This is a presentation I gave to the bConnected Blogger conference on Saturday, April 12, 2014 in Ottawa, ON at the National Arts Centre. #bConnectedConf @elvisrun The thesis here is to present a snapshot of the LinkedIn network as it currently stands and to introduce some of the new features available, specifically targeting the blogger community. This presentation also contains links to the new LinkedIn Publisher Platform available to all members.

1. Perry Monaco
@elvisrun
#BConnectedConf

2. Connect the world’s professionals
to make them more productive
and successful
Our mission

3. For our members
The professional
profile of record
Connect all of the
world's professionals
Identity Networks Knowledge
The definitive professional
publishing platform

4. The professional profile of record
Identity

5. Connect all of the world’s professionals
Networks

6. LinkedIn
Recruiter Pulse
Mobilize

7. Create economic opportunity
for every member of the global
workforce
Our vision

8. 277+MMembers

9. 3.5+MActive company profiles

10. 300+KJobs

11. 3B+Endorsements

12. 24+KSchools

13. Billionsof network updates

14. Connecting talent with opportunity
at massive scale

15. GroupsSlideShare InfluencersPulse
The definitive professional publishing platform
Knowledge

16. LinkedIn Publishing Platform
You can now publish on LinkedIn
Details here:
http://ow.ly/v7gsu
The 7 Secrets of great content on
LinkedIn:
http://ow.ly/vIxTC

17. Have a great headline
Include a compelling photo
Blog!
Include two strong “calls to action”
Share on Facebook, Twitter and LinkedIn
Repeat
The recipe for success

18. Would your network thank you for it?
What’s the WOW factor?
Would you want to see this in your feed?
Would you email it?
Sharing

19. FACEBOOK: Thursday/Friday/Saturday
TWITTER: lunch & just before the top of the hour
GOOGLE+: 9am – 11am
PINTREST: Saturdays
LINKEDIN: 7 – 9am or 5 – 7pm
Be consistent
Include links 25% into your message
When should I share?