The digitization of freight enables new services and new business models. The use of geocoded data together with smart realtime applications can yield large future benefits for the freight industry. Big data analysis and realtime applications are just the beginning.
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
Logistics, geocoding and new (possible) services
1. Logistics, geocoding
and new services
Per Olof Arnäs
Chalmers
@Dr_PO
per-olof.arnas@chalmers.se
about.me/perolofarnas
possible
2. + =
The Internet first became available for
Swedish consumers around 1993
A (bad and expensive) mix between
Teletext and the Yellow Pages
Not very pretty
Few people with
computers
3. 15 years later, in 2008, Google Flu
Trends was launched
Based on what
people google and
where their
computer is located
Ten days ahead
of the official flu
tracker
www.google.org
4. How
will
we
use
the
technology
in
10
years?
We have no idea.
almost
The girl and the iPad by Niclas Lindh on Flickr (CC-BY)
5. How
will
we
use
the
technology
in
10
years?
We have no idea.
...and neither does she,
but she will be dissatisfied
with stuff that we think are
pure science fiction and
almost magic.
almost
The girl and the iPad by Niclas Lindh on Flickr (CC-BY)
6.
7. We are in the middle of a gigantic
exponential development curve
beginning
8. A new global eco system where new
types of, knowledge based, industries
compete with traditional ones
10. Startups compete with airlines by
inventing videoconferencing.
http://bryce.vc/post/18404303850/the-problem-with-innovation
Startups don’t compete with airlines...
Miniature Airport by disparkys on Flickr (CC-BY,SA)
by purchasing a bunch of planes
hiring a bunch of pilots
and locking up a bunch of terminals at airports.
11.
12. http://www.gartner.com/newsroom/id/2575515
Source: Gartner August 2013
Augmenting
humans with
technology
Machines
replacing
humans
Humans and
machines
working
alongside each
other
Machines
better
understanding
humans and
the
environment
Humans better
understanding
machines
Machines and
humans
becoming
smarter
Gartners Hype Cycle for Emerging Technologies
26. 26
DIGITAL INFRASTRUCTURE
Large flows of data
Divergent data flows
Form
Source
Contents
Quality
Technological platforms
Semantical platforms
Integration platforms
Continuity
network by twicepix on flickr
27. Strategic Tactical Operational Prognosis
Time horizons
We are approaching
this boundary
…and we are
starting to
move past it!
Realtime!
30. The end of game by Bogdan Suditu on Flickr
Planning
applications
Some
Stand by
shipments Foliated
Transportation
Networks
Datasharing
Route
optimisation
31. Big Data
Locals and Tourists #1 (GTWA #2): London by Eric
Fischer on Flickr (CC-BY,SA)
32. Big Data
Variety
Volume
Verasity
Velocity
IBM, 2012. Analytics: “The real-world use of big data - How innovative enterprises
extract value from uncertain data” Locals and Tourists #1 (GTWA #2): London
by Eric Fischer on Flickr (CC-BY,SA)
33. [Teleatlas, Navteq,
Tomtom and Garmin ] are
facing new challenges
from smart phones and
free maps, some of
which are being created
by drivers themselves.
MIT Technology Review
http://www.technologyreview.com/news/426716/the-online-map-wars/
49. How
will
we
use
the
technology
in
10
years?
We have no idea.
Per Olof Arnäs
per-olof.arnas@chalmers.se
about.me/perolofarnas
@Dr_PO
Slides published on slideshare.net/poar
some
The girl and the iPad by Niclas Lindh on Flickr (CC-BY)