1. Explore Recycling,
Life Cycle Assessment
and how the supply chain,
including designers, boatbuilders and
manufacturers, can profitably adopt the
Circular Economy
Held day
before
2016
Organised By: Technical Support: Media Partner:Powered By:
SUSTAINABILITYin the marine industry*
*Profiting from Circular Thinking
FOR INFORMATION VISIT:
www.quaynote.com
MONDAY 14 NOVEMBER 2016 • RAI Amsterdam
PARTO
F
METSTRADE
2016
Featuring
VIP TOUR
EARLY-BIRD RATE AVAILABLE

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*Profiting from Circular Thinking
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Developed by the same team that brought
us last year’s ground-breaking conference,
‘The Future of Yacht Recycling’, this year’s
event, ‘Sustainability in the Marine Industry’
- SIMI16 - pushes the concept one step
further by looking at the problems associated
with recycling and how life cycle assessment
is relevant in minimising issues surrounding
end-of-life-boats.
To further expand on the problems with a
linear ‘take-make-dispose’ approach, which
results in accumulation of waste, SIMI16 will
present a new business model – the ‘circular
economy’ – and showcase how it can be
applied, profitably, to the marine industry.
RECYCLING
Last year’s sell-out conference, ‘The Future of Yacht
Recycling’ - held as part of METSTRADE 2015 - brought
together a lot of data and information. This year we will
revisit this topic and discuss what has been achieved, one
year on.
Click here to see more about the ‘Future of Yacht Recycling’
conference, METSTRADE 2015
Life Cycle Assessment
The Life Cycle Assessment analyses the effects of a
product on the environment during its entire existence, from
production through its period of use and it’s End-of-Life
recycling. It is a quantitative evaluation of ecological aspects
such as the emission of greenhouse cases (including carbon
dioxide), energy consumption and acidification. There is
a laid down procedure for Life Cycle Assessment plans
according to ISO 14040 series of standards.
CIRCULAR ECONOMY
A Circular Economy (CE) is one that is restorative and
regenerative by design, and which aims to keep products,
components and materials at their highest utility and value
at all times, distinguishing between technical and biological
cycles.
SIMI16 will introduce ‘Cradle-to-Cradle, the ‘engine’ behind
CE, and provide examples of the financial benefits accessed
by creating capital from waste, rethinking the way we
view ownership by licensing and leasing products from the
manufacturers and as such it is a model that builds prosperity
long term.
CE is quite simply about closing the loop, which the
previously accepted linear process failed to do. In a circular
thinking process, the priority shifts to upgradable, re-usable
products, long lasting goods and renewable energy.

3. SUSTAINABILITYin the marine industry*
*Profiting from Circular Thinking
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PROGRAMME
#SIMI16
FEATURING
1000 Registration
• Coffee + Croissants + 'Interactive TalkShop'
• Introduction to the BLUE Marine Foundation
1100 CONFERENCE BEGINS
Session One
Welcome to SIMI16
• Udo Kleinitz – Secretary General, International Council
of Marine Industry Associations (ICOMIA)
• Geert Dijks – Managing Director, HISWA Holland
Marine Industry
Session Two
User Demographics
Moderated by:
Udo Kleinitz – ICOMIA
Featuring:
• Jouko Huju, CEO, Finnboat
• Nail Chapman, www.Boatshed.com
• Interactive panel discussion and audience Q&A
Session Three
End-of-Life Boats
Moderated by:
Brian Clark – Chairman, ICOMIA Environment Committee
Featuring:
• Mats Eriksson – CEO, Sweboat
• Willem Dekker – President, European Boating Association
(EBA)
• Interactive panel discussion and audience Q&A
LUNCH Powered by METSTRADE
Session Four
Designing + Construction for Dismantling + Recycling
Moderated by:
Patrick Hemp – ICOMIA Technical Consultant
Featuring:
• Susie Tompson – Sustainability Manager, Land Rover BAR
America’s Cup Team
• Enrico Benco – CEO, GS4C, Go Sailing for a Change
• Interactive panel discussion and audience Q&A
Session Five
Life Cycle Assessment
Moderated by:
Albert Willemsen – ICOMIA Environment Consultant
Featuring:
• Paolo Bertetti – Operations Director, SANLORENZO
• Els Zijlstra – Creative Director, Materia Group
• Per Hökfelt – Vice President, Sustainability QSHE Diab
International AB
• Jaap van der Woude –Sustainability Committee Chairman,
European Composites Industry Association (EuCIA)
• Alastair Reay – CEO, HPi Verification Services
• Interactive panel discussion and audience Q&A
REFRESHMENTS
Session Six
Profiting from Circular Economy
Moderated by:
Barbara Fountoukos – Head of Communications, ICOMIA
Featuring
• Interactive panel discussion and audience Q&A
1800 – Chairman's closing remarks
1815 VIP tour METSTRADE 2016 ‘Materials
Xperience Display’
An exclusive VIP tour presented by Materia, a global network
organsation that connects naval architects, designers and boat
manufacturers with materials that add value to their projects.
With complimentary drinks and canapés
19.00 End

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*Profiting from Circular Thinking
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Only
1,000
Euros
Only
750
Euros
Only
500
Euros
SPONSORSHIP OPPORTUNITIES #SIMI16
Drink party sponsorship
• Logo prominently featured on the conference website
• Logo on all advertising taken relating to the event
• Logo on the announcements in cocktail party room as “sponsored by”
• Logo on holding slide to read “cocktail party sponsored by”
• Corporate material inside the Conference Pack (A4 insert)
• 2 complimentary passes for key clients or colleagues
• Exhibition space 3m x 2m (space only), table, chairs and electricity
provided
Refreshment Break Sponsorship
• Logo on the conference website with words as “Refreshments
sponsored by”
• Tent Cards in teas and coffees area to announce “Refreshments
sponsored by”
• 2 complimentary passes for key clients or colleagues
• Exhibition space 3m x 2m (space only), table, chairs and electricity
provided
Exhibition package
• 3m x 2m exhibition space in registration and refreshments area
• 1 complimentary pass for key clients or colleagues
• Table, 2 chairs and access to electricity
For more information please contact:
US/Canada/ROW: Lorna Titley - lorna@quaynote.ca +1-604-996-6937 (Pacific time)
Europe: Alison Singhal - alison@quaynote.com +44 (0) 203 560 8154
Peter Franklin: yachtmedia.buz@gmail.com +31(0)652 394 689

5. SUSTAINABILITYin the marine industry*
*Profiting from Circular Thinking
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Quaynote Communications: www.quaynote.com
Quaynote Communications is a specialist conference and communications company focused primarily on the maritime,
yachting, aviation and security industries. Since the company’s inception in 2005, Quaynote has built a successful track
record of producing conferences around the world including in the U.K., Europe, Middle East, U.S. and Asia, with our
highly targeted events providing the ideal platform for networking and debate.
YachtMedia: www.yachtmedia.org
YachtMedia writes for a number of international yachting publications, and produces publicity materials for selected clients.
The partnership also acts as media consultants to London based Quaynote Communications, assisting them with organising
conferences on specialist maritime subjects, and supporting events for professionals in the the yachting industry. With 40
years in the nautical business and 22 years writing and editing marine content, YachtMedia’s senior partner Peter Franklin,
has a wealth of experience and a comprehensive range of contacts. As well as being connected with all branches of the
specialised yachting media, he has regular contact with the various disciplines that drive the industry, from superyacht
captains, to engineers, yacht builders, surveyors, naval architects, designers and sail makers etc.
METSTRADE: www.metstrade.com
METSTRADE is the world’s leading platform for professionals in the leisure marine equipment industry. This global business
platform and community focuses on innovation, market developments and on-site networking and knowledge events such as
the METSTRADE Show; the world’s largest leisure marine equipment trade exhibition of equipment, materials and systems for
the international marine leisure industry. Year after year the METSTRADE show proves itself as the annual one-stop platform
for the entire marine leisure industry: boat and yacht builders, naval architects, yacht designers, interior builders, naval
engineers, marina owners, marina operators, marina suppliers, yacht captains and crew, marine industry consultants, yacht
brokers, charter boat operators, and much more.
ICOMIA: www.icomia.org
ICOMIA brings together national boating federations in one global organisation and represents them at an international
level, presenting a strong and united voice when dealing with issues challenging the industry. No less than 36 national
federations across the world are full members of ICOMIA today, and include the vast majority of the industrialised countries
from North America across to Japan and China and from Finland to New Zealand. ICOMIA’s objectives are to provide
a forum for the exchange of views between the different national marine industry associations; to produce internationally
agreed standards to ensure high quality and safety of industry’s products; to remove all barriers to trade, wherever they may
exist; to promote the public’s ability to enjoy boating at all levels in a clean environment.
International Boat Industry (IBI): www.ibinews.com
International Boat Industry (IBI) has been tracking the world’s leisure marine market for more than 45 years and today
remains the only business magazine to investigate and analyse commercial developments in established and emerging
leisure boating markets across the globe. IBI examines the boating industry on a country-by-country basis, uncovering market
trends and reporting on the latest news and product developments. Having monitored the boating business since 1968, IBI
has an unrivalled long-term perspective to give professionals within the industry unparalleled insight into the workings and
dynamics of this fast moving sector. IBI is received by more than 12,000 senior managers and executives in boating industry
companies in 120 countries.
MEET THE TEAM

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In just five years, BLUE has helped create some of the world’s
largest marine reserves in Chagos in the Indian Ocean,
around Pitcairn in the Pacific and more recently, around
Ascension Island in the Atlantic Ocean.
Back home in UK waters, BLUE has created a successful
new model of sustainable fishing in Lyme Bay on the south
coast of England, demonstrating how livelihoods and ocean
conservation work hand in hand - a blueprint with the
potential to be replicated around the coast of Britain and
beyond. BLUE has now set its sights on restoring the native
oyster to the Solent.
We are proud to call BLUE our Supporting Sponsor...
As BLUE’s executive director, Charles Clover says, ‘We can
do it here, we can do it now.’ And that’s exactly what the
Blue Marine Foundation has been doing over the last five
years; solving one of the world’s biggest environmental
problems by creating vast marine reserves.
Those who draw enjoyment from the oceans have a
remarkable opportunity to be at the vanguard of the battle to
protect these environments for future generations.
It is only through working together that we can really make a
difference.
For more information, please contact Sara-Jane Skinner,
Head of Partnerships on +44 (0) 207 845 5850 or at
sarajane@bluemarinefoundation.com
Our Supporting Sponsor:
SIMI16 CONTACT US
For more information visit www.quaynote.com
or register directly at www.regonline.com/SIMI16