Shelly Lucas
9 SlideShares 54 Followers 52 Folgens
Personal Information
Unternehmen/Arbeitsplatz
Austin, Texas Area United States
Beruf
B2B Content Marketing and Communications Leader
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http://flavors.me/fancyfeast
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Fifteen+ years of experience delivering value and results through B2B content marketing, public relations, corporate communications, analyst relations and social networking programs for organizations ranging from global Fortune 200 companies to small, not-for-profit businesses. Specialties: Thought leadership content strategy and development, C-level communications, social media networking, influencer relations, digital marketing
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b2b marketing data quality sales enablement content marketing b2b sales digital marketing sales acceleration big data creativity marketing technology artificial intelligence human marketing and advertising science collaboration customer focus sales and marketing alignment leadership sales content disruption innovation customer data ad fraud advertising programmatic personalization integrated marketing database management marketing data dun & bradstreet data analytics data optimization segmentation lead generation agile marketing metrics social media brand ambassadors training social business policy
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