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Networking Breakfast for
Arts & Culture Fundraisers
College of Physicians of Philadelphia
February 16, 2012
STUART ADAIR
VP of Finance & Administration
Greater Philadelphia Cultural Alliance
KENDRA LAWTON
Director of Programs & Planning
Greater Philadelphia Cultural Alliance
Fundraising Positions represent 4%
 of Arts and Cultural Employment
Each Dollar Spent on Fundraising
                         returned an average of $8.16




Ratio of Fundraising Expenses to Contributed Income
-19%



Contributed Income
Contributed Income 2009
           (Revenues)




                                             Break
                                             Even


   Corporate                    Government
   -$12.1M                      -$10.1M


                   Foundation
                   -$40.1M
Contributed Income 2009
                        (Revenues)
$23.6M



                                                          Break
Individual                                                Even


                Corporate                    Government
                -$12.1M                      -$10.1M


                                Foundation
                                -$40.1M
-62%



Earned Income
Earned Income 2009

                                                   Break
                     Admissions                    Even
                                  Special Events
                       $19.3         -$29.5




Investments/
   Interest
               -$424.8M
-1%
           1%




 Earned Income
Excluding Investments/Interest
Bucking the Trend




  5%
  5%
Attendance
Bucking the Trend




  5%                   8%
                      8%
  5%
Attendance   Membership & Subscriptions
Bucking the Trend




  5%                  8%                     20%

Attendance   Membership & Subscriptions   Individual Giving
Categories of Revenue from Individuals
             Increased $47million




           Total
          $339.1m




                                    Admissions, Tickets,
                                    & Tuitions
Categories of Revenue from Individuals
             Increased $47million




           Total
          $339.1m



                                    Memberships &
                                    Subscriptions


                                    Admissions, Tickets,
                                    & Tuitions
Categories of Revenue from Individuals
             Increased $47million



                              Total
           Total             $386.0m
          $339.1m
                                       Individual Contributions


                                       Memberships &
                                       Subscriptions


                                       Admissions, Tickets,
                                       & Tuitions
Volunteer and Board Positions




                           Paid
                         Positions   Volunteers



Paid: 24,000                 Board
Volunteers + Board: 38,000
Volunteers Were Essential

                   100%
30% of all hours
                    90%
worked were
donated.            80%

                    70%

Small orgs:         60%
More than 50% of    50%
hours donated.
                    40%

                    30%

                    20%

    Staff           10%

                    0%
    Volunteer             Small   Medium   Large   Very Large   Total
The 2011 Portfolio was made possible by The Pew Charitable Trusts, PNC, and
     the William Penn Foundation. Additional support was provided by the
                       Dolfinger-McMahon Foundation.
STUART ADAIR
VP of Finance & Administration
Greater Philadelphia Cultural Alliance
Cultural Alliance Members:

• Discounts for AFP–GPC Professional Development Events
• Special Opportunities – Scholarships and Service
• Dedicated Program for Arts & Culture
• Ongoing Networking Opportunities
JAIME HOWARD
President, AFP-GPC
The Children's Hospital of Philadelphia
Association of Fundraising Professionals –
              Greater Philadelphia Chapter
                        (AFP-GPC)

                                 Gloria M. Pugliese, CFRE – Chair
                                   Jaime L. Howard – President
                                Stan Retif, CFRE – President Elect
                                      Jo-Ann Zoll – Secretary
                                  Carol Revak, CFRE – Treasurer

                                  Ethan Gray – Executive Director




SLIDE 25 | COURSE NAME OR PRESENTATION TITLE
AFP-GPC Fast Facts
 650 members representing the 8-county Greater Philadelphia Region
 Fifth Largest Chapter of the International Association; Fourth Largest in
  the U.S.
 85+ active committee and board volunteers
 Distributes a quarterly eNewsletter, FundLine
 Posts regional job opportunities two times per month
 Approximately $15,000 allocated for GPC scholarships
 1,650 program and event attendees in 2011
 Chapter Office located at 100 N. 20th Street, 4th Floor




SLIDE 26 | COURSE NAME OR PRESENTATION TITLE
Member Benefits
AFP International                              AFP-GPC
•    AFP Information Exchange                  •   Educational Programs
•    Resource Center                           •   Networking Opportunities
•    AFP eWire                                 •   FundLine
•    Advancing Philanthropy                    •   Volunteer Committees
•    Kaleidoscope                              •   Job Postings
•    Web/Audio Conferences                     •   Mentoring Program
•    Job Center                                •   Scholarships
•    Bookstore and Online
•    Scholarships
•    Public Policy & Advocacy
     Initiatives

SLIDE 27 | COURSE NAME OR PRESENTATION TITLE
2012 Events and Activities
    • Franklin Forum – May 3, 2012

    • Diversity Conference – June 2012

    • National Philanthropy Day – November 14, 2012

    • Monthly Educational Programs

    • Networking Breakfasts & Receptions


    • AFP International Conference in Vancouver, BC –
                  April 1-3, 2012

    • AFP TechKnow Conference in Orlando, FL –
                  June 4-6, 2012


SLIDE 28 | COURSE NAME OR PRESENTATION TITLE
Scholarships
   Program and Event Scholarships

   Diversity & Outreach Membership Scholarships
              Diversity and Outreach Scholarship Program was developed to promote
              diversity in the fundraising profession and in the membership of AFP-
              GPC, both in the individuals who participate and in the organizations
              that are involved.

   Chamberlain Scholarship
              If you are considering attending the 2013 AFP International Conference
              and you have never attended an AFP International Conference you may
              be eligible to receive The Chamberlain Scholarship. Applications posted
              in Fall 2012.




SLIDE 29 | COURSE NAME OR PRESENTATION TITLE
AFP Membership Categories
    Individual
            Professional
            Young Professional – NEW in Spring 2012!
            Associate


    Organizational
            Small Non-Profit – NEW in Spring 2012!
            Large Non-Profit
            Business Member




SLIDE 30 | COURSE NAME OR PRESENTATION TITLE
Important Web Addresses
  http://www.afpgpc.org (Greater Philadelphia Chapter)

  http://www.afpnet.org (International)

  http://jobs.afpnet.org (Job Center)



  Join our LinkedIn Groups :

      Association of Fundraising Professionals (AFP) – Greater
       Philadelphia Chapter

      The Color of Money Networking Group




SLIDE 31 | COURSE NAME OR PRESENTATION TITLE
STUART ADAIR
VP of Finance & Administration
Greater Philadelphia Cultural Alliance
Thank you!

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AFP networking breakfast presentation

  • 1. Networking Breakfast for Arts & Culture Fundraisers College of Physicians of Philadelphia February 16, 2012
  • 2. STUART ADAIR VP of Finance & Administration Greater Philadelphia Cultural Alliance
  • 3. KENDRA LAWTON Director of Programs & Planning Greater Philadelphia Cultural Alliance
  • 4.
  • 5. Fundraising Positions represent 4% of Arts and Cultural Employment
  • 6. Each Dollar Spent on Fundraising returned an average of $8.16 Ratio of Fundraising Expenses to Contributed Income
  • 8. Contributed Income 2009 (Revenues) Break Even Corporate Government -$12.1M -$10.1M Foundation -$40.1M
  • 9. Contributed Income 2009 (Revenues) $23.6M Break Individual Even Corporate Government -$12.1M -$10.1M Foundation -$40.1M
  • 11. Earned Income 2009 Break Admissions Even Special Events $19.3 -$29.5 Investments/ Interest -$424.8M
  • 12. -1% 1% Earned Income Excluding Investments/Interest
  • 13. Bucking the Trend 5% 5% Attendance
  • 14. Bucking the Trend 5% 8% 8% 5% Attendance Membership & Subscriptions
  • 15. Bucking the Trend 5% 8% 20% Attendance Membership & Subscriptions Individual Giving
  • 16. Categories of Revenue from Individuals Increased $47million Total $339.1m Admissions, Tickets, & Tuitions
  • 17. Categories of Revenue from Individuals Increased $47million Total $339.1m Memberships & Subscriptions Admissions, Tickets, & Tuitions
  • 18. Categories of Revenue from Individuals Increased $47million Total Total $386.0m $339.1m Individual Contributions Memberships & Subscriptions Admissions, Tickets, & Tuitions
  • 19. Volunteer and Board Positions Paid Positions Volunteers Paid: 24,000 Board Volunteers + Board: 38,000
  • 20. Volunteers Were Essential 100% 30% of all hours 90% worked were donated. 80% 70% Small orgs: 60% More than 50% of 50% hours donated. 40% 30% 20% Staff 10% 0% Volunteer Small Medium Large Very Large Total
  • 21. The 2011 Portfolio was made possible by The Pew Charitable Trusts, PNC, and the William Penn Foundation. Additional support was provided by the Dolfinger-McMahon Foundation.
  • 22. STUART ADAIR VP of Finance & Administration Greater Philadelphia Cultural Alliance
  • 23. Cultural Alliance Members: • Discounts for AFP–GPC Professional Development Events • Special Opportunities – Scholarships and Service • Dedicated Program for Arts & Culture • Ongoing Networking Opportunities
  • 24. JAIME HOWARD President, AFP-GPC The Children's Hospital of Philadelphia
  • 25. Association of Fundraising Professionals – Greater Philadelphia Chapter (AFP-GPC) Gloria M. Pugliese, CFRE – Chair Jaime L. Howard – President Stan Retif, CFRE – President Elect Jo-Ann Zoll – Secretary Carol Revak, CFRE – Treasurer Ethan Gray – Executive Director SLIDE 25 | COURSE NAME OR PRESENTATION TITLE
  • 26. AFP-GPC Fast Facts  650 members representing the 8-county Greater Philadelphia Region  Fifth Largest Chapter of the International Association; Fourth Largest in the U.S.  85+ active committee and board volunteers  Distributes a quarterly eNewsletter, FundLine  Posts regional job opportunities two times per month  Approximately $15,000 allocated for GPC scholarships  1,650 program and event attendees in 2011  Chapter Office located at 100 N. 20th Street, 4th Floor SLIDE 26 | COURSE NAME OR PRESENTATION TITLE
  • 27. Member Benefits AFP International AFP-GPC • AFP Information Exchange • Educational Programs • Resource Center • Networking Opportunities • AFP eWire • FundLine • Advancing Philanthropy • Volunteer Committees • Kaleidoscope • Job Postings • Web/Audio Conferences • Mentoring Program • Job Center • Scholarships • Bookstore and Online • Scholarships • Public Policy & Advocacy Initiatives SLIDE 27 | COURSE NAME OR PRESENTATION TITLE
  • 28. 2012 Events and Activities • Franklin Forum – May 3, 2012 • Diversity Conference – June 2012 • National Philanthropy Day – November 14, 2012 • Monthly Educational Programs • Networking Breakfasts & Receptions • AFP International Conference in Vancouver, BC – April 1-3, 2012 • AFP TechKnow Conference in Orlando, FL – June 4-6, 2012 SLIDE 28 | COURSE NAME OR PRESENTATION TITLE
  • 29. Scholarships Program and Event Scholarships Diversity & Outreach Membership Scholarships Diversity and Outreach Scholarship Program was developed to promote diversity in the fundraising profession and in the membership of AFP- GPC, both in the individuals who participate and in the organizations that are involved. Chamberlain Scholarship If you are considering attending the 2013 AFP International Conference and you have never attended an AFP International Conference you may be eligible to receive The Chamberlain Scholarship. Applications posted in Fall 2012. SLIDE 29 | COURSE NAME OR PRESENTATION TITLE
  • 30. AFP Membership Categories Individual  Professional  Young Professional – NEW in Spring 2012!  Associate Organizational  Small Non-Profit – NEW in Spring 2012!  Large Non-Profit  Business Member SLIDE 30 | COURSE NAME OR PRESENTATION TITLE
  • 31. Important Web Addresses http://www.afpgpc.org (Greater Philadelphia Chapter) http://www.afpnet.org (International) http://jobs.afpnet.org (Job Center) Join our LinkedIn Groups :  Association of Fundraising Professionals (AFP) – Greater Philadelphia Chapter  The Color of Money Networking Group SLIDE 31 | COURSE NAME OR PRESENTATION TITLE
  • 32. STUART ADAIR VP of Finance & Administration Greater Philadelphia Cultural Alliance