2. ABOUT THE CLIENT
MATATU are basically
vans used for public
transport in Kenya.
These are privately
owned vans but are
regulated and have a
fixed route, run from
termini and are used
for both inter and
intra-city travel.
2Proprietary and Confidential4/17/2014
3. CLIENT REQUIREMENTS
There was no
accounting
maintained for
the tickets
collected.
Needed a system
to track the
Matatus
Need to
automate the
customer
transactions
Bring about
improvements by
analyzing sales
data, frequency,
high-traffic
routes, etc.
3Proprietary and Confidential4/17/2014
4. HOW WE HELPED
Automated the
payment
transactions from
commuters
Commuters were
given smart cards
which they could
swipe at the
machines installed
in each Matatu
GPS devices fitted
within Matatu’s to
track their routes
Alternative to GPS,
smartphones were
given to
conductors to
track the buses
4Proprietary and Confidential4/17/2014
5. BENEFITS TO CLIENT
Better Accounts Management
• Completely automated procedures
• Both Revenues and Expenses can now be tracked
• Cashless Transactions
Fleet and Route Management
• GPS/Smartphone devices help in monitoring the routes and check if
Matatus are running on time and using the correct route
• Vehicles can be managed better as each vehicle can be tracked from a
central location
Analytics
• Helps in analyzing sales pattern
• High and low traffic routes can now be identified
• Customer loyalty can be measured to come up with suitable programs for
customers
Improved Productivity & Profitability
• Efficiency of the Matatu increased
• Much improved operations
• More cost savings and improved profitability
5Proprietary and Confidential4/17/2014
