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IS VIRTUAL THE NEXT
MOBILE?
Students’ Expectations Towards Digital
Distance Learning
Online Educa Berlin
December 1st, 2016
The German Distance Learning
Market
160.000 distance learning
students
70.000 at private institutions
Growing with ~ 7% CA...
The role of
digital learning offers
in distance higher education
Today, digital learning offers are
named the third most i...
Reasons for selecting a study program
IUBH / Corporate Programmes Seite 4
0 1 2 3 4
Collaboration With Employer
Internatio...
Top reasons for starting distance
learning programs
71.4 % - Increase
employability
71.1 % - Improve career
chances
67.9 %...
0.0% 25.0% 50.0% 75.0% 100.0%
Augmented Reality / Virtual Reality
Serious Games
Live Sessions (in person)
Social Media Off...
0.0% 25.0% 50.0% 75.0% 100.0%
Augmented Reality / Virtual Reality
Serious Games
Live Sessions (in person)
Social Media Off...
IUBH / Corporate Programmes Seite 8
So what about
Augmented
and Virtual!!!
Would learners use the following devices in distance learning?
IUBH / Corporate Programmes Seite 9
11.7%
3.5%
13.2%
3.8%
2...
Virtual and
Augmented Reality
will become a standard in online learning
The higher the market penetration
with virtual and...
Thank you.
Philipp Höllermann
Head of Online Learning Solutions
Internationale Hochschule Bad Honnef – Bonn (IUBH)
Corporate Programm...
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Is Virtual The Next Mobile? Students' expectation towards digital learning

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This presentation from Online Educa Berlin 2016 (#oeb16) summarizes key findings from 2016’s large-scale survey among German-speaking students in higher education distance learning programs. Amongst others, expectations towards services and learning tools, motivations and decision factors for enrolment into distance education programs and students’ expectations towards program structures were analyzed.

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Is Virtual The Next Mobile? Students' expectation towards digital learning

  1. 1. IS VIRTUAL THE NEXT MOBILE? Students’ Expectations Towards Digital Distance Learning Online Educa Berlin December 1st, 2016
  2. 2. The German Distance Learning Market 160.000 distance learning students 70.000 at private institutions Growing with ~ 7% CAGR Non-traditional students (part- time, access / qualifications, older) Strongly influenced by publishing companies IUBH as a distance learning provider University established in 1998 On-campus programs focusing on service industry (tourism / hospitality / business) Launch of distance learning programs in November 2011 2016: 10.000 students (+1.000% since 2011) The Distance Learning Trends study 2016 Online survey amongst German- speaking distance learning students ~ 2600 participants 76,5% Bachelor, 23,5% Master Programs: Economics, IT, “Others” Average age: 30,2 years
  3. 3. The role of digital learning offers in distance higher education Today, digital learning offers are named the third most important reason in choosing a study program, exceeding aspects like the institution’s reputation, program costs, and service and support offers.
  4. 4. Reasons for selecting a study program IUBH / Corporate Programmes Seite 4 0 1 2 3 4 Collaboration With Employer Internationality Of Institution Recommendations From Third Parties Free Programme Testing Offers Access To Demo Study Materials Course / Programme Guidance Services Web-Reputation Of Institution Distance To Campus / Test Centres Recognition Of Prior Learning Achievements Costs Of Programme Support Offers Reputation Of University Specialisations E-Learning Offers / Digital Media Usage Flexibility Of Study Format Content Of Study Programme (1 = very important | 4 = unimportant)
  5. 5. Top reasons for starting distance learning programs 71.4 % - Increase employability 71.1 % - Improve career chances 67.9 % - Personal development 57.7 % - Increase salary Ownership of technical equipment Laptop: 95.5 % Smartphone: 95.3 % Tablet Computer: 85.3 % E-Book Reader: 31.8 % Wearables: 8.2 % Augmented or virtual reality tools: 1.7 % High expectations towards online learning offers 99.1 % - Online campus 93.6 % - Recorded lectures 88.2 % - Digital scripts 86.6 % - Online library 81.2 % - Webinars / video conferencing 73.7 % - Proctored e-exams 67.1 % - Social learning tools
  6. 6. 0.0% 25.0% 50.0% 75.0% 100.0% Augmented Reality / Virtual Reality Serious Games Live Sessions (in person) Social Media Offers Simulations / Virtual Labs Learn Groups (in Person) Podcasts Lerning Apps Social Learning Tools Digital Scripts (Optimised For Mobile Devices) Printed Scripts E-Exams Online Lectures / Webinars (Live) Online Library Digital Scripts (PDF) Online Lectures / Webinars (Recordings) Online Tests (Self-Testing) Exam Collections Online Campus Requested by students Offered by institutions Requested by students Requested vs. available formats / services in distance learning IUBH / Corporate Programmes Seite 6
  7. 7. 0.0% 25.0% 50.0% 75.0% 100.0% Augmented Reality / Virtual Reality Serious Games Live Sessions (in person) Social Media Offers Simulations / Virtual Labs Learn Groups (in Person) Podcasts Lerning Apps Social Learning Tools Digital Scripts (Optimised For Mobile Devices) Printed Scripts E-Exams Online Lectures / Webinars (Live) Online Library Digital Scripts (PDF) Online Lectures / Webinars (Recordings) Online Tests (Self-Testing) Exam Collections Online Campus Requested by students Offered by institutions Requested by students Requested vs. available formats / services in distance learning IUBH / Corporate Programmes Seite 7
  8. 8. IUBH / Corporate Programmes Seite 8 So what about Augmented and Virtual!!!
  9. 9. Would learners use the following devices in distance learning? IUBH / Corporate Programmes Seite 9 11.7% 3.5% 13.2% 3.8% 21.8% 7.6% 42.1% 16.0% 24.5% 30.1% 15.8% 37.6% 42.0% 58.8% 28.9% 42.6% 0% 25% 50% 75% 100% Wearables (Owners) Wearables (Total) Augmented / Virtual Reality Tools (Owners) Augmented / Virtual Reality Tools (Total) Very Likely Likely Unlikely Very Unlikely
  10. 10. Virtual and Augmented Reality will become a standard in online learning The higher the market penetration with virtual and augmented reality devices, the higher the acceptance of learners to use these technologies in distance learning.
  11. 11. Thank you.
  12. 12. Philipp Höllermann Head of Online Learning Solutions Internationale Hochschule Bad Honnef – Bonn (IUBH) Corporate Programmes Mülheimer Strasse 38 53604 Bad Honnef GERMANY Fon: +49 (2224) 9605-215 Mobile: +49 (0) 173-6821841 p.hoellermann@iubh.de www.iubh-corporateprogrammes.de Twitter: http://twitter.com/phoellermann Xing: http://www.xing.com/profile/Philipp_Hoellermann LinkedIn: http://www.linkedin.com/in/philipphoellermann

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