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Customer-focused product development and marketing principles

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Paul Heirendt
Paul Heirendt

2017 ProductCamp St Louis Session ID#:32 Value first / Customer first product development and marketing Description: Agile development and Lean Startup principles applied to Product Development, Positioning, Branding and Marketing. A group discussion sparked by real world case stories Session Format: Workshop Category: Product Management/Development Submitted by: Paul Heirendt. A serial entrepreneur since leaving an executive position with a Fortune 120 company in 1994 Paul is on Twitter as @pheirendt.

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Value First / Customer First Product Development and Marketing Paul S. Heirendt Twitter: @pheirendt #StartupWisdomProject
My Business Journey Paul S. Heirendt As an Entrepreneur Acquired by Acquired by Acquired by Acquired by NowAs an Intrepreneur paul@xlr8.org
My Business Journey St Louis Paul S. Heirendt California paul@xlr8.org OnFieldMemories
My Community Involvement - St Louis & Beyond Paul S. Heirendt paul@xlr8.org
Workshop Agile Development and Lean Startup Principles Applied to Product Development, Positioning, Branding and Marketing Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org
Workshop Agile Development Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org
Workshop Lean Startup Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org
Workshop Product Development Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org
Workshop Positioning Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org
Workshop Branding Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org
Workshop Marketing Paul S. Heirendt Twitter: #StartupWisdomProject paul@xlr8.org
Q&A

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