 84. Map the process using a tree by function and trend
  • 85. Info unit + Tend +Transform • Identify information unit function unit • Identify (what and when) a transformation took place Cleaning tooth in the front: (Facing out) Cleaning tooth in the back: (Facing in) Cleaning Gums Cleaning Cheeks and tongue INFORMATION UNIT  Trend Circular bristles arrangement for shine Length of the lateral bristle increased Whitening Chemical added To bristles Hard bristles to remove plaque Top Bristles with an angle to remove plaque Change of holder To make the movements easier Insert a back brush Bristle Plastic insertions BOOM: Oral B 345c product campaign Buy pre Assembled Whitening bristles Color band for Worn out notice None TRANSFORMATION
  • 86. Catalog with inventive principles Cleaning tooth in the front: (Facing out) In the back: (Facing in) Cleaning Gums Cleaning Cheeks and tongue INFORMATION UNIT  Trend Circular bristles arrangement for shine Length of the lateral bristle increased Whitening Chemical added To bristles Hard bristles to remove plaque Top Bristles with an angle to remove plaque Change of holder To make the movements easier Insert a back brush Bristle Plastic insertions BOOM: Oral B 345c product campaign Buy pre Assembled Whitening bristles Color band for Worn out notice None
  • 88. Analysis of trend Tools for cleaning Cleaning Device Semi-automatic Automated Process. Specialization Soft Stick that fits The mouth Stick with rectangular bristles Element / Function Toothbrush Rectangular Made from natural fibers Fixed Plastic bristles Fixed Plastic insertions Combined *Space Time Diagram Past Present Future Super system All cleaning devices System Subsystems Vibration methods Ultrasonic cleaning USE The inventive Principles Toothbrush BristlesMake your bristle arrangement: Use the Inventive Principles
  • 89. Principles: • 1. Segmentation 2. Taking out 3. Local Quality 4. Asymmetry 5. Merging 6. Universality 7. 'Nested doll' 8. Anti-weight 9. Preliminary anti-action 10. Preliminary action 11. Beforehand cushioning 12. Equipotentiality 13. 'The other way around' 14. Spheroidality 15. Dynamics 16. Partial or excessive actions 17. Another dimension 18. Mechanical vibration 19. Periodic action 40. Composite material 20. Continuity of useful action 21. Skipping 22. 'Blessing in disguise' 23. Feedback 24. 'Intermediary' 25. Self-service 26. Copying 27. Cheap short-living 28. Mechanics substitution 29. Pneumatics and hydraulics 30. Flexible shells and thin films 31. Porous materials 32. Color changes 33. Homogeneity 34. Discarding and recovering 35. Parameter changes 36. Phase transitions 37. Thermal expansion 38. Strong oxidants 39. Inert atmosphere 40. Composite Material
  • 90. Product – Material Trends Smart Materials space Segmentation Object segmentation Macro to nano Webs and fibers Decrising density Asymethry Boundary breakdown Geometric evolution Dynamization Mono Poly Damping Sense interaction Colour interaction Transparency customer purchase focus Market evolution Design point Degrees of freedom Boundary breakdown Trimming controllability Human involvment Design methodology Reducing enery conversions Action coordination Rythm coordination Non linearity Mono Poly Macro Nano scale timeSpaceInterface Dynamization : Inmovible single point Single joint Multiple joint Completely flexible Liquid or Gas Field Surface segmentation : Plain surface Smooth surface with prorusions in 2D Rough surface Rough surface with an active component
  • 91. Market trends: • Individually vs Tribalism • Little luxuries • Women in to market • Third places between home and work • Sedentary life style • Obesity • Guilt • Being alive • Travel & Vacation • Life long Learning • Ubiquitous Computing • Virtual • Future Tense • Security and paranoia • Environmental awareness • Simplicity • More litigation
  • 92. Which trend is present? • Tribal marketing n. A marketing strategy that attempts to create social groups or communities that are centered around a product or service. The credo of tribal marketing is that postmodern people are looking for products and services that not only enable them to be freer, but can also link them to others, to a community, to a tribe. Belong by choice
  • 93. Which trend is present?
  • 94. Which trend is present? • Ubiquitous Computing Ubiquitous computing – Making many computers available throughout the physical environment, while making them effectively invisible to the user. Ubiquitous computing is held by some to be the Third Wave of computing. The First Wave was many people per computer; the Second Wave was one person per computer. The Third Wave will be many computers per person. Three key technical issues are: power consumption, user interface, and wireless connectivity.
  • 95. Which trend is present? DesinfectionFloor steamer Air cleaner
  • 96. Which trend is present? • Oldenburg calls one's "first place" the home and those that one lives with. The "second place" is the workplace — where people may actually spend most of their time. Third places, then, are "anchors" of community life and facilitate and foster broader, more creative interaction.
  • 97. Find a Solution • Save the titanic´s passangers and crew • Organic Garbage that does not smell after days of storage • Organize coins at the end of the day
  • 98.
  • 99. Example of trend opportunity Graph
  • 101. Market trends: • Individually vs Tribalism • Little luxuries • Women in to market • Third places between home and work • Sedentary life style • Obesity • Guilt • Being alive • Travel & Vacation • Life long Learning • Ubiquitous Computing • Virtual • Future Tense • Security and paranoia • Environmental awareness • Simplicity • More litigation
  • 103. Contradictions: • Classify these contradictions: Physical, Technical or Human *I had a rise even when my targets were not met (Human) *I want to have free access but I don't want anyone else to enter to my home (Physical) *I want to have a healthy life & a great look but I don't want to exercise (Technical) •Improve the power of a vacuum cleaner will increase the cleaning quality but leads to increasing noise & weight (Technical) We need increase communication face to face But we do not have the same time available during the day to hold a meeting (Physical)
  • 104. Solutions • Garbage can possible solution: • If you generate a lot of organic trash during the week, chances are your trashcan doesn’t smell the freshest after a few days. And if you happen to have a large family, your trashcan can probably can get down right funky in a short period of time. One concept designer, however, has a solution for the problem of stinky trash. Freeze it.

Editor's Notes

  1. http://www.triz-journal.com/archives/2006/12/01.pdf Kraev-2006 Triz Journal "Lesson 3" Contradictions
  2. Level 1: technical contradiction example of solution Repairability (34)vs volume(8) Principle 1
  3. Repairability (34) –Force (10) Adaplabity (35)vs harmful factors developed by the outside(30) Principle 11
  4. Belski, Iouri, "Improve Your Thinking: Substance Field Analysis."
  5. Map the mayor sources: Object and subject Map the mayor forces completing triangles: which force is playing action on a substance Map the auxiliary substances: Control or sources Map the auxiliary forces: actions over the auxiliary substances Classify the foces (actions): excessive , insuficient, missing or succesfl and harmful
  6. R. Pace of Britain designed a needle made of two thin, spring-like wires of identical length. The wires are welded together at one end, twisted three quarters of a turn, then welded at the opposite end. The resulting needle looks like an ordinary needle, but when slightly unwound, a large slot appears through which a thread can easily pass. When released, the needle returns to its initial shape and grips the thread.