5 Important things MOST companies get wrong when they try to contact influencers and journalists using Twitter
1. DON’T @Tweet Me, Maybe?
2. Ask NOT What Influencers Can Do for You…
3. Don’t touch that RT button!
4. Credit Where Credit’s Due
5. Stay Classy
DON'T @Tweet Me, Maybe: 5 mistakes you’re (likely) making with influencers on Twitter, and how to turn the tide.
1. #outreachmarketing #dttm
DON’T @Tweet Me, Maybe?
5 mistakes you’re (likely) making with
influencers on Twitter, and how to turn the tide.
Laura @Pistachio Fitton #outreachmarketing #dttm
18. #outreachmarketing #dttm
Why @Tweet When You Can @Connect?
DON’T:
• @Spam
• Beg for attention
• Ask for…
… a followback
… a RT or share
… an @mention
… help
…“feedback” “check
out”
DO:
• Find their contact info
• Earn attention
• Give instead
Follow
RT their stuff
Answer their questions
Provide help
Show what’s in it for
their audience
19. #outreachmarketing #dttm
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